"Yang Jian vs. Little Yellow": Chinese and foreign animations are hard to touch

[Global Times Special Reporter Lu Ke] The "New God Bangs · Yang Yan" produced by the Light animation has "airborne fixed" a few days ago, and it is also with the Hollywood animation "Little Yellow Man's Eye: Stealing Daddy's Prequel (Little Yellow 2)" Released on the 19th: One is the "Guoman IP" that is highly anticipated by animation fans, and one is a summer blockbuster that sells globally. Essence

The chase animation, which has created the "White Snake" series, has gained a lot of fans for many years. It has gained a lot of fans for many years. According to the "New God List" animation based on ancient Chinese mythology, it is also very recognizable because of the pioneering mixing style. Following the Spring Festival in 2021 After the "New God Bangs · Nezha Rebirth", this time they were aimed at another classic mythical character -Erlang God Yang Yan, but it was greatly adapted in the plot.

"New God Bangs · Yang Yan" tells that after 1500 years of the battle of Shang and Zhou dynasties, Yang Yan, who was injustice, became a cashiers and made a living. When hunting a teenager, he found that the other party was actually the nephew of Agarwood. The adventure of Baolian Lantern. It can be seen from the trailer that the film continues the level of production of light, and the characters and environmental settings are more modern. At the same time, the story of the Lotus Lantern is added. The dazzling action scene can also attract young audiences.

"New God Bangs · Yang Yan" promotional studio

The "Rebirth of Nezha" and "White Snake 2" won 456 million yuan and 580 million yuan box office last year and had a good reputation. Animation "Little Yellow Man 2".

At present, the global box office of "Little Yellow 2" has reached $ 750 million, and the Chinese market helps to promote its total box office to exceed $ 800 million. There are also many Chinese elements in this "Little Yellow 2" produced by Global: Zodiac, Kung Fu ... and "Yang Yan", as Guoman, incorporates Hollywood science fiction elements such as steam punk. Although Chinese and foreign animations are competing positively, they are also learning and communicating with each other.

As a type of summer hot sale in previous years, there have been no explosive models this year: "Rushing out of the Earth" released in July to "Goodbye Monsters in Shanhai Sutra", "Pig Man Movie · Ocean Diary", etc. At present, the box office is only 10 million yuan, and only the long -range "Underwater Column: Cave Adventure" has a cumulative box office of 76.91 million yuan.

Overall, none of the above animations achieved the "out of circle" effect. In the last two weeks of the summer stall, "New God Bangs · Yang Yan" and "Little Yellow 2" may be like the Spring Festival "Bear Earth · Return to the Earth" and "The Flower of the Fair and Gray Wolf Basket", which allows this year The box office of animated movies has once again across 100 million yuan.

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