The roller skating exercise rises to the youth summer "standard"

Recently, a large number of Asian Games in Hangzhou, Zhejiang has gradually opened up to the public, attracting many sports enthusiasts to experience it. At the Qiantang Roller Skating Center, many children who love roller skating will experience roller skating in this venue that will produce 12 gold medals in the future. Some people in the industry pointed out that the roller skating movement has become the official competition of the Asian Games. It means that enthusiasts have a higher pursuit of goal.

The interviewee at the scene of Lexiu Campus Rolling Public Welfare Activities Confession

Reduce the pressure of parents' "baby"

In the summer, roller skating has also become the "standard" of children's outdoor activities. In the evening, in Dongli District, Zhouzhuang Jiayuan, Chaoyang District, Beijing, the reporter saw that groups of children in the group are playing roller skating in the community square. They rotate each other and learn from each other, making the entire square lively.

Zhang Yuxin, who is already 10 years old this year, has played roller skating for more than a year, and the initial contact with roller skating is still because of the classmates around him. Zhang Yuxin's mother told reporters: "Last summer, many students in the children's class signed up for rolling skating. She also shouted to let me take her. After taking a experience class, she named her. Now every time I rest, They will take her out to play roller skating and exercise. "

There are not a few children who participate in roller skating like Zhang Yuxin. Many parents said that children have the psychology and see others playing with roller skating. They want to play themselves.

Parent Liu Shuyue told reporters that children playing roller skating also reduced their pressure to "bring their baby". "Every time the child is on vacation is my most headache, we need to go to work during the day, and the child can only be taken care of by the elderly. Now he reports to the roller skating class. In addition to reading the writing homework, you go to the roller skating class. Roller skating, parents are easy, and children are happy. "

In the interview, the reporter found that for parents, the sport of rolling can not only let children put down their mobile phones, get out of the house, increase the time of outdoor sports, and also help to cultivate children's interests and hobbies. Some parents told reporters that in the summer, playing roller skating has become the "standard" of teenagers. "The advertisements of roller skating lessons can be seen everywhere in schools and shopping malls. In the stores selling roller skates, all parents bring their children to buy wheel skates."

About 200 yuan products are the best -selling products

On July 27, the reporter came to the Dazhennon Pavilion Shop in Chaoyang District, Beijing. Because it rained that day, there were not many consumers in the store. Reporters in the area of ​​wheel shoe saw that the entire shelves were full of rotary shoe products. The categories were divided into two types: initial and advanced, and the price ranged from 199 yuan to 599 yuan. The staff told reporters that most of the roller skates on the shelves are categories suitable for young children. "Children who come here to buy wheel skates are basically just exposed to roller skating, which belongs to the initial stage, so the selling point of most of the wheel skates we sell is protection, comfort and durability."

When the reporter asked about the number of children who bought wheel skates, the staff member said that he could not be busy alone. "It rains today, so there are not many people who come to buy wheel skates in the store. Usually, especially when the summer vacation, the area of ​​the roller skates is basically full of people, all parents bring their children to buy wheel skates."

The staff told reporters that due to the increase in sales of roller skates, the store also launched a six -piece roller skating experience class to purchase five -piece skating equipment.

In addition to offline stores, the sales volume of gliding shoes on the e -commerce platform is also considerable. On the Tmall platform, the reporter searched for "rolling shoes" and found that there were 2 shops with a monthly sales of more than 10,000, while the sales volume exceeded 60 stores. The price of wheel skates is concentrated from 100 yuan to 400 yuan, of which about 200 yuan products are the best.

The person in charge of a store told reporters that recently roller skates are very popular, and they can sell thousands of pairs a month. "After roller skating enters the" New Curriculum Standard ", the sales volume has increased slightly."

"New Era of Roller Skating" kicked off

"New Curriculum Standard" refers to the "Compulsory Education Sports and Health Curriculum Standards (2022 Edition)" issued by the Ministry of Education in April this year. In the new curriculum standard, roller skating is included in the content of special sports skills as a new type of sports. This measure has made many people in the industry look forward to the development of the roller skating market.

Is it a picture of a wheel skate or a "windfire wheel" interviewee.

He Guofeng, chairman of the China Sports Products Industry Federation, chairman of the Skateboard Special Committee and general manager of Ningbo Jinfeng Sports Equipment Co., Ltd., said in an interview that in the past two decades, roller skating has developed very fast in my country. The content of the skill course also marks the opening of the "new era of roller skating". "In the past two years, roller skates have always occupied most of our company's products sales, and according to sales, the main consumer groups are two types of young children and college students. Especially this year, the number of youth consumption has increased significantly. ","

In addition to walking into the campus to promote the development of the roller skating industry, some people in the industry believe that returning to the Asian Games is also one of the main reasons for promoting young people to play roller skating.

Roller skating became the official competition of the Asian Games at the 16th Asian Games at the 16th Asian Games in Guangzhou in 2010. At the Asian Games in Jakarta in 2018, roller skating returned to the Asian Games. It is postponed to the Hangzhou Asian Games held next year, and roller skating is also a formal competition.

Some insiders said that this not only promotes the enthusiasm of young people to participate in this sport, but also has a higher pursuit of goal for those who love roller skating.Text | Our Intern Reporter Blizzard

- END -