The city's emerging movement is waiting for you to "surf"

Saike Sports Park in Zhonghe Wetland Park. On the weekend night, the heat had not faded, and a group of people were sweating and running on the grass, and they laughed and laughed infected with everyone who "watched the war." These "rugby" young people did not impress the heavy protective gear, only the colored strips of different colors (called the "waist flag") on the waist, and fluttered in people's running.

This is a new type of rugby -waist flag rugby, similar to the popular "out of the circle" flying tray recently. It has no physical contact. Only the boy and girl who dressed delicately, sweating happily between the heavens and the earth ...

The "casual" Chengdu people have a long history of enjoying the "gene" of sports. At the same time, some emerging campaigns from overseas unlocking a new way of living in urban life with a diverse, young and interesting new posture have become the city. A new trend of life and new consumption growth points.

The gene of Chengdu Emerging Movement is very powerful

Compared with the official rugby, waist flag rugby is a fierce but safe "non -collision" movement. It is popular among young people in more than 30 countries in the world. Every year, the National Rugby League (NFL) hosted the waist flag Rugby World Cup.

Compared with the fierce physical contact of traditional rugby, the waist flag rugby is not allowed to collide, and it is not allowed to hold and push people. The defender can be stopped by the defense of a waist flag on the back of the player's belt by pulling off the ball belt. This sports rules are simple and fun, and can also be matched with men and women.

Chengdu's urban sports space is constantly extending and updated. Emerging sports such as waist flag, flying, paddle boards, three -person basketball, mountain bicycles, skateboarding, small wheels, CF fitness, stick and tennis, etc. are sought after. Greed up.

A social platform combed the "New Life Trend of 2021". Among them, the "ice and snow legitimate tide", "urban roaming", "immersive experience" and "awake buying and buying and mountain life" are all related to outdoor leisure sports. The release volume of paddle boards, flying disks, etc. increased by 5 times, 5 times, and 6 times year -on -year ... The emerging movement not only has a sense of experience, but also has a sense of substitution. From the niche to the public, it becomes the choice of more young people.

On the large and small lakes in Chengdu, the paddle board movement has "broken" out. In Jincheng Lake, Luhu, and San Daoyan, many citizens came for kayak and paddle boards. They experienced natural enjoyment between water and sky, and observed the world from different perspectives.

Riding is also a life attitude. Some choose mountain riding, and some choose "Ring City Cycling", Chengdu-Wenjiang-Chongzhou-Daoming (Baita Lake)-Street-Chengqing Expressway-Chengdu, Chengdu-Luo Bai-Golden Dragon-People and-People Huaikou-Jinsang-Chengdu is a route that riders, and with the completion of the first-level green road of Chengdu Ringcheng Ecological Park, it has gradually become a popular punch place for cyclists ...

It is also leisure, hot pot, mahjong, and even lazy giant pandas in the impression of Chengdu in the past. The enthusiastic fashion and leisure campaign of youth, with natural resources such as Tianfu Greenway, Longquan Mountain, Longmen Mountain Forest Park, etc., such as Chengdu's rich landscape, forests, lake grass, etc., it provides important support for this.

In Chengdu, the emerging movement has been given too many attributes. It reflects the diversity and tolerance of a city's life: "West Village" that is intertwined with industrial style, sports style, and literary style. When you walk or run on an overhead circular leisure track, you are playing with football, flying tray, baseball, baseball around Young people; "Wenxuan Sports Cultural Center" transformed by using waste plant transformation, swimming pools, indoor surf houses, and real ice rinks meet the needs of citizens in different ages. All ...

“新兴运动火起来，正是人们生活方式变化在健身领域的投射。随着全民健身日趋多元化、个性化、时尚化的发展步伐，相信会有更多小众项目释放活力。”中央财经大学Wang Yuxiong, director of the Sports Economy Research Center.

The cultural genes of leisure sports in the kingdom of Tianfu are gradually becoming a typical paradigm in Chengdu's beautiful life. The "movement characteristics" of the bone marrow in Chengdu has been excited and stimulated, showing a powerful "sports gene".

The ancient "golf" may originate in Chengdu

Since ancient times, the Chengdu people have loved sports. The sports genes are infiltrated in the blood of the city. The Chengdu people have lived and loved sports. They have never changed from ancient times to this day.

Records of the Chengdu City Movement can be traced back to the ancient Shu period of the 12th century BC, the patterns of the golden crowns and golden rods unearthed from the golden rods, the patterns of the golden crowns and gold rods, which fully proved the extensive of archery in the original production hunting. use. The Warring States Period unearthed in Baihuatan was embedded with the copper pot of the fighting pattern, which depicts the scene of the aristocratic shot during the Warring States Period.

The Phoenix Mountain in the north of the city is known as Dendrobium Mountain, Xuejiaoshan, and Shengxian Mountain. Liu Chan, the master of Shu, once shot in Shan Middle School. The Yuan Dynasty's "Famous Huali Library" stated that the Chief Executive of Chengdu during the Tang and Song dynasties led its archery every spring. In 1925, Luo Chengzhang, the champion of the late Qing Dynasty, actively advocated the "strong country and strong species" sports, and founded the "Shooting Society" in Chengdu, calling on the public to learn archery skills.

In addition to the archery, the Chengdu people in ancient times also liked to be pills and polo. The ball was called "shot" in ancient China. It began in the Han Dynasty. It was very popular in the Tang Dynasty and also set off a climax in Bashu. Former Shu King built a love horse, and rebuilt the horse stadium in the post -emperor in Chengdu. Strike. Known as the "ancient golf" pill, the earliest may originate in Chengdu in the late Tang Dynasty. This is the point of view after many scholars' research. According to the Southern Song Dynasty document "The Records of the Wave", when the Emperor Shu Emperor Meng Yue entered Shu, he saw Chengdu people holding the pill. During the period of the late Tang Dynasty and the Five Dynasties, Sichuan was far from war. Social stability, economically developed, and cultural prosperity, which is conducive to the noble movements such as polo and pills to the people.

In ancient times, many sports and festivals were combined. The cold food festivals were swinging, playing Cuju, Yangchun's green, tug of war, as well as climbing, crossing, playing balls, leaping pots, fishing, etc. Many of these folk activities have started from the pre -Qin period, have been following the to date, and have evolved into sports competitive projects.

In fact, the ancient sports activities in China secretly coincide with the spirit of Confucianism's "both internal and external practice". They are not as emphasizing strength and competitiveness as the sports activities of ancient Rome and ancient Greece. , To achieve the purpose of improving personal cultivation with health and games. In the process of training in this kind of sports, the personality continues to improve, and it is more emphasis on a sports cultural function, such as ritual shooting, sword dance, etc., all of which are all Taking the body beauty and the beauty of movement, the sublimation of self -cultivation.

From a certain perspective, the emerging movement emphasizes participation and interest, reducing physical confrontation and competitiveness, and "secretly" with the movement of ancient Chinese people, which is a relationship between the spiritual level.

Emerging trend sports projects start from niche sports

More and more emerging sports projects are now blooming in Chengdu, and more and more Chengdu people are accepted and played with new tricks.

In mid -July, the Eleventh World Games in 2022 closed in Birmingham in the United States. Chengdu received the flag of the International World Games Association. In the 2025 World Games, the World Games officially entered the "Chengdu Time".

This "World Games" is actually supplemented by the Olympic Games. In the mid -1970s, the opportunity for the official competition for the Olympic Games was extremely limited. Some niche and emerging international single sports organizations had the idea of ​​hosting the World Games. In 1981, the first World Games was held in San Clara, California, and was held every four years.

Most of the World Games are non -Olympic items. The biggest difference from the Olympic Games is that the concept of the Olympic Games is higher, faster and stronger, and the competitive color is stronger, while the World Games is more like a grand party. Athletes treat them as a stage for self -showing themselves and performing.

Interestingly, many new sports are derived from the United States. In the middle of the 19th century, American football rose from a famous Ivy school, and the waist flags born from American football have continued to develop and evolved, capturing more and more participants worldwide. In 1948, American Freud Morrison produced the world's first plastic flying tray, and then this flying tray became popular in Europe and the United States. As for the paddle board, it was also born in Hawaii in the 1960s. In addition, Americans also invented mountain bicycles, skateboarding, small wheels, CF fitness, stick tennis, iron people, and thunderbolt dance.

They not only invented many modern sports, but also formed a huge university sports competition system. As an immigration country, the United States lacks the community foundation of Europe, so it is inevitable to attach the function of sports to school education. The group spirit, justice, discipline and durability in the sports competition have high reputation in American society. They firmly believe that regular education must involve the cultivation of social ability, social consciousness and emotional management capabilities. Let children learn many important skills other than books.

A data report last year showed that the youngest Z generation (6-24 years old) in the United States was the most favorite group of sports. The sports fascination of this age was about 34 million, accounting for 10%of the total US population. The nature of love for sports prompts the boundaries of the movement to be expanded and expanded, and in line with the law of modern people's growth. Karl Dewker, a professor of psychology at Stanford University, believes that the process of sports can best reflect growth aesthetics. Accept new challenges. They are eager to change, not those who refuse to change like those who are fixed thinking. "

The new movement of its own social attribute is optimizing the diversified structure

The rise of the new movement of the city also represents a change in the concept of sports. More people contact and love sports -oriented lifestyles, and enjoy the fun of the game -like fun, confidently and directly share the beauty of sports. Enjoying the fun in the process, I have never paid attention to it now.

The relevant person in charge of the operation of the Chengdu Flying Disk Open event said: "At present, there are 20 or 30 communities in Chengdu, there are thousands of members in large communities, and about 20 activities every week. Someone is participating in the flying tray. "The dam ball in Chengdu Dayuan Central Park is also hot. On the major video social platforms, it has become a large gathering place for basketball enthusiasts. Many basketball enthusiasts go. Represented by Keep and Guru, the previous wave of fitness tide allows the concept of community movement to promote, and gradually form a consensus in the urban population, that is, outside the professional system, exercise can also become a lifestyle of ordinary people's daily implementation lifestyles. Essence The Internet contract, group, party, sharing, and emerging campaigns have built a community with a stronger connection. In addition, the developed urban transportation connects various new sports scenes, which also stimulates the natural social attributes of these emerging movements. It also turned the clubs and sports fields into a "healing society."

The sharing fun in the exercise is reflected in short videos and circle of friends. From the logic of the consumption evolution of young people, today's emerging campaigns have even snatched the share of script killing, cinema, and KTV in ordinary young people's entertainment life.

Perhaps many people had never expected that such "unreasonable" fun actually became a way of life that young people became rushing.

Based on consumer demand, the sports industry has become the "Yangyang track". In addition to driving the venue service industry, sports training industry and sports goods manufacturing industry, the emerging sports industry is also using streaming media and the Internet to develop a community that belongs to the sports industry. With its strong experience upgrade and social functions, we will strengthen customer stickiness In the future, the IPization and competitive gamification of folk events will be achieved, thereby further realizing "traffic monetization".

In this regard, Huang Haiyan, deputy dean of the Science Research Institute of Shanghai Institute of Physical Education, believes that in recent years, the living sports service industry has shown explosive growth under the leadership of the Internet, 5G and other technologies. In recent years Sports venues, sports software services, sports information services, sports e -commerce and other new formats, the continuous cultivation and innovation of new formats will not only help the promotion of urban new movements, but also optimize the economic structure of the city.

More young people are participating in emerging sports and are expanding the connotation of sports culture. In Chengdu, primary and secondary schools have the construction of "one school and multi -product" special sports projects. Especially after the "double reduction", young people can contact more fashion and leisure sports. Once they have mastered a certain sports skills and formed sports habits, they have become a lifelong consumers in the sports industry.

postscript

In this wave of trends in the city, the "protagonist" is not only young people, but a large number of middle -aged people also participate. The epidemic has changed many people's work and lifestyle, so many girls will follow Liu Genghong with sweat. A moderate voluntary exercise can cause increased β-endorphins in the human body, thereby enhancing the happiness generated by movement, reducing anxiety and tension; it can also stimulate the secretion of dopamine in the brain and improve the concentration of people.

In fact, people's exercise needs are always there. By moving forward, the health gate is moved forward, and sports as a basic lifestyle has become a consensus. Through exercise, urban people can get rid of anxiety and be full of vitality, gain the determination and confidence of continuous departure, and be a better self.

Modern urban people are looking forward to new communities full of humanity, looking forward to returning to traditional habitual neighborhoods, looking forward to returning to nature, and looking for a healthy lifestyle. The new cities that emerged at the time of the fortune have become the link between people and people, people and cities, people, and nature. Sports is an important means to promote people's comprehensive development. Citizens' needs for sports are changing from material needs, unidirectional needs to spiritual needs, and multi -directional needs. All kinds of sports also allow people to see and feel their own city from a new perspective.

In recent years, Chengdu's characteristic positioning of leisure sports has become more and more prominent. New fitness scenes of community sports corners, Tianfu Greenway, sports park are rich in ecological background and fireworks. Inject new vitality.

In 2021, the per capita sports consumption expenditure of residents in Chengdu was 2518.6 yuan, accounting for 8.8%of the per capita consumption expenditure of residents. Among them, the new cities that close the market "selling points" have given new connotations to national fitness activities, and future development space is expected.

I also have a small dream: looking forward to one day, those fun game sports that our childhood love can also become the original sports IP popular worldwide, and at the same time, we can brand our cultural symbols and show the charm and charm and of the Chinese national sports to the world. cultural connotation.

Chengdu Daily Jinguan Journalist Huang Yike, the editor of He Qixie, He Qixie Intern Editor Lu Yarui

- END -