The box office of the Mid -Autumn Festival is 3.70 million, the temperature of the real subject matter of the reunion festival
Author:Changjiang Daily Time:2022.09.13
According to the professional version of the lighthouse, as of 23:00 on September 12, this year's Mid -Autumn Festival movie box office reached 373 million, a decrease of 25%from 499 million in 2021. The comedy movie "Brother, Hello" starring Chang Yuan, Ma Li, and Wei Xiang led the box office with a schedule of 144 million.
There are many films released in the Mid -Autumn Festival this year, but the overall type is literary. It is about "Mom!" "," There are her in the world "during the epidemic situation," The End of the Sea "and other films such as" Three Thousand Orphans Entering Inner Mongolia "and other films have received good scores and reputation, but the subject matter is somewhat heavy. It has not become the first choice for most audiences to enter the theater in the festival atmosphere.
However, the exquisite and unique perspective of realism has also attracted a lot of audiences who moved to tears for them, "Mom! "Mother's selflessness and strength in" There are her in the world "see the loss of women who have been ignored everyday. The temperature and depth.
In the Mid -Autumn Festival film, the film with the highest rating of Douban is Hong Kong -flavored comedy "Still I still think you are the best". This Huang Zihua returns to the middle -aged love comedy starring in the film industry. "Men and women's" laughter, the laughabling is wrong, and intensively intensively interspersed between a meal dinner table, which is characterized by the taste of life.
Thanks to the advantages of the type and actor, the Mid -Autumn Festival champion has almost no doubt that the film "Brother, Hello,", but the film is polarized in word of mouth. The film also appeared an element of Alzheimer's disease, and finally conveyed the topic about love and regret, which moved some audiences. However, with the expectations of comedy, the unsatisfactory "laughing fruit", coupled with the excessive setting of movies such as "Hello, Li Huanying" and "Breaking the Wind", all make the movie's views in some audiences.
This year's Mid -Autumn Festival fell to a large degree from last year. The number of viewers fell from 13.427 million last year to 9.3 million. On the one hand, due to the lack of explosive films, the popularity of the broader market is limited. On the other hand, due to the affected situation, the national theater's operating rate is only 70%. In addition, the rise of the Mid -Autumn Festival fare has also become a factor to reduce the willingness to watch the audience. The average fare of the Mid -Autumn Festival this year reached 40.1 yuan, an increase from last year's 37.2 yuan.
Another noteworthy phenomenon is that at this time in previous years, the preheating of the National Day file has begun. As the golden period after the Spring Festival secondary year, the National Day file has been very lively in the past few years. The cartoon revealed the release plan.
In fact, since the summer stall, "limited files" are becoming the norm of the industry, and blockbusters such as "Lone Moon" and "New God List: Yang Yan" have suddenly "airborne" in a short period of time. It is worth noting that in the previously screened patch advertisement of the recent theater, Wang Yibo, Hu Jun, Zhou Dongyu starred in "The King of Long Sky", Zhang Yi and Wang Junkai starred in "Return to Wanli", "Unknown" starring Liang Chaowei and Wang Yibo, "China Ping Pong" starring Deng Chao and Xu Weizhou appeared one by one. Some people in the industry analyzed that these films are most likely to appear in National Day this year.
(Source: Surging News Client reporter Chen Chen)
【Edit: Fu Sakura】
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