How can a short video deeply cultivate the children's track?

Author:Media Conan Time:2022.07.31

Exploring the unknown cosmic mystery in space, feeling the magical power of nature on the mountains of frost, and find the joy of explore in the crystal cave ...

A few days ago, the new drama "Season 2 of the Invincible Deer Team Season 2", the long -awaited summer welfare cartoon "The Beast", was launched. Another adventure of "old friends" ...

This time, the adventure of the deer, the scene extended to space, creamy mountains and crystal caves. It was accompanied by new partners. The new upgrade has completely fell in love with children.

For parents, let children watch domestic original animations during the holidays, and by the way learn common sense of life, strengthen some unity, friendship, and mutual assistance, it is a good choice. Good original animations can be fully integrated with fun and education, and perfectly integrate entertainment content with educational information. Fortunately, more and more high -quality domestic original animations are now available for children to choose from.

"Invincible Deer Team" and other guards high -quality thresholds

Chibabu's original cartoon single gold content is too sufficient

"Recently, the children at home are crazy about" Invincible Deer Team ". After watching three episodes with the child, I was moved!"

"Whenever others encounter crisis, the four deer team members will use planetal power to help everyone overcome difficulties, which is very educational.

"Very suitable for children to watch, you can cultivate the collective spirit of children, united and help from elementary school. Of course, big friends like me for more than 300 months are also applicable."

"Invincible Deer Team" is no longer "children's confession", and more and more parents have fell in love with four little deer in the process of watching with their children, and incarnate "tap water".

In fact, the new episode of "In the 2nd Season 2" is the beginning of the summer carnival of children.

IQiyi Chibabu also has a lot of high -quality original children's content, covering different types such as adventure, puzzle, science popularization, music, and growth. Based on this, targeted Original development makes cartoons not only interesting, good -looking, but also certain functionality.

Like adventure? The new episodes of "In the 2nd Season 2" and "Dudang Man 6" are exciting! Children can follow the protagonist in the story to meet the new world, and in the process to enhance courage and improve their spirit of exploration of the unknown world.

Want to learn knowledge? The prehistoric knowledge learning of "Dinosaur Moe" is interesting and expected! Through the activation of dinosaur eggs to travel to the prehistoric and explore with dinosaur friends. The animation is aimed at children 4-6 years old. At this stage, the growth characteristics of the sound of sound are more sensitive to sound, and they guide children to perceive color and find changes between different species of environment.

Want to appreciate family and friendship? "Mo Moqi Journey" incorporates many affection and friendship content in the theme of adventure, so that the baby can treat the world from a more diverse perspective and more delicate feelings at the stage of wisdom, and win on the "EQ" starting line.

Of course, there is also an exclusive gift for girls, "Music Princess Love Meli", allows children to improve emotional intelligence in music dance, cultivate children's social ability through stories, and allow children to grow in happiness.

It is not difficult to find that, in addition to the leading advantage in the number of original animations, iQiyi Chibabu also provides "customized services" for children with different ages, gender, personality, and hobbies for different "children's portraits" characteristics. The "original animation" on the more vertical and directed "original animation" meets the different personal needs of children, capturing the minds of children's users with different circles, and multi -dimensional layout of high -quality original content ecology.

Deep cultivation of children's original animation

Original studios are moisturizing industry with fine content

In recent years, iQiyi original children's animation is high -yield and high -quality, growing at a fast speed. From the figure, it may be more intuitive. At present, iQiyi Qibabu has more than 8,000 children's content. It is said that this year Chibabu will launch nearly 200 episodes of homemade animations. The original strength and speed are staggering.

Why can iQiyi continue to produce so many high -quality content on the children's track and achieve a comprehensive lead?

The answer is not difficult to guess -the forward -looking strategic vision of the platform and the innovative content of the original strength. It is not difficult to see through the many high -quality original animation works of iQiyi that iQiyi's content creation and production are new, strange, and clever.

Among them, the cartoon "Snow and Snow Guardians" launched by iQiyi platform last year, under the background blessing of Andersen's fairy tales, ingenuity is created, and many fantasy "adventure" factors are incorporated in the cartoon. Realize the common growth with characters and IPs to form firm user stickiness.

The same is true of "Music Princess Love Meili". The cartoon is based on the most popular "Anime Princess" IP in the girl market, and content creation is shallow in the characteristics of children's social emotion. The story of Emeley's happy growing up on the magical paradise island allows villagers to find the cognition and resonance of the United States in life in the animation.

Secondly, the content of the platform cartoons is diversified, and the service group is more segmented. Iqiyi children's content mainly involves three tracks: exploring adventure, dreamy world, happy daily life. The subject matter includes adventure, puzzle, science popularization, music, growth, and diversified creative perspectives. Children with different preferences can find their own love. In addition, high -quality original content can be continuously launched, which is also inseparable from the five major studios of Kababu. A large number of outstanding creative talents inject production capacity for original IP.

It is also because of the cutting -edge dedication of high -quality original teams and creative talents that the quality of iQiyi original cartoons can always be online and content value continuously upgraded. Animation brand card.

Change the world's perception of Chinese original animation

Data speaking, Kibab users have spread all over the world

The original strength of iQiyiqibabu's cartoons is not only recognized by the industry in the domestic market, but its achievements on behalf of Chinese original animation "going to the sea" are equally amazing.

Whether it is the first Chinese original cartoon "Invincible Deer Team" to land on the Nick Children's Channel, or "Ice and Snow Guardians" with a peak of 7.61 and children's program TOP2 on Russia's public television station, which one comes out, it is in the overseas market overseas market The achievements are enough for the strength of Chinese original animation, and it is enough to prove that regardless of domestic or foreign markets, the content that iQiyiqibabu has always adhered to is king, original king, and boutique. It is always iron law.

Exquisite content achieves extraordinary influence.

Taking the "Invincible Deer Team" as an example, "Invincible Deer Team" has achieved good results in the ratings of NO.1 and NO.3 during the premiere of the UK and the United States. During the broadcast of Australia and the Philippines, the average ratings of children's audience viewing rates It is the first of the entire channel, surpassing the hit cartoons such as "Pig Page", and becoming a classic case of Chinese original anime IP to go to sea.

"Invincible Deer Team" has a hot topic of the global market with local cultural image and "crisis rescue and problem solving". Taking the highly recognizable "deer" element as the prototype, four cute and brave little soldiers are designed to let China let China let China The integration of cultural elements and scientific and technological inventions and creative elements not only fully stimulate children's imagination and creativity, but also helps Chinese original cartoons out and go to sea.

Many overseas "deer" fans expressed their love for cartoons. Leilalauren, a well -known parent -child blogger in Singapore, believes that "Invincible Deer Team" is very interesting, and the twin daughters at home have become loyal fans.

Overseas netizen Ann-Biusiness shared: "My daughter likes the little deer Cage, saying that he is brave and work hard to do everything well. The teacher always said that she did not focus on things, and Cage brought her new efforts to her direction!"

Why can iQiyi original animation be loved by children around the world?

From the praise from the entire network, it is not difficult to come up with the truth. The story narrative is novel and creative, beautiful and characteristic, and the oriental elements are strong and cultural, beautiful and beautiful emotions and growth values. Qiyi original animation can successfully go out to sea and be welcomed by the world.

In terms of internationalization of China's original content, iQiyiqibabu has made a lot of explorations.

Just like the "Invincible Deer Team" has positioned the global market development at the beginning of its creation, it has been broadcast from China to overseas, only 18 days. Iqiyi, the first "pre -order+producer" cooperation model. On the basis of the original creative process, from the early stage, the Nick team was invited to participate in the feedback of the opinions to prevent the whole process of the entire process during the production process to avoid creative blind spots caused by the differences in Chinese and foreign cultural differences, and help help to help the help. Domestic original animations went out to sea smoothly.

In recent years, the original content of iQiyi children has gradually accelerated the process of integrating with international standards. Wang Xiaohui, president and chief content officer of iQiyi professional content business group (PCG), emphasized that children's content has strong universality. The aesthetics of children in the world and their favorite stories are common. Chinese children's original animation is currently globally There is a very broad prospect in the range, and there will be a lot of opportunities to go up and go to the world.

The sustainable development of Chinese original animations and high -quality go to sea still have a long way to go. Fundamentally, there are still a large number of platforms like iQiyiqibabu with responsible and powerful platforms to forge ahead. Looking forward to the future, Chinese original animations can bring us more surprises.

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