The logic behind "Play with Money"

Author:Everyone is a product manager Time:2022.07.06

Edit Introduction: One of the interesting places in this world is "inadvertently inserting willows and willows". Behind it, there is a mechanism that can bring us a major revelation, and it can also bring us direct benefits. The author of this article shared three methods to activate the "unconscious insertion willow" mechanism to teach you how to "play with money", let's take a look.

One of the most interesting places in this world is the ubiquitous "inadvertently inserting willow and willow".

For example, people who are particularly outstanding at work often do not feel that they are working. Like the recent success of New Oriental Live Broadcasting E -commerce, the biggest reason is that the most outstanding anchor at work is not on bringing goods, but to talk about knowledge and life.

I have a friend who is obsessed with the psychological response of the real group game. His research target is the stock market. "If you don't invest in the real principal, you can't see the real response". The only person who has a long -term short -term stock trading is still profitable -he did not make money in the stock market.

I also barely calculate an example in writing. Some readers are curious about whether my composition can be scored when I was, and in fact, I often drag my legs in Chinese, and the composition is the hind legs in the hind legs. After work, the "output text" has always been my strong item. Why did I not work in the student days of "full -time training and writing", and suddenly got up after work? The reason is that I love to study new knowledge, and the study conclusions require the implementation of text. I have to learn "transforming complex information into a understandable point of view." In the process, the improvement of writing is only "by -product".

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What does the above phenomenon mean?

I think of a word that successful people often love to say: making money is a by -product of focusing on something. In the past, I thought this kind of statement was just the "humble" of these people.

But the more you understand, the deeper, the more you can taste the taste of Kant's "two rhythms back".

There is indeed some kind of "mechanism" behind this, a mechanism that can give us a major revelation.

The mechanism behind the willow into the shade of the willow

There is a classic problem in the format psychology: a box of matches, a box of nails, and a candle, how to lit candles and fix it on the wall?

The answer is not sold here. The answer is to pour the match from the box, pour the match from the box, nail the matches on the wall with a nail (as a shelf), and then put the candle on it.

The key to solving the problem is whether you can consider the matches from "container" as a "support frame."

Our definition of things determines how we use it.

A wooden stick in the wild, you can be regarded as "firewood" burning, and you can also be regarded as a "mountaineering stick" for assisting walking. During the camping, if there is a water basin, the umbrella can be opened up and fixed to the water temporarily.

What is the relationship between these success of "inadvertently inserting willow"?

In my opinion, the commonality of the two is "looking at the familiar things in a new way", the difference is the scale, or the complexity. The "entire project" was redefined.

In this way, it can bring three direct benefits:

1) Avoid the routine goal of the rainbow suction, improve the narrow vision, and avoid the prisoner's dilemma zero -sum game

The friends who studied the game told me that when students practiced simulated software stocks, most of them could win the market, but later, real gold and silver went down, and inexplicably "ten speculation and nine losses." The reason is that it is too obsessed with the goal -fast profit, and people are suffering from losses, and it is easy to make "rational should not but be emotional."

And his goal was not profitable, but to explore the real group game, but the winning rate was higher.

For another example, in the workplace, people who are particularly concerned about KPI are more inclined to take familiarity models to form path dependence, so that "Jiang Lang can do his best." In addition, he is attached to the first performance, and it is easy to make narrow and selfish decisions. The interpersonal word of mouth is damaged, and the workplace road will become narrower and narrower.

2) The solution that is easy to stimulates, the result of surprise

The logic is very simple. It is because of "inadvertently inserting willows". You don't care about the conventional goals. Instead, you can easily see things in different ways, and then promote yourself to do things in a completely different way. , Use the "umbrella" for "pot".

The goal of conventional live broadcast and goods is to promote, and New Oriental regards the medium of talking with the audience and the topic of learning close to life. Such a dialogue undoubtedly has its own sense of trust, but it is easy to promote users to pay.

I have used it before, using "fire" instead of "water (traffic)" to think about Internet communication models, can design better operating strategies, and even reshape the entire ecology. This proposal is also because I choose to ignore the conventional goals.

3) It is easy to stimulate the participants to actively take the initiative and immersive intervention with the mentality of "gaming"

The characteristics of inadvertently inserting willow are that the participants are naturally involved in the mentality of "gamers". The characteristics of the player are: pleasure, positive, and devoted. This obviously greatly improves the effectiveness of doing things.

For example, when I just cultivate running habits, I often imagine that zombies chased behind. In this way, I will work hard to maintain the goal pace and make the dull running into a stimulus.

In addition to the above three direct benefits, the behavior of "inadvertently inserting willows" often prompts people to produce some unique personality charm, and it is dominant in maintaining social relations.

It must be emphasized that these benefits are not isolated from each other, but to each other, forming a joint force effect: the reshaping of the target (interest) can not only promote greater social cooperation (not conflicting with collaborators), but also promote the promotion Innovation, at the same time, the "owner consciousness" of the gaming mentality can greatly improve the efficiency ... This further promotes the "value re -confirmation" of differentiated goals, and ultimately produces a "spiral rise" leap. This is the mechanism behind the "unconscious insertion of willows".

Then, although this mechanism is attractive, as the words "inadvertently insert willow" suggest that the activation mechanism seems to be more "fate". Can we actively activate this "mechanism"?

In fact, many people with outstanding jobs only activate these mechanisms inadvertently, and we only need to reverse the anatomy to draw away these methods, and they are not so mysterious.

Below I share three effective methods to practice.

Method 1: "Internal KPI" replaces "external KPI"

People are the target -driven species. You identify a certain goal, and this goal will dominate your attention, your way of thinking, and behavior pattern.

I have talked about the previous topics that the key to improving the quality of life is to regain the "value of value", which is similar.

Let's take a look at such an inconspicuous little thing that "send a circle of friends". Slightly adjusting the "goal" can completely change the focus of your life.

For example, if the goal of your hair circles is "shaping an interesting person", then you will pay more attention to the reality with contrast characteristics and storytelling; if your goal is to "record life", then you may only shoot and yourself yourself Life narrative is highly associated with personalized things; if the goal is to "reflect sexual charm", it will focus on how to shoot content that highlights the body, reveal wealth, or cultural literacy.

This reveals that as long as we try to change the goal, we can activate the mechanism of "inadvertently inserting willow".

For example, if you feel that you are "trapped in the game" or have not grown for a long time, or you are depressed, then you may wish to reflect on whether there is a defect in the unquestionable goal.

Take the workplace, if you only stare at KPI's "external target" (that is, maximize short -term income), it means that it is dominated by the company's KPI. "Celebrating superiors", in the process, the exploration of new knowledge and new thinking methods was sacrificed, interpersonal relationships deteriorated, and the slavery of personal dignity.

However, if you redefine a KPI you agree with — for example, a greater ambition, "the rules of the industry's operation", or a little ambition, "becoming a big win in this field", or the goal of another dimension, the goal of another dimension, the goal of another dimension, the goal of another dimension, or the goal of another dimension, the goal of another dimension, or the goal of another dimension. For example, "accumulating real materials for workplace literature and art creation", "improving the personality charm of colleagues", "studying the performance of different teams in different management models" ... and so on.

Whenever you can create a "internal KPI" recognized from the heart, your feeling is like changing a new job, and the original stupid hidden rules that restrict you are suddenly used. I don't care anymore.

Of course, the key to creating an internal KPI is not the slogan of the A Q -style shout, but whether you really agree with it. This must match the corresponding philosophical literacy, ethical thinking, imagination, and innovation ability.

Today, many people can't read the books of humanities, but the real quality of life is exactly the humanistic cultivation.

We cannot change some objective reality, but this does not mean that we have no ability to choose.

So, if I failed to create an internal KPI instead of external KPI, is there any other way to activate the "unconscious insertion willow" mechanism?

Method two: context change frame

The response of people to the event does not depend on the incident itself, but it depends on the interpretation of the event. It also stumbled. If it was tripped by the root of the tree, it would be a smile. If it was others, many people would be angry.

Subjective interpretation has a greater impact than objective facts. The characteristics of people's thinking are exactly the "tool" of our ability.

I have a student who is engaged in consulting, and he said that the open inquiries of the client made him stressful. I said that many people have knowledge reserves, but the response ability is very poor, and most people need to change the "critical moment" of life that need to communicate quickly and accurately.

Then I asked him, what is the most important thing that transforms the systematic knowledge into a variable ability? After thinking seriously, he thought it was "practical experience."

I told him that this is right, but the ability to strain is not like other skills, and it is particularly difficult to take the initiative to train because once "artificial arrangements", it cannot be called "strain". And your job itself provides an opportunity for "real strain training", and the boss will give you money for you. This is actually rare.

Just like this, he suddenly realized that the pressure was because he interpreted the work as "satisfying customers", but he never thought that work can also be regarded as "strain training". Once he changed the perspective of looking at work, he relaxed. He relaxed A lot of it, communicating with customers is more human, but it is well received. This is true.

In my opinion, the most powerful mental ability is that we have "the ability to give things meaning". In the same thing, we can find the most interesting definition according to our own needs to maximize the effect.

For another example, for a long time, people generally believe that money is wealth. But today when the flow of the class becomes slower, the income efforts are difficult to proportion. So, can young people only lie flat and rotten? Have you ever thought that we can also seek the idea of ​​breaking through the dilemma of life by "changing frames" for wealth. What is wealth? Is it currency? No, strictly speaking, currency is just a medium for transactions under national credit.

And wealth is actually "the ability to choose freely."

Therefore, when we have insufficient wealth, we may not need to make wealth by making money, and we only need to strive to improve the "free choice".

At present, we have talked about two methods to activate "Inadvertent Insertions". But as people are common, when many complex problems are solved by cleanliness, we find that the means of solution are surprisingly simple, but why did not expect before?

The reason is that explanation is just the tip of the iceberg, and the behemoth under the iceberg is the main point. So, for the mechanism of "inadvertently inserting willows", what is under the iceberg?

I think it is a "problem consciousness" that maintains high elasticity.

Method 3: Cultivate elasticity issues awareness

The awareness of the problem can be briefly understood as the open consciousness of "to be determined" for the concept of all agreed concepts.

The stronger the problem, the more likely it is to jump out of conventional thinking to propose a sharp solution.

For example, how to use the problem of fragmented time, conventional thinking is to explore things that are suitable for fragmented, and what I put forward is "why not consider how to" overall application "of the fragmented time" cut off "? "

For another example, the issue of cultivating willpower is mostly the "hard carrying" of Faer, and my suggestion is to "improve the environment in advance or reorganize the workflow, thereby disappointed all kinds of resistance to invisible."

The proposal of these novel ideas depends on the awareness of elasticity.

The problem of the problem is poor, what is the counter -example?

We can see the difference between nerd (reading death) and reading books. The essence of the difference between the two is the "more true" of thinking. The problem of "nerd" lies in the morbidity of accuracy. But the advantage of human thinking is actually tolerance of "blur", and pursuing "100 % accurate" is a mechanical thing.

Therefore, the key to cultivating the "problem consciousness" is actually tolerance and vagueness, so that the distance between the thinking and the physical world is as if it is.

Therefore, it can be cultivated in the future, and more specifically, there are three directions that can work hard.

1) Learn a new basic sensory skill

Such as learning a new language, painting, photography, vocal music, dance swimming, etc. These are all those who feel the sense of visual hearing and smell.

Why can activities involving basic sensory skills can cultivate problem awareness?

Because our thinking ability itself comes from the senses, and acquisition of a new sense of sensory skills often inspires us to look at the world from a brand new perspective. Just like bats to "see" the world with ultrasonic waves.

The more perspectives you have, the more likely to trigger novel thinking.

Although it is not easy to learn a new basic sensory skills, it is the most effective way to cultivate problems.

2) Rich and open knowledge

The knowledge mentioned here includes both book knowledge and "knowledge" of all kinds of novel things. For example, virtual reality, open world games, new trends of thought, etc., you may not have to invest in your body and mind, but at least how much you can understand, especially don't instinctively reject emerging things.

In addition, reading high -quality children's literature, maintaining juvenile mentality, and the necessary "game life" mentality is also helpful for maintaining the activity of thinking.

3) Play thoughts

The above two methods are similar to "internal power", but like any skill, "hand -in" is essential. The awareness of cultivating elasticity is the same.

How to practice the question consciousness, or "practice"?

I suggest that you can cut in from familiar business or professionalism. In the fields you are familiar with, there must be many difficult complicated problems, or issues that make you fear and not good at.

Just like the readers who are afraid of the open questioning of customers in the aforementioned asking customers, you can also "draw out" the question that you are not good at, and then apply our unparalleled brain imagination, like a scientist, through thinking experiments in thinking experiments in thinking experiments in thinking experiments "Simulation solution".

This kind of "practice" does not need to be really settled. You can even surpass your identity in "Thought Experiment". The focus is on "simulation training". Don't set up limits for yourself.

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We currently discuss the beneficial mechanisms behind "inadvertently inserting willows and willows": differentiated target breaks, surpassing zero -harmony games, preheating innovative thinking, activating gaming heart flow, and so on.

For how to "open" the mechanism, I personally practice three effective ways:

Replace the external KPI with the internal KPI replacement of the meaning of the key concept to "change" the "problem consciousness" of the key concept by re -assigning the meaning of things, and to activate the end of the mind

I mentioned several times in the previous topics that "solving system problems outside the system". Many readers are interested in this view. This topic can be said to be an interpretation of this view.

The science is not difficult to understand. After all, you cannot solve the problem by thinking about thinking.

Before finishing the topic, we might as well be sublimated and thought, what is the metaphor of "inadvertently inserting willow and will be shade"?

In my opinion, it may be the feedback of life to get rid of vulgar procedural life, and it is a reward for human boldness to explore in the unknown field.To say a deeper layer, the key to your short and small life is also here.

#Columnist#

Li Shaoga, public account: less plus class, everyone is a product manager columnist.Author of "Evolutionary Operation", "user -based user -based user development operation framework" proposal, Internet business independent researcher and operation management expert.

The original published in this article is a product manager, and reprinting is prohibited without permission.

The title map is from Unsplash, based on the CC0 protocol

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