Is Dongfangying the "Hollywood" of the East?
Author:Poisonous eyes Time:2022.08.17
Qingdao, with the Chinese film industry, has always been inseparable.
On September 4, 1907, two years after the birth of Chinese films, the Qingdao Marine Club ticket sales screened a movie, which was later identified as the first place in China to perform commercial film screenings.
Now this has become the 1907 Light and Shadow Club
A century later, a Starlight Island was filled on the sea of Huangdao District, Qingdao. In 2018, the "Oriental Shadow Capital" with the vision of Eastern Hollywood was officially completed. Today, here are shot "Wandering Earth", "Assassination of Novelist", "Lone Moon", and the universal "Fengshen Trilogy" and "Wandering Earth 2" -the number of domestic films since 2016, 5 Most of the commercial blockbusters above 100 million investment have the figures of Oriental Film Capital.
On the evening of July 31, the crew of "Lone Moon" came to Qingdao. This is the end of the first round of the crew, and it is also the third day of the movie. According to the rules of Qingdao, the crew returned to the door for three days.
In the auditorium of the road show, Wang Mian, a talk show actor Wang Mian, a senior screenwriter Xiao Luo, and a variety show director Che Che, Rapper Wannida, Vava. On the day of the road show, "What to do! Talk Show Specialty "and" China Rap Peak Duel "are being recorded in Oriental Shadow.
At the end of 2020, "Lone Moon" filmed for 142 days in Dongfangying. Affected by the epidemic and the impact of the industry environment, coupled with the innovation of film types, the happy twist and Oriental shadow at that time were under pressure.
On the day of the roadshow, Sun Hungqin, president of Dongfang Film Film and Television Industrial Park, set up a table of Luci for the "Lone Moon" crew. For dinner, the people who did not have fun gathered on the green lawn outside the garden restaurant, and a long white table was raised to continue to talk about the wine.
At this moment, the four large white characters "Oriental Shadow" on the mountain in the distance are extremely conspicuous in the night, like the "Holly Wood" on the top of the Los Angeles mountain. Outside of Yingdu, the nightlife of Huangdao is also lively. In the night market outside the roadside theater shopping mall, a fresh beer and seafood barbecue are accompanied by the crew of the next class. With life, Dongfang Shadow gave birth to the soil in Qingdao, and the film and television bases are no longer isolated in the city, becoming part of the industrial cluster in the city.
"Back to the Gate" roadshow
Those four shiny characters are the ambitions of Dongfang Film Capital, becoming a film and television base that compares international, helping China film and television industrialization, and the future where they are working hard.
After the release of "Lonely Moon", the poisonous eyes (ID: DomoreDumou) came to Oriental Films for a week, with the starting point of exploring local film and television bases and glimpse the film industry to find a footnote that conforms to the future imagination of the industry. Four years of establishment, this high -tech and international standard film and television base is working hard to climb. The experience in the process has given it its own story and gradually grows its local appearance.
Chinese science fiction
For those who first arrived in Oriental Films, the studio is like a group of large white containers arranged and combined, the difference is only in their size and the numbers marked on the shed. For the small tower of the small building of the film and television industrial park with the electrical sightseeing vehicle and the film and television industry park that takes us to visit, many stories have occurred in each studio.
Enter the main entrance of the park into the Dongfang Shadow Capital, pass through the comprehensive building into the studio area. There are 15 studios on this main road.
The No. 1 studio on the right side is the place where Yang Mi trained the action scene of "Assassination of Novelist"; No. 2 studio on the left hand, set up the space capsule in "Wandering Earth"; The dilapidated shop in "Crazy Alien" is here ...
The space cabin in "Wandering Earth" (Scenery: Sea Homing
There are 40 studios like this, covering a total of about 3.76 million square meters, which is equivalent to 500 football fields. When the Oriental Shadow was not completed in 2017, "Wandering Earth" was shot here for nearly a year and opened 8 studio sheds. In 2018, "Assassination of Novelist" enabled 16 studio to shoot for nearly a year; this time " "Lone Moon" enabled 15 studios. In the few days we visited, the rental rate of the studio and the scenery workshop was above 70%.
The lunar base in "Lunar Moon" is 6,000 square meters 20 sheds for the staff of the studio. In order to maximize the effect of the moon, the art group first sculpts the shape of the meteorite pit on the surface, and then grinds 200 tons of stone into sand and sprinkle it on the surface as the moon dust.
In terms of hardware, Oriental Shadow intended to shoulders internationally at the beginning of planning. Among the 40 studios are currently the world's largest single 10,000 square meters of studios, as well as hardware facilities such as underwater production centers. This provides a scenario for the crew with special shooting needs. Iqiyi producer Zhang Yan said to poisonous eyes that the project of Qingdao Yingdu often has high standards for the hardware settings and supporting facilities of the studio.
Recently, the online movie "Shark Beach", an adaptation of Sony IP authorized in Oriental Films, used an underwater studio. Only such a studio can be placed in amazing mechanical sharks. The variety show "Battle to the Peak", which was recorded here last year, is a realistic e -sports museum. This also requires that the venue has enough depth to achieve it.
The directors are soaked in the studio, and after finishing the scene and props drawings, the landscape and props are resident in the art of the art, which is the standard landscape workshop next to each studio. The place. At present, Dongfang Shadow has a total of 32 landscapes. On the first day of the landscape of Yingdu's scenery workshop, we visited the park on the first day. The No. 204 workshop opposite the No. 5 studio was full of retro costumes in the 1990s. This is just one day after starting, directed by Qiu Litao, and starring Andy Lau, Zhang Hanyu, Huang Xuan, and Wen Yongshan, "Operation Moscow".
"Lonely Lunar" weighs 4 tons, and astronauts can take off the lunar car with a helmet. After the proper proper Cui Wenliang develops in the scenery workshop, it uses special vehicles to move it to the studio.
For many large blockbusters, there are not a few giant props such as the lunar car, and many can already be flat with the studio of the studio.
"Some bases may be in order to set up more sheds. The spacing spacing is too small, and many cars cannot drive in. It has brought great problems to the production and disassembly of props, which affects the shooting efficiency of large blockbusters." A proper master told a proper master. Poisonous eyes. The spacious distance between Dongfang Shadow's studio guarantees the transportation of many special props.
The props working in the scenery workshop all year round are extremely sensitive to the comfort of the environment.
Hong Kong props, Zhong Wei, is a large prop by a blockbuster of "Substitute the Famous Model" and "Mummy 3". In his memory, most of the international studio services will be meticulous in the bathroom. Now in Oriental Film, he has a similar experience.
He stared at the props in the workshop and gave a simple example. "There are multiple bathrooms in the scenery workshop, and aunt is cleaned regularly every day. There are air conditioners in the workshop. Workers will feel comfortable when they come to work. "
Zhong Wei told Poison Eye (ID: DOMOREDUMOU) that most domestic studios in the country do not care. "There are bathrooms, usually a few public toilets, but rarely maintained. If there are some remote places, there are no bathrooms, four pillars are erected on the sand to the toilet."
After coming out of the clothing group of "Moscow Action", it is directly opposite the No. 5 studio. There are film and television virtualization production platforms that are completed in 2020. It can be compatible with action capture and facial capture. Just need.
Copyclic studio in the studio
Hao Han, the kangaroo player in "Lone Moon", must be familiar with here. Before the official start of the shooting, the director Zhang Yuyu spent 3 months, and took Hao Han and a group of martial arts actors to make nearly 4,000 pieces here and completed the visual effect of nearly 80 % of the film. The film has more room for adjustment, laying the foundation of most of the visual effects of "Lone Moon".
In the "Moon Base" built on the 20th shed, Shen Teng was lonely performed for 5 months. Wearing a heavy astronomical suit, he wanted to look back at the performance effect. He didn't need to go to the director's monitor, as long as he could see it on the staff of the staff.
This technology was followed by the filming of "Wandering Earth". Before shooting, the main creators found a problem: in the filming part of the space, the actors were wearing very heavy clothes, and the physical energy consumption was very large, and it was difficult to travel between the scene and the monitor tent.
Therefore, the Three Realms Films responsible for digital image management and distribution, with the only independent "cloud" of the national film and television base currently owned by Oriental Films, Huawei Cloud, also developed a full -coverage of the WiFi signal of the park, developed a item. New technology: As long as there is a place covered by the park network, you can monitor the scene on the scene on the computer or mobile side. This also made many actors wearing complex equipment later realized the freedom of "watching".
After a science fiction film and blockbuster, a group of behind -the -scenes teams like the Three Realms Films began to be active in Qingdao.
In "Wandering Earth", there is a drama of the rescue team on the launch vehicle. In the movie, the team has repeatedly suffered a crisis, and the carrier vehicle is often bumpy. The actors also shake the left and right in the car. Such a performance requires the help of the "six -axis platform". In the past, domestic films needed to use this device, and the Korean team must be invited. "Wandering Earth" uses the six -axis platform developed by the domestic film special effects studio Hina Mo Fu.
From six angles, the six -axis platform imitates the movement of aircraft and spacecraft. After the engineer programming, the trajectory can be controlled. "The programming technology of the six -axis platform has a high threshold. It seems to be simple and heavy. It is very difficult to do. The domestic engineers who know how to operate the platform are scarce." The technicians introduced to the poisonous eyes.
Zhong Wei's six -axis platform owned by Yongyu Media
This six -axis platform also assisted Shen Teng's jumping, climbing, and beating in the moon.
Today, the Hina Mo Fu, the Three Realms Films, the Yongyu Media of Zhong Wei, and the stars, Bao Rongbaoyi, the Last Nahe Film and Television and other companies have settled in the Dongfang Film and Television Industrial Park. They developed props The landscape workshop of the placement of props has also become their office. The art director Li Miao, Cui Wenliang, and Yang Guangguang's art production companies of "Lone Moon" paint time and space, and also have diverse cooperation with Oriental Films.
During the filming of "Wandering Earth", the industrial system of domestic science fiction movies completed from 0 to 1, and accumulated the shooting experience of science fiction movies. The movement of 1 to 2. Wang Feng, the producer of "Lonely Lunar" and the founder of the cool whale production, also emotted with poisonous eyes. He has experienced the shooting and production of "Assassination of Novelist" in Oriental Film Capital, and has accumulated many experiences. It seems to complete some relay and continuation.
The scenes that have been filmed in Dongfang Shadow always seem to have some industrial exploration and innovation, and between the play and the drama, it seems to have completed a flow.
Oriental Shadow Capital Comprehensive Building on the first floor
In Sun Hungqin's view, these directors have formed a certain connection and magnetic field. "Guo Fan, Lu Yang, Zhang Eat Fish ... They have done nothing in the industry. Now, the relationship between these directors is cooperating in my opinion. They support each other and achieve each other. ","
Film industry
During the chat, Zhong Wei talked to us Zhu Zhijie of the employees of the film and television industry park around him. Remember that they have a slogan that customers do not snooze employees and do not rest, really like this. "
When the poisonous eyes asked what to do if the customer was complained, the old Zhu looked a little dignified and said, "Customer satisfaction is the most important indicator in our work." Dongfangying is forming such a atmosphere -with the needs of crew as the crew as the needs of the crew as the needs The foundation of work.
If the studio is the core appeal of the crew to choose Dongyingdu, then the service outside the hardware is another reason for the crew's "two brushes" and even left in Qingdao. This service system that belongs to the film and television base has become a cornerstone on the road of China Film and Television Industrialization.
Ding Ze Ding Ze at the survey scene
The producer Wang Huaiyu's project "Their Name" was killed in Dongfang Film last year. In her impression, Qingdao was basically one -to -one service for film and television crews. Sometimes he came to track and actively served. "First of all, I can ensure that I can have a contract and have accommodation. I know who I am looking for after something wrong."
For those who have filmed in Qingdao in the early years, it may be difficult to imagine. Just a few years ago, there was still chaotic filming in Qingdao.
Some producers have told the poisonous eyes that in the early years, Qingdao's outlook and group performances were "barbaric growth", and the industry was not standardized, and lack of systematic and professional shooting guarantee services.
Zhao Fang, deputy director of the Film and Television Industry Development Center of Qingdao West Coast New District, also understands this. But in her opinion, any city without large bases will face this problem more or less.
"Cities that are based on outdoor scenes, its resources are scattered and disorderly, and it is difficult to form a fixed, long -term, intensive service platform. Insufficient market supply, resources are difficult to form synergistic effects. Zhao Fang told the poisonous eyes.
In 2018, in 2018, Zhao Fang went to Dongfang Film to investigate the company with "film and television" related signboards, but found that everyone could not rely on film and television camps. In fact, it is decoration. In the film and television business, only a few small lists can be received occasionally.
"The supporting facilities must be the synergy effect that can be formed after the industrial development has reached a certain order. At that stage, the production factors are loose, and what we need to do is a centralized platform. If you do not perform the service specifications, you cannot participate in this platform. "After the investigation, Zhao Fang had such thinking.
The Film and Television Industry Development Center of Qingdao West Coast New District is a party entrance work department specializing in film and television management services. In addition to undertaking regional film and television industry development plans, policies, and activities, to some extent, they are like a bridge between the crew and the government public institution, which is responsible for the prevention and control of the crew's epidemic and public affairs coordination.
In order to better fulfill the service functions, since 2018, the Film and Television Center has successively produced more than 20 contents required by the crew, such as involving government affairs such as occupation of road shooting, shooting required, and when to apply for documents, and when The center has established a set of standard models.
Office of the Film and Television Industry Development Center of Qingdao West Coast New District
"We will provide contract templates to both parties and define both the responsibilities of both parties. For example, in free scenes, the crew should prevent the crew from causing damage during the shooting process. Tell the poison eyes.
With the government's participation in the chain of supporting services, the past scattered resources have gradually gathered.
This is also the work that Yingsu's collaborative manager Han Fei is doing. He admits that Qingdao has lacks some professionalism in the field of external production, and the industry has not formed systemic facilities, but the shadow is based on the construction of the entire service platform and the creation of the surrounding industrial chain and industrial ecology. One improvement role. "For example, the price of our vehicle is relatively flat compared to Hengdian. In a tourist city, the price of the car must be similar to the old film and television base, which is actually very difficult."
The constant system must also adapt to the changes in the environment. At present, the epidemic prevention and control is the most important job at the current film and television center.
After the epidemic in 2020, the center formulated a re -work guide for film and television crews. In this year, every crew where the center is reported, the center will build a WeChat group with the crew to ensure that the service commissioner will serve the crew. The details of the epidemic prevention and control before the crew come to Qingdao, such as downloading what APP and how the epidemic prevention policies in various places can be solved, etc., can obtain a tailor -made epidemic prevention plan for the crew. The crew of the crew is complicated. The center has established information accounts to register for each person. The trajectory trajectory and the living scene involved in the work will be updated daily. "Once there is a situation, the accounts can provide the most basic guarantee for the flow, and we will also have a corresponding emergency plan. At the same time, when coordinating some public scenes such as schools and hospitals, we can also give the account to the scene to dispel the field concern."
Under a series of epidemic prevention measures, in this year's Dongfang Films, a group of dramas and comprehensive drama teams that could not find the location of the filming are here. They are the new and old friends of Dongfang Film Capital. Including "What to do! With the popular variety shows such as the talk show "" Talking Show Special "," China Rap ", there are 8 drama comprehensive projects that have been launched here.
Parker's Weibo
The lively scenes of this film and drama are expected by Dongfang Films.
In the past, in the impression of many crews, Dongfang Shadow was "standard in international blockbusters" and "high cost". In fact, in the early days of operation, AMANDA, who joined the Yingdu in the early days of operation, it seems that Oriental Shadow has never located the "only large -scale factories", but only in the beginning of the Dongfang Shadow "Great Wall", "Pacific Rim: Thunder Relocation", etc. This shooting, as well as domestic science fiction blockbusters such as "Wandering Earth" and "Crazy Alien", will give you such an impression.
After a long time, the shadow capital and the film and drama advertisements have established a circle of friends. Amanda habitually said the expectation to the poisonous eyes, "I hope all types of crews in the country can come to Dongfangying to shoot and produce."
Che Che signed the scene after the road show "Lone Moon", "Thank you in Qingdao for accommodating us." As a multi -functional film and television base, Dongfang Film is being seen by more and more domestic crews.
Back to Qingdao
At noon the next day when I arrived at Dongfangying, an employee of the equipment department walked into the lounge with a plate of cucumbers: "This is the cucumber produced by the greens in our park, pure organic, try it." Xiao Lou and AMANDA turned around and picked up one, "Don't take it now, you will be snatched out when you come back for lunch!"
At this moment, the high -tech studio and Shandong have some fusion. The high -tech studio distributed in the production area is cold, but the corner of the park is full of such land and temperature.
Employees of Dongfang Film Capital have a neighborhood -like familiarity. There is only one clerk down the 711 convenience store downstairs. When there are many customers, the employees of Yingdu will check out by themselves. Sometimes they will take out the ice cubes from the freezer and make a delicious ice beauty with a coffee machine.
The change is occurring at the same time and outside Dongfang Shadow.
Judging from the window of the lounge, it is the high -rise Sunchuang Mansion. When the Dongfang Shadow was just operated, the occupancy rate of Sunac Mansion was very low, and there were only a few merchants settled downstairs.
Today, there are endless streams of tourists and crew members around Sunac Mansion. Almost the dealers in each building are rented out. Many shops are closely related to the crew. Call of Fruit Service ".
Open in the hotel inside the mansion, undertake the crew business
In order to adapt to the working hours of different crews, the employees of Yingdu are often too busy to find anyone. Among them, many filmmakers have chosen to return to their hometown for many years.
Han Fei has been in the industry for more than 20 years. The earliest mass actors were all running all the way from deputy directors, actors' coordination, producers, to executors, and running all over the country. "I have basically stayed in China's film and television bases."
After 2018, many of his projects on hand were stagnant, and Dongfang Shadow began to recruit production positions. The family was in the Hou Mountain of Yingdu, and he was excited. "Sometimes I used to run out of the project outside, and I only went home for two or three years. Now I can meet with my home every week and do what I like. I really have a sense of belonging."
More like Han Fei, who can correspond to the crew of the crew, are recruited as staff by Dongfang Films. They have a different life experience here. "There is no concept of working time in Beijing, and I feel basically working." Ye Fei, who had served as the post of art in the crew, told the poisonous eyes. "Kobe said that he had seen the sun at 4 am in Los Angeles. I have seen the sun. "
Choosing to return to Qingdao is also related to the film background behind Qingdao.
After 1907 became the first film business screening place, the commercial behavior of the film continued in Qingdao. In the German version of "Qingdao New News" from 1907 to 1914, almost every week, there were advertisements for movie screening of sailors club. After the Japanese army occupied Qingdao in 1914, a number of Japanese -funded cinemas were built. In these theaters, the Chinese began to participate in the service work of the cinema, and the first batch of professional "filmmakers" appeared.
In 1927, Sun Yu, a representative of the second -generation director of China, created "The Wave of Qingdao" in Qingdao, the first film literary script that appeared in Qingdao; known as the "first realist masterpiece in the history of Chinese film art" "After the Peach Blossom" was filmed in Qingdao.
Movies filmed in Qingdao in their early years
The long history has come to the present, and a group of backbone in the film industry has entered the big screen from Qingdao. Tang Guoqiang, Huang Bo, Xia Yu, Guo Fan ... A number of Shandong filmmakers are active in the center of the Chinese film market. They are continuing the relationship between movies and Qingdao.
In 2016, when Dongfangying was not yet established, Qingdao people Huang Bo put his first self -directed work "A Good Show" in Oriental Film Capital. Later Essence The Jining native Guo Fan not only put "Wandering Earth" in Dongfangying, but also added many Shandong elements to the film, such as the frequent "Jining Police Station" and "Jinan".
By 2017, Qingdao was selected as the ninth film capital of the world by UNESCO, which brought some resources to Qingdao, such as academic exchanges of various film capitals, participation in the international film festival, etc.
However, if you want to constitute a benign cycle for talents, these are not enough. The most important thing is to incorporate talent training and education into it. This is also the basis for the continuous operation of the wheels of Oriental Films. In this grand proposition, the Qingdao Film Academy is the most important part.
Qingdao Film Academy was formerly known as the Beijing Film Academy of Modern Creative Media. It is an undergraduate university organized by the Beijing Film Academy and approved by the Ministry of Education. When selecting the site, the school considers the good environment of Qingdao, the rapid development of the film and television industry in recent years, the large population base, and the more concentrated art candidates. here.
Hao Han, who plays the diamond mouse in "Lone Moon", was the first student of Qingdao Film Academy later. Therefore, in May 2021, with the consent of the Ministry of Education, the Beijing Film Academy School of Modern Creative Media was transferred to the Qingdao Film Academy, which was wholly -owned by Qingdao Haifa State -owned Capital Investment and Operation Group Co., Ltd. The group is a state -owned enterprise with a city, and it is also a new shareholder entered by Dongfangying in 2020.
The relationship between the same parent company has made Qingdao Film Academy and Oriental Film a close cooperation.
Su Wenjie, Executive Deputy Dean of Qingdao Film Academy, introduced poisonous eyes (ID: domottumou), and the school and Dongfang Film have collaborated on multiple courses and scientific research projects. For example, in the underwater studio of Oriental Film Capital, underwater photography teaching and scientific research projects are carried out, Dongfang Shadow has taken action to capture the participation of teachers and students of Qingdao Film Academy in the virtual shooting shed.
The students of the Qingdao Film Academy can get many internship opportunities and even job opportunities from the project of Oriental Film Capital. At present, the Guoman IP adaptation of the Guoman IP adaptation film "Under the Uniform" directed by Ur Shan, which is directed by Ur Shan, has the students of the Qingdao Film Academy in the side shooting documentary team. In the visual effect group of "Wandering Earth 2", two students also performed well, under the visual effects guidance of the film, and the founder of Mojing Tianhe Xu Jian.
Many non -Qingdao film and television people are gathered to Qingdao.
"Wandering Earth" producer Wang Hong settled in Qingdao. As the Studio, who has worked in Qingdao for nearly two years, has also moved the entire team to Qingdao in 2020 because of the "Trilogy of God" in Qingdao for nearly two years. "The rhythm of life here is slow and more suitable for art creation. Many young people in the team buy a house here. If in Beijing, how dare you want to buy a house?"
The return of talents is not only the talent itself, but also the big waves of movies and industries that gradually return to Qingdao.
Homeland
"Are you from Huangdao? Is this a lot of changes?" After the last day of the last day of Dongfangying, the poisonous eyes hit a taxi and asked about the question that would be asked a few days ago.
He pointed at a high -rise property out of the window and waved his hand: "10 years ago, this piece was all rotten beaches, nothing."
In 2014, the West Coast New Area became the ninth new district approved by the State Council, and its coverage area was all administrative areas of Huangdao District, Qingdao. Judging from the map, Qingdao is like a boot extending to the ocean in Shandong Province, and Huangdao is just on the toes of the boots.
Because of the assembly of heavy industry, in 2012, the entire area of Huangdao District completed the total product value of 136.501 billion yuan, and the total number continued to rank first in Qingdao. However, for Qingdao people, Huangdao was not the first choice. A Qingdao person who had worked at the Peninsula Metropolis Daily told the poisonous eyes, "In the 2014 Peninsula Metropolis Daily, many real estate advertisements were on. Huangdao has stereotypes, and feels wasteful and inconvenient. "
Change derived from planning.
On December 1, 2012, the State Council approved the revocation of Huangdao District and county -level Jiaoan City of Qingdao City to form a new Huangdao District. Administrative area. In June 2014, the State Council approved the establishment of the Qingdao West Coast New Area.
According to the Securities Daily, during the planning investment stage, the government sold land to Wanda Group and was responsible for infrastructure construction and reclamation projects. Wanda promised to settle in Qingdao related cultural tourism projects related to film. Later, we knew that this project was Dongfangying.
"Oriental Hollywood" was the first plan for Oriental Film Capital.
Before the official launch of Oriental Films in 2013, Wang Jianlin left a famous saying: "Most industries have ceilings, but the cultural industry is an industry without ceiling." Wanda has calculated a account: From 2017, Oriental Shadow has been every year. The film and television works of more than 150 are taken. Each work is calculated by 4 male and female protagonists, and more than 600 film and television stars have permanently lived, and hundreds of millions of fans will swarm, which will bring huge business opportunities. In contrast to Hollywood, Wanda invited the British Songlin Studio to be a design consultant for Dongfangying. As a large -scale shooting base such as the "007 series", the British Songlin certification standards are strict. At present, only 4 film and television bases worldwide have been certified.
At that time, Wanda was aimed at the blank of domestic high -tech film and television bases. As a result, a film and television base that has been ambitious since birth has been born from Huangdao.
According to a survey by the expert team of the Film and Television Base Work Committee, until 2021, the number of digital production bases in 313 film and television bases across the country, such as China Film Digital Base, Qingdao Oriental Film, and Wuxi National Digital Film Industry Industry Garden, etc., account for the least proportion, only 9%.
"High -tech" refers to not only hardware facilities, but also software services.
Many producers talked about the lack of the service of the old film and television base in the eyes of the poisonous eyes. "And some film and television bases that led fixed salary do not have a sense of service." They can't come, anyway, the base does not live, they also receive money, come and live for them to find things. "
The high -tech of hardware software determines the investment volume of Oriental Films. For such a film and television base, survival is the first priority and the basis for realizing ambitions.
Shed rental charges are the most important source of income for most film and television bases. Originally, Oriental Shadow was more targeted at domestic blockbusters. However, in 2017, Wanda encountered a "double kill of stock bonds", carrying Wanda's cultural tourism project that was ambitious in "industry without ceiling" and sold it to Sunac. Today, the second -ranking state -owned capital investment platform in Qingdao's assets, Haifa Group, cooperated with Sunac to set up Oriental Film Industry Holdings Group, and Dongfangying ushered in a new development vitality.
Oriental Shadow Du and nearby Sunacoma
The East Films after Yi Lord remains unchanged.
It is from this node that Dongfang Shadow has been actively opened to the drama comprehensive and advertising projects. Therefore, according to different crews and projects, they carried out gradient charges. According to the poisonous eyes, the studio of Dongfang Film Capital, according to different cycles, volumes and supporting services required, different projects and types of shed rental prices are also different.
However, "Oriental Shadow Du Du Ying Sheds are subsidized, which is not expensive, and the price of supporting services, such as the crew box lunch and landscape materials, are also basically the same as the market price. The crew can be selected according to the situation." The film introduces the poisonous eyes.
Xu Yinhai, the founder of Haihao Film and Television, told Poison Eye (ID: DOMOREDUMOUMOU). In recent years, the ideas of Dongfang Film have been very popular in the investment promotion. "Because advertising shooting is special, I also feedback this to Dongfangying several times. This year, I can clearly feel that the shadow is a discount on advertising. Now the enthusiasm for advertising projects here is also very high. There are more projects than last year. "
When the film and drama and advertisements have begun to be lively here, a series of seemingly unable to intersection in Shandong Province, such as Qingdao's century -old film, huge manufacturing foundation, and a few key economic belts are very close Advantages, etc., are gradually pried by Dongfangying's fulcrum.
However, film and television bases cannot be isolated in cities.
Before becoming the "Heng Kingdom" of costume dramas, Hengdian Group formed a complete light textile industry chain as early as the 1980s, involved in high -tech industries, and founded the electronic industry general plant. The establishment of Hengdian Film and Television City in 1996 was just a light fulcrum, prying the group's huge industrial cluster.
The same is true of Shandong.
Xu Yinhai told the poisonous eyes that Linyi, Shandong has the largest plate base in China. And through a drama "Wandering Earth", he established his own supplier system in Qingdao. "There are many processed enterprises in Qingdao, which can be used in filming. For example, machine processing, anti -grinding glass, steel manufacturing, and laser sculpture are available in Qingdao. There is also a large electronic product wholesale market here. Later closed. "
It is difficult to leave the city and the environment and make a film and television base in isolation. According to the work committee of the Film and Television Base, most film and television bases, the revenue of the rental studio accounts for a small proportion. It can only be used to supplement revenue through tourism. few.
How to better integrate with local cities and environment? This is the topic that most film and television bases want to study.
In order to reach the international standard, the oriental shadow in Hollywood has encountered the dilemma of dissatisfaction with soil and water. In 2015, when the crew was undertaken to the crew, there were many overseas practitioners in senior management. Their overseas experience conflicts with the work habits of local crews.
A studio -managed practitioner raised a small example to the poisonous eyes. According to the standard of international studio, the safety channels in the studio must be left, but at that time, domestic crews usually filled the materials on the road. "The security director in foreign crews is very powerful, and we can stop the shooting of a crew, and we will be scolded and we will go to the security channel to move things." In addition to the different work habits, Oriental Films is also actively exploring the film and television base as the use of the film and television base. Tags of tourist punch land.
The park tour project held in the park is based on the "experience of the studio" and faces tourists to show the rich movie story of Qingdao. Each of the research groups composed of primary and secondary school students also reflect the enthusiasm and determination of "film knowledge" to the citizens.
One of the projects of the garden club: experience the work of the audio master
However, in real cities such as Hengdian and Xiangshan, there is a background of tourists to check in. Oriental shadow still has a way to go.
In Zhao Fang's view, the film and television base must be large -scale to have a future, otherwise it will be difficult to move forward. "Film and television bases need to be supported by long -term solidification, and only after the project of the film and television base reaches a certain level, these supporting companies will be loyal to the base and are willing to take root here to develop together with you.
However, for a young film and television base, this is an inevitable issue facing development. After four years of development, we found that those seemingly difficult to solve seem to have gradually found the answer.
The cucumber that was snatched by the crews in the park greenhouse seemed to find some kind of fusion point between the international studio and local culture. Oriental shadows are unique to hospitality; and more and more new projects start, more crews, and practitioners in Qingdao ... for the next step of this young film and television base in the industry, it provides provides the next step in the industry and provides the next step in the industry. possible.
It has gradually grown its local appearance in the standard of Western standards, and has gradually grown in the local area.
For three consecutive days, we took us to visit the park and the small building, which always explained in detail, hoping to present all aspects of Oriental Film Capital as much as possible to us. After all, for a film and television base with ambitions to help the film industry, it is necessary to see and be selected and trusted.
In the play, the story of the crew in the Oriental Shadow Capital is in full swing. Outside of the show, Dongfang Film, as the exploration of the film and television base, continued to climb forward. Behind this is not only a domestic film, but also a local film and television base that matches the status quo of the domestic industry. It also has the opportunity to achieve the future of Chinese film industrialization. Bleak
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