How to develop high -quality development?Big coffee suggests that you can accurately apply from two angles

In the live broadcast class of the "Big Coffee Small Club" and "High -quality Development of the Tourism Resort" of Yunshang University of China, the Deputy Dean of Yunnan Vocational College of Tourism Vocational College, Chief Expert of Tourism Vocational Education Research Base in Yunnan Provincial Tourism Planning Research Institute, National Tourism Fu Jihong, the director of the Leisure Professional Committee of the Commission, shared the status, problems, and trends of recuperation tourism (education).

Kangyang Tourism is the sum of various tourism activities of the body, mind, and spiritual, mental, and spiritual by nourishing beauty and health, nutritional diet, cultivation of heart, and care for the environment. Fu Jihong believes that Kangyang Tourism has four characteristics: health -based theme, long stay time, strong professionalism, and reverse flow. It can be divided into "Kang" model tourism (that is, medical tourism), "Yang" model tourism travel). Among them, the "Kang" model tourism can be divided into four types: high -quality medical, cheap medical care, specialty specialty medical care, and industrial development. The "Yang" model tourism can be divided into two types: "physical therapy+tourism" and "beauty+tourism".

With the continuous strengthening of national policy support and the continuous expansion of the scale of recreation tourism, the demand for recreational tourism has been refined. At present, my country's main Kangyang tourist groups are still based on the "Kang" tourism for advanced medical technology treatment, and in the territory, they focus on the "raising" tourism of pension and nursing. From the perspective of the customer base, the number of middle -aged and elderly people, supplemented by middle -aged, and the large number of leisure and vacation consumption in the middle -aged and elderly market; from the perspective of gender, the female market is mainly based on the women's market and the health care consumption is large. From the perspective of the business market, the consumption of health care is large, the requirements for health care catering are high, consumers pay more attention to the grade specifications of ecological health places, and the consumption is higher.

Fu Jihong believes that the new coronary pneumonia's epidemic promotes the longitudinal integration of the two new and new elements of the health and health of the health and health, and also extends horizontally in the fields of wisdom, health, lifestyle, and other fields. The in -depth integration of pan -industry policy to help the development of tourism tourism; people of different ages and people's understanding of health and changes in the demand for recreation help the iteration of recreational tourism products; the implantation of nature, humanities and recreational elements promotes the elements of the health tourism product elements Young and diversified; product portfolios are gradually developing, the development of market entities jointly develops, and the supply of supply sources is diversified; financial supports the sustainable and healthy development of recreational tourism; the lack of elements gradually improve, and the development of recreational tourism has gradually standardized.

He suggested that the government should make precise policies for recreational tourism from two perspectives from "career" and "industry". From the perspective of "career", promote the construction of the infrastructure and public service facilities of recuperation and tourism, promote the target of the health and tourism destination, and carry out academic education and job training; from the perspective of "industry", implement market entrance access and exit policies, service services, service services, services Quality standard policies, industrial factor support policies, etc.

The "Big Coffee opened by the School of Culture and Tourism" by the School of Culture and Tourism was guided by the Yunnan Provincial Department of Culture and Tourism. (Reporter Li Sifan)

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