Why is sports videos more and more popular?Many experts "decoding" the sports culture behind the light and shadow

China Youth Daily Client News (China Youth Daily · China Youth Network reporter Yin Xining) From the "let the world see me" from Zhang Hong, the first blind climbist in China, to Yao Ming's "warm heart" to go to the mountainous area to support the teaching, why is the sports documentary film? More and more popular?

Recently, the Beijing International Sports Film Week held a theme forum at the Beijing Yanqi Lake International Conference Center. Several industry guests watched the "Let the World", "Bang", "Alashen Flower", "Dream Building 2: Light", "If the Dream Building," Wuhan is the five sports -themed films, including the team, and conduct deep discussions on the topic of "why sports -themed movies are getting more and more popular".

On August 15th, guests at the forum watched the movie "Dream Building Yao Ming 2: Light". (Photo confession of the organizer)

Fan Lixin, director and producer of the record film, took his work "Let the World See Me" as an example to tell the story behind the blind climbingist Zhang Hong. He said that the film "eventually tells the story of people." This theme will resonate with the audience, and the Chinese sports film market just lacks this outdoor adventure film or documentary with adventure spirit.

Director and screenwriter Sheng Zhimin mentioned that the most important thing for sports movies is to present the true charm of sports on the big screen. It is necessary to let industry people see the professionalism and let the audience feel the strength in the camera.

Ice hockey player Ying Ruki believes that sports itself has its own emotions. Sports -themed movies can pass on this emotion to the audience. The two are connected, making sports movies better express.

On August 15th, the theme Forum of Beijing International Sports Film Week. (Photo confession of the organizer)

Behind the increasingly hot sports documentary, it is inseparable from the shaping of sports culture and the choice of mainstream markets. Fan Lixin said that the current domestic sports audience has not formed a good growth trend and a real community culture and fans culture. Through the popularity of the sports industry, it is necessary to drive the development of the sports film market. By expanding the market through various forms such as the cooperation between the film festival and the cinema line, enhance the value of the entire track, strengthen the expression of sports spirit in the film, promote the global influence of Chinese sports movies, and enhance the global influence of Chinese sports movies.

Cai Qiuse, the founder of Dang Frog Sports and Senior Sports documentary film, said that if you want to really enter the film market, sports movies must pay attention to the shaping of sports culture. The domestic video retaining video of professional sports is very scarce. Multi -party linkages to do content to form an effective market in order to solve the real market dilemma.

Ye Dawei, Secretary -General and Director of Beijing Yao Fund Public Welfare Foundation, took "Dream Building Yao Ming 2: Light" as an example. When it comes to the consumption habits of the public have formed free products, domestic sports and cultural peripheral products are actually in a very primary stage To promote the high -quality development of the sports industry, the government needs to lead and guide to promote industrial development.

It is understood that this year is the first time that the Beijing International Sports Film Week has appeared at the Beijing International Film Festival. From August 13th to August 19th, Beijing International Sports Film Week and the 12th Beijing International Film Festival joined hands to carry out sports film screening, sports movie theme forums, sports movie week retrospective exhibitions and other activities. "Film Support Fund", helping Chinese sports movies to set up a bridge of sports and thoughts, blooming sports charm in the world of light and shadow.

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