2022 The first outdoor sports exhibition in China closed

Reporter: Editor of Nanding: Yue Siyu Producer: Li Feng

From July 25th to 27th, the 2022 Power Bay Life Festival and Shenzhen International Outdoor Sports Expo, Shenzhen International Golf Sports Expo, Shenzhen International Fitness Expo today successfully closed at the Baoan Shenzhen International Convention and Exhibition Center. During the three -day exhibition, 300 exhibitors, 800 brands concentratedly appeared, becoming the hardest core outdoor sports expo this year.

As a cross -border event for outdoor activities, the theme of the exhibition covers different types of sports outdoor product areas such as climbing camping, cycling, water sports, golf, fitness, etc. The exhibition breaks the form of traditional conventions and exhibitions. Under the new market environment and needs, through the creation of entertainment and professional immersive outdoor leisure sports display space, it helps brand merchants to develop rapidly growing Chinese and global outdoor markets.

This exhibition provides a B2B+B2C promotion platform for various outdoor product exhibitors, encouraging people to return to outdoor and enjoy outdoor, thereby driving all kinds of outdoor industries and services. Exhibitors Wang Jijun introduced to reporters that exhibitors of this exhibition can easily and efficiently obtain sales clues, promote new products, establish enterprises and brand images, and further enhance market competitive advantages. At the same time, a number of breakthroughs were held, and the real -time promotion of online and offline provided a wider space for exhibitors.

With the development of society and the improvement of living standards, the importance of health and sports has become more and more valued, and sports -related industries have entered a period of rapid development.

In the long run, the positioning of China's sports industry as the green industry, health industry and the rising industry will not change, and it will gradually become a new growth point and pillar industry trend of China's economic development. As an important support for China's sports industry, the prospect of China's sports goods industry from a large country to a large consumer country and a strong country is worth looking forward to.

In the past two years, outdoor camping has become a new choice for Volkswagen Outdoor Sports. As a new way of outdoor lifestyle, the exhibition shows multiple themes with multiple themes with a new perspective, creating an immersive and scenario camping area. The booming rise of camping industries has also further upgraded consumers' demand for self -driving, outdoor tourism, camping and leisure. Exhibitors of many outdoor camping products at this exhibition said that camping heat has largely promoted the introduction of related outdoor products. At the exhibition, many companies also brought their own cutting -edge products. Exhibitors Sun Xiao said that Shenzhen has a very good foundation for outdoor sports. In the past two years, companies have also continuously launched products related to outdoor camping, and have been recognized by more people through the promotion of this exhibition.

With the vigorous development of outdoor sports, various outdoor equipment has also been upgraded, and outdoor mobile power supply is now jumping into hot camping equipment.Exhibitors Wang Hui said in an interview that this exhibition specially brought the company's popular mobile power products, and was also sought after by many outdoor people at this exhibition.Since the opening of the first year of camping in 2020, 2022 has become a hot year for domestic sports outdoor.The global market is hot, various sports outdoor equipment and camp supply should be in short supply, and various innovative gameplay of "outdoor+" is endless!This exhibition is also a large -scale outdoor outdoor experience exhibition. The organizers set up different types of sports experience areas on the spot. The players present also allowed players to experience outdoor sports in different fields.Through this exhibition, you can also see the public's emphasis on health and the pursuit of spiritual life and the demand for cultural and physical entertainment activities, which will further improve, thereby becoming an inexhaustible driving force for sports consumption.

(The picture of this article comes from Outdoorshow Outdoor Exhibition Public Account)

- END -