Can the rap "Backpot meat" help iQiyi back to its peak?

I want to return to the summer of 2017 than Rapper, I'm afraid I am iQiyi

Author ｜ Pan Dongni

In the third week of "China Rap", the familiar "Demon Editing" at the end of the film appeared again. It's just that the suspense this time was put on the player hot dog.

From the "Hip Hop" that has opened up the first year of Chinese rap to the "Juvenile Rap Plan" that sings the new blood for Chinese rap, during the five years that accompanied the iQiyi Rap At the same time as the Rapper's RAPPER also hatched the first champion in the history of rap shows.

If you want to see his stage, it is often the instructor's ticket performance or cooperate with the team members. This mentor becomes a player. There are the topic, and the attitude of being brave to challenge himself is not afraid. The player hot dogs are very humble, just like "Calling me puppy" in "Brother who is cut in the thorns". When choosing a partner in the first round, the only after 00 CAPPER on the field (Zhang Yonggong), the meaning of rap technology and spiritual heritage does not mean Saying.

In addition to the end of the hot dog, the list of this year's peak confrontation is not surprising.

The rapper who came out of the rap show over the years have returned to their maiden's house. The championships of 2017 to 2021 have been standing for them; the previous golden song manufacturers sang the hot order, and they "eat old books"; There is no need to be afraid to suffer the white eyes of GAI; the champion of the rap show next door is timid and entered the field, winning the applause with strength on the stage.

Is this a peaceful atmosphere, is this "New Rap"? On the surface, they were ruthless, and their hearts were Peace and Love. What the audience wants to see more is that in the past five years, through rap shows as carriers, they have taken Dongfeng rapper to return to the place where the dream starts. , Can I continue to speak with strength.

After all, compared to the ups and downs of the plot -like reality show, "can produce good songs" is the soul of the same goal of soundtracks.

Song: pole differentiation, golden song preparation

The Tao Shi Rap show is interesting. Whenever you go to the Battle session, whether it is 1V1 or 2V2, the strength of the two sides is always evenly matched. Few two parties can predict the victory with the naked eye.

As the champion of the new rap show in 2018, Ai -hot's work has gradually developed to the path of world music in recent years. In the first round of the single -player match, Ai Ji took out the work published in April this year, "Thousands of Miles", the fusion of Winter Bulu, Yangqin, Bass, and Guitar, "Hometown of thousands of miles", proved by singing, nationality is the world's world of the world. Essence

In the 2V2 confrontation, the "Don't be afraid of getting old" performed by the two people in Ether Ether, using a high -level melody to play the rap stage as a concert site. The last 1V1 lost to the hot dog in the last game, this game may not necessarily lose.

The "Baby Great League" is the team with the largest age gap in this peak duel. The hot dog is fearless. The teammate Capper is very stressful. He does not want to let the dog brother lose the game (face sweeping the floor) because of himself.

"Still and I am still doing myself", one on one side is Old School's driving lightly, and on the other hand is the new generation of playing new style drill. Perhaps because the personal characteristics are too strong, this song is not high in cooperation, which is quite good. I heard the feeling of two skewers.

If the hot dog Capper lost to the Etheri of Ai Rebi, isn't it a bad thing for the young and old combination? Just like Xiaobai (Bai Jingyi), who was defeated repeatedly, "hit" Huang Xu three times, but few people said on the stage this year, few people would say that he was a mixed. There is no reason for him, and his ability to speak. From 2017 to 2022, Xiaobai's progressive audience is obvious to all.

After a lapse of five years, when TT (Xie Ruitao) appeared again in the show, his strength should not be underestimated, the typhoon is more mature, the field control is more experienced, and it can even be called "this year's surprise". During 2V2, TT played a lot, and the forgotten words of teammates Gali did not affect his stable output. He led his teammates like a big brother.

In the past, the "Your Boy TT" teenager's free qi precipitated was indifferent to the stress. It was also the front row player who entered the finals in 17 years. Now it is a TT who is an artist's identity. Essence

In contrast, the way Vava (Mao Yanqi) and Huang Xu opened this year. Vava said "a piece of old clothing for five years" (published in 2017 to publish a popular single "My New Clothing"). Huang Xu's personal display five years later, he still selected three highlights such as "Paradise Letter" and other highlights. Cheng, it seems that after listening to the two of them, time returns back to 2017.

But even if they stay in the comfort zone, on the stage where new rap pays attention to strong competition, it can still fully show the hard core strength of Battle MC. Just like Huang Xu can "bring" Xiaobai to win the game, VAVA's personal style suppressing his teammate Wan Nida in the 2V2 session belongs to the type of "incomparable, at least no errors".

And Wannida, Liu Cong, Kung Fu Fat, Parker and other comprehensive strengths and personal characteristics are online rapper, and then come to the new rap stage. If you want to leave a song with a high degree of singing, it seems to be more important than being a peak championship championship. Essence

Wan Nida's "Mogadai", a Fuzhou dialect RAP. The Emperor Emperor Emperor commented as "she did not simply make the effect of European and American pop music, but integrated into Fuzhou folk customs and local ballads. The unique flavor. "Liu Cong's" Qingfeng Tune "has a brainwashing function once it was broadcast.

Kung Fu Fat and Parker became an opponent in the first round of the show, and the melody and content of the two sang were sincere expressions of Chinese rap. "One Generation" in Kung Fu is in the past. Pacques's "Now You Know" is the future. The annual golden song of the program has been booked.

People: The same as my Homie

At the moment of 2022, the raprs who came to the peak duel had long no longer needed to "open the clouds and fog to see the light".

You must not imagine five years ago. As a new brand spokesperson for the famous brand, GAI (Zhou Yan) said smoothly and skillfully.

"The first place is GAI, and the second place is Bridge. The third place is not about my business." In 2017, Bridge (Cheng Cambridge) said that he was still in his ears. The audience "Zhang Yanqi's bridge.

Xiao Bai and Huang Xu's grievances ended, and finally ended with the HE ending of "without an opponent". The serial Beef of the CSC and CDC is selected by the program group as the first highlight of the first episode of the plot -style reality show. One family.

At that time, a lot of rapper gathered in Beijing. Some people were hoping for people. Some people were customized to shoulder the mission of Chinese rap. Some people wanted to find a way out for their own confusion. The first rap variety show ... strictly speaking, it is a variety show, rough but vitality.

Sea selection of Qing singing, personal 60 seconds display, on -site Cyber ​​pick up dragons, set up a group of songs, player instructor selected the door, the team's wheels, and the team is difficult to get through. Write "I want to win."

Now no matter what time the game is, these rappers are already artists of the Eight Classics. How to stimulate their fighting spirit, the audience's expectations become stress to the show group. From the three episodes of the broadcast, the program group group has been broadcast. Efforts to "make gimmicks", but the singers do not take the tricks.

Your old uncle (Dong Hemon), as always, is humorous, and it is a word of words- "The program group can't play any tricks, so hard to the alliance", Da Shi said out.

No, Nai Wan (Zhao Xinzheng), who has signed a contract to Che Che, assumes the duties of the storyline and controversial figures of the script. But friends who are familiar with the "New Rap" series know that this show is up and down on the stage, all of which are the most unsatisfactory.

The mistake admits that it is righteous when you lose. You see Gali, who forgotten the words on the stage, apologize to TT's self -introspection, and by the way exposed the arranges of the libraries for the rapper on the stage. (Then the question is, why is Nai Wan's nervousness because he is afraid of forgetting words? Isn't it enough to read the phrase directly?)

After recording, eating hot pot is always the retention option of Che Che's program. The first hot pot bureau was looking for eight rappers who contributed the program of the show. Talking about everyone's feelings of returning to the show. Sincere, it also sets a kernel tone from the perspective of the authorities.

"Everyone has got a lot from this show, and it is not a state of green that year. If you come back, you also want to give the show team to some pressure to stimulate it. Requirements.

You can't get the old one in the past, (think about it), right and right to get out of this show, and return to the person who is looking forward to this show again. The old audience who watched it for four or five years looked at it. If you still have this level, you can't say it. "

IQiyi: The peak is no longer?

Looking back on 2017-2019, the new rap series has given the public popular science and constructing the upstream and downstream industrial chain of youth trend culture, but at the same time it was the only rap show at the time.

After 2020, "China New Rap" is no longer alone. Station B came to Yan Min, and "Singing New Generation" shouted the slogan of "Everything can be rap", weakened the competitiveness of the competition system, focused on emphasizing "everyone's expression", and differentiated by lyrics. The front line B released a film list, and "Singing New Generation 2" caused a lot of netizens to look forward to it.

Mango TV "Rap and Listening to Me" is currently running for two seasons, and most of the mentors are from the powerful players of "China New Rap". The little ghost Wang Lingkai, who was discovered in "Hip Hop in China" and officially debuted in "Idol Trainee", became the guarantee of opening the public level and carrying ratings in the first season of "Rap".

Tencent's "Black Fear Girl" focuses on the female rapper, trying to achieve the extreme of the vertical depth. In this show, the female rapper is the protagonist of the spotlight.

In the horizontal contrast, iQiyi's rap show gradually became Old School. In 2021, the "Junior Rap Plan", the ideal blueprint is beautiful but the reality is very skinny. It is not a large number of years of generations Z to play rap, and you can cover up the old three of the tutor's familiar faces, and the soup. Regardless of people, songs, or systems, the public and the market have never given up enthusiasm for the new matter.

Taking "Rap and Listening to Me", the Nanjing Rap label Free-OUT and the Demon Flash Battle have attracted the attention of the audience. Draft; the latter's "opponent" in the competition is quite high, and it is directly valued by mango, and pushed to "The Sound Endless".

After the joint cultivation of many platforms, rap no longer needs iQiyi, but iQiyi still needs to sing.

This year's peak confrontation not only returned to the players, but also after Che Che left iQiyi, it still worked for the Laodong family. If the popularity of the popularity is not as commercialized as expected, maybe next year we will be difficult to see this more and more soft tiger director on the iQiyi platform.

In addition to the loss of the core content trader, as an experimental field for cost reduction and efficiency, this year's "China Rap Peak Duel" also carries a different mission.

As of the third issue, the program sponsor of the show has increased from the three end of the film to six. Yadi, Sanjin Watermelon Cream, and NICE joined the advertising main camp. Essence

So this summer, can we still see the peak time five years ago? For this question, iQiyi also wanted to know.

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