With the "Infinite Road", "China's Top Ten Documentary Promotionists" TVB connecting the mainland is serious ｜ Literary Observation

Cover news reporter Xu Yuyang

This year is the 25th anniversary of the return of Hong Kong to the motherland. As the most representative film and television base in Hong Kong, this year is also a year for the TVB harvest. After continuously harvesting the Internet's heated discussions and praise, the documentary "The Road to Infinite" has successfully won many domestic and foreign awards, becoming an excellent case of cultural international communication. Recently, at the China (Guangzhou) International Documentary Festival hosted by the State Administration of Radio and Television, TVB once again won the "China's Top Ten Documentary Promotion" prizes with "Infinite Road". Essence Coinciding with the 25th anniversary of the return of Hong Kong's return to the motherland, it is of great significance for TVB.

There are two words in the award -winning words, "Tell the story of Chinese stories with true feelings and enhance the connection between the two places with documentary." This is not only an evaluation of the documentary itself, but also objectively evaluated the planning of TVB in recent years.

▲ Stills of "Endless Road"

6 "Return" is about to be broadcast

In March of this year, Zeng Zhiwei, the general manager of TVB, who was just one year old and a well -known artist, revealed in an interview with the cover news that the cooperation between TVB and the Mainland in 2022 will be unprecedented, in -depth links with the mainland. For pragmatic general manager Zeng Zhiwei, this sentence is not simply speaking.

In late May, TVB announced a group of programs that will be broadcast in the second half of the year. The most important thing is the "Return" to celebrate the 25th anniversary of the return of Hong Kong's return to the motherland. "Mother's Table Tennis", etc., has gathered a lot of senior actors such as Jiang Dawei and Guo Jinan, and focused on changes in the return of Hong Kong for 25 years. The episodes that cooperate with the Mainland will also increase unprecedentedly.

The "Endless Sound" produced by Hunan Satellite TV and TVB, which has been broadcast on Mango TV, has also led to the rejuvenation of Hong Kong music in the Mainland, and also brought textbook -level demonstrations to music variety shows. When allowing the audience to appreciate the endless music inheritance, it also awakened the people's common memories of Hong Kong music. Once upon a time, whether it was Hong Kong's music or film and television, it was an essential magic weapon for young people in the Mainland to "walk rivers and lakes." As many music critics say, to awaken the resonance deep in the heart, it is likely that only one Cantonese song is needed. This is TVB's "marching" in the Mainland in music, and it is also a cooperation with the Mainland online music platform.

▲ Stills of "Endless Road"

Enhance the connection between the two places with documentary

At the level of the documentary, TVB has almost received unanimous recognition of audiences across the country, which also makes TVB seem to have excavated another new path of Unicom in the Mainland. Today, "The Second Season of the infinite road" is waiting for new. The original classmate, mainly Chen Bier, has embarked on the journey again. The new theme, from south to north, through many provinces in the country, bringing a new round of real truths, bringing a new round of real truth. And touching record scene.

Yuan Zhiwei, Assistant General Manager of TVB, said, "As one of the world's most influential Cantonese content production platforms, TVB has an important influence in the global Chinese region. Therefore, we have the responsibility to tell the Chinese story and make the country's beautiful appearance and appearance and appearance of the country. The perseverance of the people is presented in front of the world. "

As of now, "The Road to Infinite" has won multiple domestic and foreign awards, including the 2022 New York Television Film Festival "The Best Bronze Award", and the Chinese TV Artists Association "New Era a well -off documentary collection collection collection collection series film category category category Good work ".

In fact, in addition to the "Infinite Road", TVB itself has a strong documentary production skills and creativity. For example, the "Tracking" launched in 2021 returns to the protagonist of the major news in the 1980s and 1990s to explore the inspiration of life. The show harvested the high score of 9.3 in Douban, and the second season just launched last month has obtained a 9.6 score.

It can be said that TVB's documentary in recent years seems to have never disappointed everyone. After the "Infinite Road" was on fire, the "Inheritance Road" that tells the story of Guangdong's non -heritage was also followed, and Chen Bier was also chaired by Chen Beier. The good reputation of various trials also allows TVB to see a new model of combining variety show production, documentary shooting and cooperation with the Mainland.

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