How long can Chinese products buy by Europeans?

China's electric blanket has become the explosive item that European consumers have recently snapped up.

Since 2022, the European energy crisis has intensified, and energy prices have risen. European consumers are buying Chinese -produced electric blankets and heat pumps to prepare for winter, which has also increased sales of Chinese electric blankets and heating equipment in the short term.

According to media reports, the sales volume of an electric blanket in Dongguan's electric blanket factory this year was three times the same period last year and the best record in the past five years. In June this year, the factory equipment was operating 24 hours ahead, and the three classes fell. They also expanded for this. The electric blankets in the factory are mainly sold to Europe and North America. At present, the monthly sales are about 100,000.

The picture shows the staff of a company in Cixi, Zhejiang in Zhejiang.

Recently, the old -fashioned small home appliance company Rainbow Group (003023) became popular due to the concept of "electric blanket", and Rainbow Group also issued an announcement of stock prices, saying that the health -hygienic shelves such as electric blankets such as electric blankets, electric mosquito coils, etc. Although the overseas market development department and service team have been formed, and some electric blanket export orders have been obtained this year, the number of orders is low and the overall amount is small, which has not affected the company's income.

During the investigation of investors, the Rainbow Group disclosed that the company, as a domestic domestic flexible heating industry, has a highly competitive enterprise. After continuous technological innovation and experience accumulation, it has outstanding advantages in technical reserves to form a number of core technologies: double -layer technologies: dual -layer technologies: double layers Spiral heating lines, high -performance melting materials, full -line safety protection, automatic temperature control constant temperature, special cartilage heating core, and sleep quality monitoring of electric blankets such as electric blankets. The Rainbow Group also said that the company has obvious advantages in the field of electric blankets and hand -warming products.

The Rainbow Group reported in the semi -annual report of 2022 that in the first half of this year, revenue was 533 million yuan, a year -on -year decrease of 10.5%, and net profit attributable to mothers fell by 26.05%year -on -year to 61.54 million yuan.

In addition to electric blankets, the products of electric heaters and heat pumps are also sold in Europe.

According to the data of the China Family Electric Association: The categories of exports in the European market mainly include air-conditioning, electric water heaters, electric heater, electric blankets, hair dryers. $ 490 million, $ 33.4 million, and $ 160 million. However, the export volume of air conditioners, electric water heaters and hair dryers is bland, and the export volume of electric heater and electric blankets has expanded rapidly. Among them, electric blankets have become the hottest items, leading other categories with a 97%growth rate. The China Household Electric Association also said that the increase in air source heat pumps is also very eye -catching, and the overall continuation of the high increase in 2021. From the perspective of these high -growth categories, they all have the effect of temperature regulation, indicating that European consumers are obviously expanding the procurement of heating products and reserve for the upcoming winter.

Midea Group (000333) producing heat pump products has also been selling in Europe recently. According to the industry online data, the amount of the heat pump export of Midea in July 2022 increased by 215%year -on -year, and the export scale ranked first in the Chinese heat pump industry.

The European people used to use fossil fuel wall -mounted boilers. If natural gas is not available, winter heating will face great problems. Therefore, people start to purchase electric energy heat pumps for products to ensure winter heating.

Midea Group said that in overseas markets, Midea Building Technology also actively responded to the EU's "2050 carbon neutralization" plan and increased its efforts to promote the upgrade of heat pump products. The company's heat pump products include heat pump water heaters, pool machine heat pumps, commercial heat pumps and other products, providing customers with comprehensive solutions for reliable and stable, low -carbon and energy -saving.

Haier Group is also an important heat pump supplier. The domestic market is the first market share in the domestic market for two consecutive years. Recently, sales in overseas markets have also grown rapidly. Haier told Surging News reporters that Haier's air source heat pump exported to Europe in the first half of the year ushered in a high growth, an increase of more than 200%, and the order volume increased by 10 times. Among them, the largest market is France, an increase of 36%; followed by Italy, an increase of 64%; then Germany, 26%.

Earlier, the Rainbow Group (003023.SZ) of the four -day three -day board continued to strengthen on September 27th, and once again touched the daily limit board on the market. On September 27, the Rainbow Group closed at 26.4 yuan, an increase of 5.26%, and the stock price hit January 2021. For a new high, the stock has risen 40%in the last 5 trading days.

However, the stock price of the group that did not boost beauty in Europe's best -selling heat pump products. On the 27th, the group closed 51.68 yuan, an increase of 1.23%, and the stock price was adjusted with the market in the past week.

Source: Surging News

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