Promoting intelligent manufacturing is the direction of high -quality development of the home appliance industry 丨 Interpretation of the "Promoting Action Plan for High -quality Development of the Home Industry"

A few days ago, the Ministry of Industry and Information Technology, the Ministry of Housing and Urban -Rural Development, the Ministry of Commerce, and the four departments of the State Administration of Market Supervision and Administration jointly issued the "Promoting Action Plan for High -quality Development of the Home Furnishing Industry" (hereinafter referred to as the "Action Plan"). After the "Guiding Opinions on Promoting the High -quality Development of Light Industry" (hereinafter referred to as "Guidance Opinions"), the relevant departments were in order to effectively implement the specific work arrangements formulated by the "Guidance Opinions".

The concept and category of the home industry proposed in the "Action Plan" not only meet the actual requirements of the people's life quality at this stage, but also promote the integration and development of industries such as home appliances, furniture and lighting appliances, and further expand the innovation space for the home appliance industry to further expand and innovate space. In particular, the development of scenarios, intelligence, and set products and solutions provided effective guidance.

The home appliance industry will actively implement the "Action Plan", and "consolidate the industrial foundation and enhance the development momentum of development; accelerate digital green transformation to promote quality and efficiency; promote the strong and improvement of the industry, consolidate the competitiveness of the industry; expand High -quality supply, meet the needs of consumption upgrades; increase application promotion, release home consumption potential "aspects, focus on setting investment, and promote high -quality development of the industry.

Give full play to the advantages of digitalization and intelligent transformation of the home appliance industry, vigorously promote intelligent manufacturing and digital operations, and continue to improve the industrial development momentum

The home appliance industry is an emerging industry developed since the reform and opening up, and it is one of the industries with strong international competitiveness in my country. China has long been a global home appliance country. In 2021, the main business income of the Chinese home appliance industry was 1.74 trillion yuan, and the export scale exceeded 100 billion US dollars, ranking first in the world. Since 2015, the Chinese home appliance industry has seized the opportunity to upgrade consumption upgrades, actively carried out supply -side reforms, has achieved remarkable transformation and upgrading, and has greatly improved technological innovation capabilities. By the end of the "13th Five -Year Plan", comprehensive strength ranks among the forefront of the world. In 2021, the China National Family Electric Association officially released the "Fourteenth Five -Year Plan" Development Guidance Opinions ", which proposed that in 2025 the goal of becoming the leader of global home appliance technology innovation.

Promoting intelligent manufacturing is the direction of high -quality development of the home appliance industry. The "Action Plan" proposes to cultivate innovative platforms such as cultivating innovation centers and digital transformation promotion centers in the home appliances and other industries. Application scenarios, reverse customization, full -house customization, scenario integration customization, etc., have steadily increased. The beginning of digitalization and intelligence is the advantage of the home appliance industry. The home appliance industry will continue to solidify and improve under the guidance of the "Action Plan" to form more prominent core competitiveness.

Since the "Thirteenth Five -Year Plan", home appliance companies have increased informatization and automation investment, and the level of intelligent manufacturing has been significantly improved. Haier, Skyworth, Changhong, Hai Li, Boss, Jiuyang, Midea, Hisense, Midu, Gree, Lake, Huayi and other companies have become the "Intelligent Manufacturing Comprehensive Pilot Demonstration" project of the Ministry of Industry and Information Technology. , More enterprises are selected as provincial and cities' intelligent manufacturing pilot demonstration projects. A new generation of information technology and intelligent technology such as 5G, artificial intelligence, big data, cloud computing are deeply integrated with the home appliance industry, and new models such as digital production management, quality management, supply chain management, equipment management and remote operation and maintenance services are obtained in the home appliance industry More and more widely used. Haier and Midea's leading enterprises have established an industrial Internet platform, building multiple smart factories, and is gradually achieving digital operations in full value chain, forming a user -centric customized production model, and intelligent manufacturing has reached the world's advanced level. At the same time, under the guidance of national and local policies, some home appliance companies, including some small and medium -sized enterprises, also extensively carry out intelligent digital technology transformation or new intelligent factories or digital workshops, which not only improved the level of automation, but also established a digital system. The 5G+Industrial Internet has also been deployed to achieve multi -scenario 5G applications, which significantly improves quality and efficiency. Many enterprises' smart factories or smart workshops have been rated as provincial smart manufacturing benchmarks, demonstrations or key support projects.

In the next step, the Chinese home appliance industry will vigorously promote the experience of outstanding companies such as Haier and Midea in intelligent manufacturing, digital operations and 5G+industrial Internet applications in accordance with the requirements of the "Action Plan". Enterprises carry out digital transformation, at the same time carry out service extension, effectively improve quality, increase efficiency, and reduce costs, improve the quality and level of home appliances, and adapt to diversified, personalized, differentiated, and quality consumption needs; promote production models and industrial organization methods Innovate, maintain continuous competitiveness, and achieve high -quality development.

Combined with the new trend of green low -carbon, strengthen independent innovation, create a green industry chain, expand high -quality supply, release consumption potential

Realizing carbon peak carbon neutrality is not only a strategic goal proposed by the Chinese government, but also the inherent requirements for the high -quality development of the home appliance industry. The "Action Plan" emphasizes the importance of "green transformation", proposes to vigorously promote green manufacturing, and increase the supply of smart green products. These are the important development directions of the Chinese home appliance industry in the future.

The China Household Electric Association is formulating the "Carbon Peak Carbon Neutralization Plan for the Chinese Household Electric Industry" to promote the adhering to the concept of green development in the home appliance industry. While meeting consumer demand, it is fully transformed into green low -carbon and achieved sustainable development. Specifically, the home appliance industry will promote in three aspects in terms of green and low -carbon: First, promote the construction of a green low -carbon manufacturing system in the entire industry, through science and technology and management innovation, realize the full process of the industry chain energy conservation, emission reduction and carbon reduction, and build a green factory. Realize green manufacturing; the second is to promote the application of green design and green low -carbon technology in the field of home appliances, further expand the effective supply of green low -carbon products; the third is to actively guide green home appliances consumption, advocate green low -carbon consumption concepts, and help green low -carbon life Way. In short, while the home appliance industry meets consumer demand, it must fully transform to green low -carbon in terms of industrial structure, product structure, and service methods to achieve sustainable development. At present, the domestic epidemic is repeatedly distributed and the international environment is complex and changing. The home appliance industry is also facing multiple pressures, challenging huge challenges. However, the Chinese government has continuously introduced policies and measures for stable economic development, and the home appliance industry has also become an important force for "steady growth and consumption". Whether it is the previously released "Guidance Opinions" or the "Action Plan" released this time, the government departments attach great importance to and support the development of the manufacturing industry. The home appliance industry is confident that under the guidance of national policies, adheres to independent innovation, accelerate intelligence and digital upgrades, enhance the supply of green intelligence, and achieve high -quality industrial development.

Further reading:

The state releases positive signals, and the green smart home appliance market will be hot!

Virtual reality empowers new smart cities.

With "high quality" as the engine, how does the smart home industry do?

Author 丨 Tao Xiaonian, Chairman of the China Family Electric Association

Edit 丨 Wu Lilin

Beauty 丨 Mary

Supervision 丨 Lian Xiaodong

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