The movie "Broken · Bridge" Tongyuan script Kill on the 13th pre -sale for the first time for the first movie and the script killing double hair

On August 13th, on the day of the premiere of the Beijing premiere of the movie "Broken · Bridge", the city limit of the movie "Broken · Bridge" was also officially launched. Sell.

The script kills "Broken · Bridge" is another suspense reasoning work created by the film and television IP after "Diablo 2: Seven Zong Listers". It was jointly produced by Dream Creation and famous reasoning novel writer Zhou Haohui and Jiafei Cat. The script kills about the only stone bridge collapsed by the "dead cicada village" to the outside world of remote mountain villages. Two appalling corpses appeared in the ruins of the mountain village. Six travelers took the leader of a strange woman looking for Meng Chao. Find the story of the road of truth and revenge.

As a homologous creation of the movie "Broken Bridge", the script kills "Broken Bridge" is a completely independent story line, which does not spoiler with the film. "The movie shows the sorrow and joy behind a suspense story through the big screen. The script kills, through the in -depth experience of the player, enters the character 'heart', deeply experience the character's life, and make a choice of redemption and forgiveness. The movie follows the actor to follow the actor Approaching the role of the story, the script killing is the audience's own role, and the character's love and hatred. "

According to reports, the movie "Broken · Bridge" is produced by Beijing Lauren Film Co., Ltd., Beijing Changong Culture Media Co., Ltd., Alibaba Films (Beijing) Co., Ltd., Emei Film Group Co., Ltd. Produced, a plot crime film starring Ma Sichun, Wang Junkai, and Fan Wei. Before the screening, the total box office of the movie "Broken · Bridge" has exceeded 40 million, and Tao Tickets and Cat Eye Double Platform want to see more than one million.

This film and script killing the work of the same name "Broken Bridge" is not only another innovation in cross -screen cooperation between barley and Ali Films, but also for the first time in the industry to launch the "movie+script kill" dual starting mode of the same name. On the one hand, it explores the diverse presentation of high -quality content IP and meets consumers' continuous development of multi -level content consumption needs; on the other hand, with the help of innovation, it has also promoted the two -way flow of the two content consumer groups, which is active. Offline entertainment consumer market.

Industry insiders believe that the innovation in the form of content organization will bring new product supply to the market, thereby further triggering the potential consumer demand of consumer side. "The audience who has watched movies may want to further experience the feeling of script killing, played The player who kills the script also wants to watch the movie again and feel different suspense reasoning. "

At the end of July, Damai released the script killing business layout, emphasizing the construction of four aspects: first, pay attention to the user experience, review the score as the core decision element, and create the script killing and play this decision platform; second, follow the development of merchants, through traffic, through traffic Helping measures such as help, resource tilt, cash incentive, marketing blessing and other measures to support boutique stores and open up new growth space for merchants; third, pay attention to content production, combined with head content, cross -screen adaptation, investment -made boutique movie IP works, Promote the "ticket with tickets" service model; fourth, pay attention to the development of the platform's diversity, convert the "traffic" of single categories into platform "reservation", promote users' cross -product consumption, and activate potential consumer momentum in the market.

As of now, the barley platform has covered 2,000 script killing stores in 40 cities across the country, and has been launched on high scores to kill 7,000 IP. In terms of self -control, the "Speaking" cooperated with the universe in the universe and the "Education of Psychological Crime" based on film and television IP has also been launched to the market.

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