Shanghai "One River and One River" becomes a new space for sports

Sports is a dazzling city business card in Shanghai. The glory of sports shines on Shanghai and illuminates Shanghai's advanced road to a world -renowned sports city.

In the past ten years, Shanghai Sports has developed high -quality. In the vision of building a world -renowned sports city in the world, Shanghai Athlete Jieba reported that 5 gold medals, 4 silver medals, and 2 bronze medals in the Tokyo Olympic Games. The three athletes participated in the 2018 Pyeongchang Winter Olympics and the Beijing Winter Olympics in 2022; the atmosphere of the masses' sports is booming, and the atmosphere of "fitness can be fitness, every day, and everyone can fitness." The population often participating in physical exercise reaches 45.7%; the sports industry has diversified creation and has unlimited potential, and is at the forefront of the country.

"One River and One River" becomes a new space for sports

There are many people in Shanghai, especially in the city center, and the problems of insufficient fitness facilities and inconvenience around citizens are prominent. After several years of construction, Shanghai has large stadiums such as Xujiahui Sports Park, Pudong Development Bank Oriental Sports Center, SAIC Pudong Football Stadium, as well as various "Golden Horn and Silver" small stadiums. In 2021, the area of ​​the per capita stadium in Shanghai reached 2.44 square meters, and the "15 -minute sports living circle" was forming.

On December 31, 2017, the public space from the Yangpu Bridge to the 45 -kilometer shoreline of the Xupu Bridge on both sides of the Huangpu River penetrated the public space of the 45 -kilometer shoreline of the Xupu Bridge, and opened the most essence and core Huangpu River on both sides of the Huangpu River to the citizens. The 45 -kilometer walkway, runway, and riding lanes were completed, and the area of ​​sports facilities was 550,000 square meters.

After dinner every day, Mr. Lu, a citizen, is used to coming to Yangpu Binjiang and walking around on the fitness trail. "First of all, the scenery here is beautiful, and you can see the high -rise buildings on the other side of the shore. The second is convenient. I only walk from home for seven or eight minutes." Give the people's fitness exercises for the people, really enjoyment, stretching the body, and happy mood! "

Pudong Binjiang Trail, Huangpu Binjiang Trail, Hongkou North Bund Binjiang Trail, etc. have won the title of "Magic Capital". Binjiang's "Walking Road, Runnel, Riding Road" along the way, the trails of the park green roads are quiet, and the convenient and practical community trails have added unlimited vitality and vitality to Shanghai.

The most beautiful Huangpu Binjiang fitness trail (green road) starts at the Nanpu Bridge and ends at the Lupu Bridge, with a total length of 3,000 meters. The walkway, runway, cycling lane and Binjiang coast green belt, and seven theme parks together form the Huangpu Binjiang public space of "Belt and Seven Parks". Since its completion in 2017, Huangpu Binjiang Fitness Trail (Green Road) has become a must -have for the Shanghai Marathon. There are also public service supporting facilities such as bathrooms, free drinking water points, fitness spots, rest seats, and rest seats along the way. It is convenient for runners to use it. Here it has become a new way for Shanghai.

At the end of 2020, the public space of the 42 -kilometer shoreline in the central urban area of ​​Suzhou River basically opened up, and the space around the citizens was further expanded.

Putuo District has the longest Suzhou River bank and the largest Suzhou River Bay, which has the reputation of "Su River Eighteen Bay". Mengqing Park is located on the south bank of Suzhou. It is the largest living water park in the "Eighteen Bay of the Su River". The park has a hydrophilic platform, bamboo forest, and fitness trails, forming a beautiful Suzhou River landscape corridor. "Every morning I will go to the fitness trails in Mengqing Garden to take a circle. The air is fresh and the birds are like a paradise." Since the opening of Mengqing Garden, the aunt in the citizens is a frequent visitor here. Mr. Zhou, who lives in Beixinjing, Changning District, usually likes long -distance running. Now "sports benefits" are sent to the door of the house. The Changning section of the Suzhou River starts from Jiangsu North Road in the east, and the west to the outer ring line, with a total length of 11.2 kilometers. Stepping on the red plastic runway, the natural landscape of the Suzhou River is around, shuttles between the green trees and grass, and Mr. Zhou's happiness index suddenly improved.

The waterfront of "One River and One River" has become an important carrier of the healthy and leisure life of Shanghai citizens. The stroll, runway, cycling lane and embedded sports facilities (football, basketball, badminton, skateboarding, rock climbing, etc.) The love of the general public and fitness people.

From the east bank of the "top flow" of Pujiang to Xuhui Binjiang, which is gorgeous from the freight terminal, from the newly -Jin Yinhong Suzhou River Changning section to the "Suhe Bay" of Putuo from the old industrial zone, the sports element allows "life to live The show "moved.

"Shanghai Exploration" enhances citizens' sense of gain

Practicing the concept of "people's city people build and people's city for the people", from the urban sports center to the elder sports healthy home, "Shanghai Exploration" leads the country's first, and a combination of combination.

To play basketball with friends, there is a beer bar next door to eat a simple meal next door; a family of three goes to the mall, children practice taekwondo, moms and dads go to play billiards and darts, each takes what we need; these scenes that have been conceived in our minds, It is becoming reality. Locke Park SSR Sports Complex, Xiang Cube Sports Service Complex, Shanghai Smart Bay Science and Technology Park ... These seemingly unrelated places, because the concept of the "Urban Sports Center" is linked, becoming a new in the daily movement of citizens place. As a new type of sports facilities in Shanghai's innovation pilot, the urban sports center is providing a model for domestic sports service complexes in China.

The urban renewal of Shanghai has entered the "organic update" stage, with the goal of harmonious cities -everything is changing, looking for good opportunities in the change. When urban space is getting more and more dense, how to match the growing demand of the people in the people, the transformation of the old plant from "creative cards" to "sports cards" is also inevitable. Make full use of industrial parks, various commercial facilities, factory buildings, warehouses, park green space and other urban space and site facility resources, and build a number of urban sports centers with distinct features, business industries, and significant comprehensive benefits. Breakthrough in the stadium area.

The Xiang Cube Sports Complex, located in Zhihe Real Estate Park, Nanxiang Town, Jiading District, is the earliest classic case of exploring sports service complexes in China. Xianglian was converted from the old factories of Shanghai East China Machinery Factory, with a total area of ​​nearly 30,000 square meters, including 22 sports such as football, basketball, fencing, urban skiing, and more than 10 literary projects. Thousands of residents. In 2020, Xiang Cube has achieved 2 million passenger flow.

Shanghai Smart Bay Science and Technology Park, located in the "Internet Red" park in Baoshan District, has taken into account the layout of sports and space from the beginning of design. By building a diversified sports service system, white -collar workers working in the park and surrounding residents in the park and surrounding residents Provides a place to relax. The park has also attracted a group of sports companies and institutions to settle in, opening rugby, football, yoga, archery, boxing, badminton, basketball, physical training and other projects to meet the fitness needs of different people.

The urban sports center is essentially a new type of sports service complex that integrates national fitness and related industries. Whether it is Shanghai or major cities, there are currently more sports facilities. The combination of elements such as culture, tourism, education, and exhibitions to pull related industries and expand the people of fitness. As an important supplement to public sports services, the urban sports center will become a new carrier of sports consumption, creating a multi -level, diverse and personalized sports consumption experience new scene for citizens.

In June 2021, Xuhui District Health Community Le living space was officially unveiled as the first batch of elderly sports and health homes in the city. The government's measure for private affairs has greatly improved the sense of gain and happiness of the community. At present, 40 "Elderly Sports Health House" has been built in this city, with a total of more than 1 million people. The elderly sports health home is the first multi -functional fitness place in the country and facing the elderly in the country. It is integrated with intelligence and aging, integrating public service resources such as sports, pensions, and health and health to provide the elderly with physical tests and basic foundations and basic foundations. Health testing, scientific fitness guidance, chronic disease exercise intervention, exercise rehabilitation training, popularization of health knowledge, and leisure social networking such as "one -stop" sports recreation services.

Compared to relatively expensive fitness clubs, the elderly takes a free or low -cost charging (99 yuan/month) service model for the elderly. As a special support project of Shanghai Sports Consumption Point Story, the elderly can use 30 yuan to help elderly sports consumer coupons, and only 69 yuan per month can enjoy professional sports health services.

Elderly's sports health house provides a solution for serving an aging society. This model has moved from Shanghai to the country, and successively in Beijing, Tianjin, Guiyang, Suzhou, Jiaxing, Chengdu, Changsha, Jiangyin, Chongqing, Xi'an, Ningbo, etc. The implementation of the community in 11 cities has promoted the deep integration of national fitness and the health of the whole people.

"Shanghai event" drives new engine

In April 2019, in Shanghai Xintiandi Taiping Lake Park, the F1 car drove to the streets of China for the first time. With Shanghai cities as the background, witnessed F1 racing in the lively city -such a scene is not only the best promotion for the F1 movement, but also another wonderful display of the Shanghai city image globally.

Shanghai is creating a "golden business card" of a world -renowned sports city. Sports competitions are one of the core elements of Shanghai to build a world -renowned sports city. Create professional events at high levels, develop the sports industry with high quality, allow more world -high -level events to be successfully held in Shanghai, so that more professional specialty competitions stand out in Shanghai, achieve the wonderful goals of the competition, and better help the sports industry to do it. Out of the brand.

Looking at the world, any internationally renowned sports city has a number of brands belonging to this city, and gradually cultivated it into an internationally renowned event. In 2020, the Shanghai Marathon ranked among the "Platinum" and truly became the world's top marathon. In 2021, the "boat" (Shanghai Rowing Open), which has the same genes with the same genes, came into being in the Suzhou River.

The same original tournament of Shanghai, the track of the "horse -ups" is the road, and the track of the "boat" is a waterway. They all have the regional characteristics and cultural characteristics of Shanghai. The 4.2 -kilometer "boat track" on the Suzhou River has witnessed the changes in history. There are old buildings engraved with historical memories, including postal museums, boat rowing associations, and four -line warehouses. Trail. Starting from the starting point of Puji Road Bridge, it rushed towards the direction of Waibaidu Bridge, and looking from the Suzhou River to Lujiazui, it also implied that the city moved from history to modern times.

"Looking at this game, thinking of the changes in the Suzhou River for decades, this love for hometown is deeper." "The boat" really established the connection between the Shanghai people and the mother river, and it also made people see that the city in Shanghai Observation, courage, and refined management ability. In the future, the continuous holding of "boat" will further promote the construction of system facilities along the coast of the Suzhou River and the hydrophilic activities of citizens. In order to make more world -renowned events successfully held in Shanghai, let more professional specialty competitions stand out in Shanghai, and accelerate the establishment of a sports competition system that matches the international sports events. Related experience and practices at home and abroad, the first "Shanghai competition" brand identification system.

The "Shanghai events" brand identification system divides the competition into three categories: "P", "H", "D". The "Shanghai events" brand identification standards include 5 first -level indicators of the event level, the qualification of the competition, the scale of the event, the financial status, and the city's exposure.

The Shanghai ATP1000 Masters, Shanghai Marathon, F1 China Grand Prix and the World Golf Championship-HSBC Championship won the "P" competition brand recognition. These events have a huge influence worldwide and are the focus of global media. After years of cultivation and development, the quality of the competition has been continuously improved, and the comprehensive benefits have continued to release, making outstanding contributions to the global communication of China's and Shanghai cities. It has become a benchmark event in Shanghai to build a world -renowned sports city.

The 7 "H" competitions are: Diamond League Shanghai Station, Shanghai Super Cup short track speed skating and pattern skating queue skating prize, Shanghai Global Equestrian Championship, Huan Chongming Island International League Women's Road World Tour, World Snooker Shanghai Masters, Archery World Cup Shanghai Station, Shanghai Half Marathon. These events have high global popularity in their respective fields. Since the first time, various events have made efforts to improve the quality of the competition and have developed a positive interaction with Shanghai's urban resources and urban image. It has now become an important carrier for the spread of the city's city image and the development of Shanghai Sports events.

The 7 "D" competitions are: Buick LPGA Championship, Shanghai Rowing Open, World Sports Dance Grand Prix Finals, Shanghai 10km Elite Championship, college 100 miles relay competition, Shanghai Cup Chess Open, Chinese coordinates · Shanghai City Outdoor challenge. These events have their own characteristics in terms of model innovation, professional competition, sports culture communication, etc., which greatly meets the increasing demand for diversified sports and showing huge development potential.

"P", "H", "D", three types of sports events will gradually form interactive development in the future, effectively enrich the supply of events, improve the competition system, accelerate the development of the healthy development of Shanghai sports events, and improve the overall quality of sports events, further release sports events in sports events Three aspects of comprehensive benefits and improvement of Shanghai Sports Competition Management Services have promoted the high -quality development of Shanghai Sports events.

Shanghai has various high -quality sports companies, as well as various sports consumption resources such as sports events and venue facilities. In 2020, Shanghai Sports Enterprise's top 500 business revenue reached 172.723 billion yuan. Many sports companies provided rich sports products and services for the country and the world from the "supply side".

Based on Shanghai, radiating the Yangtze River Delta, and sports, the Yangtze River Delta integration has taken a solid step. With the sports industry as a breakthrough, cross -regional sports events are held. The first Yangtze River Delta Sports Festival was held in Shanghai in 2020. The event covers 10 cities in the Yangtze River Delta region of Shanghai, Suzhou, Hangzhou, and Hefei. The total number of participants exceeds 8,000. The Yangtze River Delta Sports Festival will become a regional independent brand competition event jointly created and costed by the sports departments of the three provinces and one city, and explores the new road to the integrated development of national fitness integration in the Yangtze River Delta.

From 2016 to 2021, the total scale of Shanghai's sports industry increased from 104.6 billion yuan to 170 billion yuan, and the average annual growth rate maintained double-digit, of which the sports service industry accounted for 80%of the total output of the sports industry. A group of well -known sports companies at home and abroad settled in Shanghai, and 127 sports companies with operating income of over 100 million yuan in 2020. The development effect of the sports industry's agglomeration is initially appeared. Xuhui and Yangpu are selected as pilot cities for sports consumption. 4 towns including Chenjia Town, Chongming District are included in the first batch of pilot projects in sports and leisure characteristics in sports and leisure. Quxiang Cube, Minhang District Youzu Valley, etc. were selected as typical cases of national sports service complexes. There were more than 900 registered companies in the national sports field of "Shanghai Sports National University Science and Technology Park". At present, there are 4 national sports industry demonstration bases, 11 demonstration units, and 11 demonstration projects. The number of demonstration units and projects accounts for nearly 1/10 nationwide. The allocation of sports resources is further optimized. From 2017 to 2021, the China International Sports Products Expo was held in Shanghai for five consecutive sessions; the number of transactions in the Shanghai United Property Exchange Cultural Sports Travel Resources Trading Platform project exceeded 200, and the transaction volume reached 2 billion yuan.

In the past ten years, Shanghai Sports has gone through the glory of the wind and clouds, and walks towards a world -renowned sports city. Countless sports glory shines on Shanghai, and Shanghai is outstanding because of sports.

Source: China Sports News

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