Straach the pain point!More than 100 overseas Chinese school principals praised Huahua's study class!

Author:Overseas Chinese University Time:2022.06.23

"Direct pain points in the course,

Provide us with many new ideas and development directions ""

"The curriculum is novel and practical, it is worth watching and learning repeatedly"

"Thanks to the State Overseas Chinese Affairs Office and Overseas Chinese University for providing it

Such a timely and advanced boutique courses ""

Native

After a 12 -day study,

Hosted by the Overseas Chinese Affairs Office of the State Council and hosted by Overseas Chinese University

2022 Overseas Chinese School President (Chinese School Brand and Marketing Management)

Online study class to graduate on the 18th,

More than 100 Chinese school presidents of more than 31 countries participating in the training

Expressing the harvest full.

Part -time part group photo

At the ceremony, the person in charge of the Chinese Education Department of our school said that the development of Chinese schools has faced many difficulties since the epidemic. Under the guidance of the Overseas Chinese Affairs Office, the Overseas Chinese University has continued to carry out Chinese school assistance, teacher training, talent cloud classroom, Chinese culture. Cultural experience activities and project cooperation in the paradise, parent forum, etc. have won the trust of Chinese schools. Since the establishment of this study, the principal has applied to join every day, and has been well received.华大将继续尽最大努力为华校提供优质的教学、课程与智库支持,也希望校长们能够学以致用,尽早转变观念,提升市场竞争与品牌管理理念,带领团队,管理运营好华校,打造Out of their own brands and Chinese schools, they work together to contribute to Chinese education.

The student representatives also spoke, expressing their sincere gratitude to the person in charge and all staff of the study class, and praised this novel and effective curriculum setting, curriculum content, teaching attitude.

Cai Yiyi, vice president of the Philippine Overseas Chinese Middle School (General Academy), said that the curriculum setting of the study class is novel and helps the principals find new ideas for the management of Chinese schools. With management methods, we must invest sufficient intelligence, manpower, financial resources, and strength to expand their influence, develop themselves into a well -known name, and become the preferred brand of educational consumers.

Yan Ping, the principal of the Chinese School of Kyushu, Germany, has been the second time to participate in the president's study class organized by Huaqiao University. She praised that the content of the course of this study class was wonderful, and countless times caused brainstorms and deep thinking, and gained a lot in grasping school brand development, management and operation of schools, maintaining home -school relations, and improvement of teachers' team management and ability improvement.

Zhu Jianting, vice president of Wenlin Chinese Culture School, said that the course directly hit the "pain point" of overseas Chinese schools, which was wonderful, novel and practical. In particular, from the perspective of humanities to the principal's learning ability, principal's health and career happiness, and the construction of the teacher team, "it is a warmth and temperature training."

Participate in some trainees

It is reported that this study class hired 18 experts and scholars inside and outside the school to offer 19 high -quality courses. Among them, the brand value cultivation of overseas Chinese schools, brand management of Chinese schools, senior marketing management of Chinese schools, Chinese school brand integration and communication strategies, Chinese language Nine characteristic courses including school customer relationship management, post -epidemic era, future marketing direction, and Chinese education marketing strategies have basically covered the full chain of Chinese school brand marketing and management. The development trend of Chinese education, the "three teaching" issues of Chinese education and teaching management, and Chinese cultural knowledge.

Experts and scholars teach

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