The National Divine Drama "Journey to the West" has been launched for 40 years!How charm allows it to replay it more than 4,000 times and rejuvenates youth in cross -media dissemination.

Author:Report Time:2022.07.03

Today, the TV series "Journey to the West" starring Yang Jie, Liu Xiaoling Tong and others started, and 40 years have passed. Listening to the familiar song song, watching the back of the monk and apprentice of the monk, how many people's "Grand Youth Back"!

In the past 40 years, how this drama has become a "national memory" and how an intriguing cultural phenomenon has created, let us taste together.

--editor

Looking back at the history of Chinese TV drama in only 64 years, the CCTV TV series "Journey to the West", which is 40 years, is undoubtedly the first "god drama". It was filmed on July 3, 1982 and premiered in the year. The first 11 episodes were broadcast in 1986, and 25 episodes were broadcast in 1988. Therefore, it is often referred to as the "86th" Journey to the West "by the public, but it should be called" 82 version of the "Journey to the West" "(the following is referred to as shorts). The rating of 89.4%was translated into multi -language broadcast. So far, it has been replayed more than 4,000 times. TV series and other titles were selected as "Large Achievement Exhibition to Celebrate the 70th Anniversary of the Founding of the People's Republic of China". In June 2020, the Bilibili website launched the authorized version of the four major domestic and famous TV series. Currently, the 82 version of "Journey to the West" has an on -site volume of 100 million times, with an average of 4 million per episode, and 23,000 comments. More than the other three dramas, its vitality and communication power are evident.

As a phenomenon -level TV series, the 82nd edition of "Journey to the West" is even more worthy of us to review and think about what kind of "phenomenon" it shows and what inspiration can it provide for the current literary and artistic creation.

"Phenomenon" 1: Cross -generation communication continues

In China, the story of Xuanzang's scriptures west has been spreading long. It originated from the true affairs of history. After the preliminary deification of "The Biography of the Three Tibetan Master of the Datang Da Ci En Temple", it was later processed by poetry, the hospital, and the mixed drama. Numerous opera and song art works are well -known and well known. Thanks to the accumulation of historical accumulation and forming a wide range of long -lasting mass, the 82nd edition of "Journey to the West" comes with the "Family Huan" attribute, which is light comedy, and it is easy to understand (China in 1982 was 23%. 2.67%), so he was enthusiastically sought after. To the elderly and the children of Huangkou, audiences of different ages can find their respective interests. In the past 40 years, many "Journey to the West" theme film and television works were born, but the 82nd version of "Journey to the West" reputation "always online", accompanied by the growth and metabolism of generations of Chinese people, the intergenerational communication of the play continued to occur.

"Phenomenon" 2: collective memory is constantly constructed

The 82nd version of "Journey to the West" broadcasts as scheduled every winter and summer vacation, and the "swiping screen" year after year lays the foundation for the construction of collective memory. Because of its childlike presentation, countless children learned the story of "Journey to the West" through the TV series for the first time. The magical and magical stories inspired their infinite curiosity and imagination. Super heroes in the hearts of children. The China Youth Research Center has carried out "idol worship and example education survey of children and children" across the country. The survey shows that Sun Wukong is the most favorite artistic image of children. "My old grandson is also", "I liked to play golden hoop sticks when I was a kid", "I put on the sheets and dressed as Princess Tianzhu", "At that time, the family sat in front of the TV to watch" Journey to the West "" ... Unconsciously, 82 version of "Journey to the West" Remember to become an indelible childhood memory of the Chinese and the beautiful and warm family memory. Among them, the most interesting thing is the "Mandela effect" in collective memory. Earlier, when talking about the plot of the 15th episode of "Fighting Methods", many fans discussed on different social media, saying that they had watched the "Yangli Daxian Pet Pot" clip, and later broadcasted the deleted clouds. To this end, Mr. Wang Chongqiu, a crew, issued a special document to publicly clarify.

"The Wonderful Journey to the West Journey to the West Journey to the West"

"Phenomenon" 3: "Iron Fan" pursues "professional"

The 82nd "Journey to the West" has a long -term "screen", which inadvertently provides different "opening methods" for "iron powder". In addition to participating in various online interactions, many people have long been not satisfied with sharing stills and published their feelings after repeated viewing. They expand their attention to the scenes behind the scenes and behind the scenes. "Technical Control" likes to use what you have learned for high -definition restoration, and he is curious about the camera method used that year; "research control" is keen to understand the story behind the scenes, compare the differences in the version of different platforms in different periods of the play; "Tourism Control "Saying a lot of views in the show on the spot, and recorded changes in the past and the past;" Creative Control "loves the characters in the drama that the characters in the drama, composition, and fiction novels (FAN FICTION) ... In short, there are all kinds of behaviors But all express the love and feelings of "iron powder" for TV series.

"Phenomenon" 4: independent of the original book IP

The 82nd version of "Journey to the West" has now become a classic, and has the artistic value independent of the original novel. It can be described as its own cultural IP. The specific manifestation is: first, the character image symbolization. Due to the distinctive characteristics of the play and its own characteristics, the costume shapes of the four teachers and apprentices are recognized by the audience. They have been separated from the actors themselves and become the imitation object of many latecomers. Second, the adaptation paragraph is "classic". In the play, the daughter's king and the brother of the royal brother are "difficult to meet each other." In view of its unique value and film and television charm, a mobile game company has applied for authorization, with the 82 version of the "Journey to the West" plot, music, dubbing and character shape as creative. Do not want to live "and" Daughter Acacia, Dream Before Dream ". Third, the original music is circulating at home and abroad. The episodes are highly praised because of their rich connotation and beautiful melody, and they are widely praised with the high degree of plot. For example, "Where the Dare to Road" and so on are all well -known masterpieces. Fourth, the creative spirit is promoted. As Director Yang Jie said, all members of the crew of "Journey to the West" used the spirit and perseverance of the Tang Seng to complete this great work. "This is the most important IP of the 82nd version of" Journey to the West ". The first three were established. Above this. In recent years, with the publishing of books such as "Dare to Ask the Road -Our Journey to the West", "1982 Version of the Westward Journey to the West" and the broadcast of various interview programs, a group of people and one camera "went through 9980 The behind -the -scenes story is gradually known, and countless audiences, especially young people, are moved. Revelation 1: Boutique is inseparable from the spirit of craftsmanship

The 82nd version of "Journey to the West" carries the original intention and mission of a generation of literary and art workers, with the perseverance of "stepping on the bumps into avenue", and the excellence of "still faith". There is a problem with the pronunciation of the "Palace of Palace", and immediately replace it after the premiere; get the wrong "tattered stream and throw a clock". In addition to the demon black chicken country, some shots thought that the art did not meet the standard, and after four years, it was shot again. It is precisely such a purpose that the 82nd version of "Journey to the West", which has been polished for six years, has achieved success, successfully condensed the collective efforts, from the internal and external shaping of the character image, the reasonable adaptation of the storyline, the blending of the lens language, the scene of the lens language, and the scene. The fixed and real integration of the layout and the fusion of soundtracks at home and abroad. It reflects the craftsman's spirit beyond time and space. On the other hand, in different times, the social pace is fast, and literary creation is easy to be wrapped in utilitarian names. At this time, it is necessary to adhere to the original heart. You may wish to consider the 82nd version of "Journey to the West" as the "concentration of mind" left by the predecessors.

Revelation 2: Aesthetic exploration needs to be positive innovation

The 82nd version of "Journey to the West" is not confused for the year, but the charm is still unabated. Behind it is the innovation of the creative team and the successful exploration of the aesthetics of the TV series, which is of good benefit to the creation of today's literary and artistic works. At the beginning of the filming, director Yang Jie had established a overall aesthetic style and "decided to make the TV film" Journey to the West "into a mythical film with a Chinese ethnic style, intriguing and strong humanity. In the spirit of renovation ', take its essence, abandon its dross, and highlight the character's thoughts and feelings. "

Under this concept guidance, the play conducts a series of practice. For example, the performance style requires a strong national color. Sports and other sports skills are combined together. "According to incomplete statistics, nearly 40 actors in the play come from the opera world and the dance industry, making the characters shape vibrant and the classical charm is long. Such as lens language, pursuing artistic conception, and borrowing white and composition methods in traditional art creation. The most prominent is the episode of "The Five Elements Mountains of the Prisoner". Among them, the "Jiangliuer" has a period of life. Only the picture and the soundtrack will not affect the understanding of the plot and leave the imagination of the audience. The method of not seeing it first heard its voice. Along with the sound of the sound, the panoramic view of the sound, followed by a set of translation lenses to display the elements of related scenes, and then gathered the focus to the old monk, switching back and forth three times, the lens gradually transitioned to the face close -up. After that, "stunning" audience. In addition, there are also unforgettable soundtracks, which have both caring traditions, such as "Pig Bajie Back" only use Banhu Sanxian as an instrument commonly used in opera. The rhythm is bright and comedy. The "Journey to the West" (later by netizens, the name of "Yun Gong Xunyin"), is a combination of civil music, electronic music, percussion and orchestral music.

Revelation 3: Cross -media communication will inject vitality

The 82nd version of "Journey to the West" is a TV series, but it has been transmitted in transmission as early as 30 years ago. Now entering the era of new media, information can break time and space, interactivity, and spread in both directions. In this context, cross -media communication is easier to operate, and it is more conducive to cultural IP communication and integration. The fusion between IP can burst the new value. For example, the 82nd version of "Journey to the West" and the linkage with the Beijing Winter Olympics, the "Beijing 2022 Winter Olympics" and the "People's Daily" client are based on "Yun Gong Xunyin" as the background music, plus a selected video editing , Publish "Dangli Skating encounters" Journey to the West "and" Open the Beijing Winter Olympics with the Journey to the West ", combining the world ice and snow sports with the story of the Journey to the West in China, which is also cool and cool. Praise a lot. Another example is "Journey to the West" and the well -known mobile game "Glory of the King" under the theme of "under the feet, and then set off" as the theme. Launched five character skin, and used the "Chinese Eye Fast Fast Telescope" from the pulse star collected from the universe, which was processed into "Yun Gong Xunyin", and launched "The Wonderful Journey of the Grand Youth Back, the only camera on the West Journey" " Many pilot films such as "The Beauty of the Intelligences that have not been discovered" have triggered tens of millions of gamers to browse, and resonate with the young groups with the current young groups in young and diversified methods, and stimulate their love for traditional culture. "Glory of the King", the daughter king's skin supporting animation "I just want this life, I don’t want to be in the next life"

The 82 version of the TV series "Journey to the West" is not perfect, but it does not affect the love and obsession with tens of millions of viewers. Today coincides with the 40th anniversary of the 82nd TV series "Journey to the West", I would like to use this article to extend my sincere thanks and sincere blessings to all the teachers of the crew! May art evergreen, wish the classics forever!