Wuhan, Hubei: Advertising supervision in the field of summer education and training

On June 23, the reporter learned from the Wuhan Market Supervision Bureau of Hubei Province that the summer is coming. The Supervision Bureau strengthened advertising supervision in the field of summer education and training.

The notice requires the focus on strengthening traditional media such as radio, television, newspapers and other traditional media such as radio, television, newspapers, and consumer clicks to browse frequent portals, APPs, WeChat public accounts, self -media, self -media, self -media, self -media, self -media, self -media, self -media, and self -media. Internet media such as network live broadcasts, outdoor (crossing bridge, wall, LED display, community elevators, etc.) and printed, leaflets, posters, etc. are published in the monitoring and supervision of advertisements.

Strengthen the supervision of the contents of 9 aspects of advertisements: whether there are advertisements to broadcast false commitments, exaggerate publicity, deception, and misleading parents, students, and candidates; And advertisements that explicit or implied the effects of education and training; whether there are explicit or implied an advertisement for the relevant examination institutions or their staff, and the test proposition staff to participate in education and training; Institutions, industry associations, professionals, and beneficiaries are recommended and proved by the names or images of the beneficiaries; whether educational and training institutions have settled, rendered the admiration atmosphere of enrollment registration, and intentionally caused anxiety of students or parents; whether there are in primary and secondary schools and kindergartens Carry out commercial advertising activities internally; whether there are textbooks, teaching auxiliary materials, exercise books, stationery, teaching aids, school uniforms, school buss, etc. of primary and secondary school students and young children. ; Whether it contains content that may cause minors to imitate unsafe behavior, as well as the content that is harmful to the physical and mental health of young people, involves guidance, and does not meet the core values ​​of socialism.

The market supervision departments of all districts should comprehensively investigate the release of education and training advertisements in the districts in their jurisdictions, sort out outstanding problems in existing, and collect suspected illegal advertising clues. For illegal advertisements involving orientation issues and misleading false education and training advertisements, focus on investigating and punishment in accordance with the law, severely punish the subject of illegal advertising responsibility, and openly expose typical cases to the society, deterring illegal acts.

Produced by Chinese Consumer Newspaper New Media Editorial Department

Source/China Consumer News · China Consumer Network

Reporter/Wu Caiping

Edit/Duke

Supervision/He Yongpeng Ren Zhenyu

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