Douyin released the iQiyi film single two -created incentive plan, the first batch of "Langya Bang", "Wulin Wai Zhuan", etc.

The plan is the latest progress in cooperation between Douyin and iQiyi. On July 18, iQiyi and Douyin Group announced a cooperation to explore the second creation and promotion of long video content, marking the new model of the long -term video platform to start a win -win cooperation. Based on cooperation, iQiyi will authorize long video content with information network dissemination and transfer to its content assets to Douyin Group for short video creation, including many high -quality repertoires of the "Mist Theater".

According to the data, the event lasted from September 5th to October 30. During the event, I opened the iQiyi APP and searched for "Iqiyi Film and Television Content Selection" to view the film that can be used for the two. Judging from the current public list, including well -known TV series, movies, variety shows such as "Langya List", "Wulin Wai Biography" and "Band's Summer Season 2".

The value of short videos on film and television content has been repeatedly verified before. IQiyi's recent hot costume love fairy -tale drama "Cang Lan Jue" has also been announced on Douyin. The play launched in iQiyi in the summer season in 2022, and quickly came out after the broadcast, becoming the hottest Xianxia drama this summer.

According to the data released by the TV series, there are 18 topics related to the number of playback volume related to "Cang Lan Jue" on Douyin, with a total of 23 billion playback volume, of which the main topic#Cang Lanjue played 18 billion. A total of over 100 hotspots were generated in the related content of the play, and the cumulative exposure was nearly 8 billion. The total number of Douyin officials in "Canglan Jue" exceeds 2.5 billion.

Netizens actively participated in the drama's famous scene imitation and other video creation. A total of more than 700,000 contributed, 31 explosive videos of million likes were born, and the highest likes reached 3.833 million. Participating artists rose millions of fans on the Douyin platform account, Yu Shuxin rose 2.34 million, Wang Hexuan rose 4.83 million, Zhang Linghe rose 2.11 million, Lin Bairui rose 1.02 million.

As of press time, according to iQiyi's statistics, "Cang Lan Jue" has exceeded 10,000 in iQiyi, which is the second in the history of the platform, with a peak of 10572, which is the highest value of the new platform in 2022. According to Yunhe data, the drama was first launched in the 26 days of the play.

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