Hangzhou 7 flower shop owners are the daily turnover of girls in the school for a junior.
Author:Hangzhou.com Time:2022.09.20
"Sister Shasha, come to a bouquet of" Qingfeng Mingyue Moon "!" In the Mid -Autumn Festival and Teacher's Day, the "Fang De Daily Flower Art" in Tao Liyuan, Zhejiang University of Finance and Economics. More than 200 souvenirs, the turnover exceeds 40,000 yuan.
The owner of this flower shop is a junior in the photography department of Zhejiang University of Finance and Economics.
The reporter learned that in less than a year, Ye Shasha opened a number of flower shops, covering seven sub -universities including Zhejiang University of Finance and Economics, Zhejiang University of Science and Technology, and China Merit University. The average monthly profit of more than 60,000 yuan.
From the flower shop workers to the only female boss
The story of Ye Shasha and Hua has laid seeds in high school. At that time, she had a strong interest in the profession of flower artists. Essence
After going to college, Ye Sasha's experience in part -time job in the flower shop accumulated more knowledge and experience for her. One day, Ye Shasha suddenly came up with the idea of "why not try to open a flower shop by herself". After a sufficient market research, she decided to open a floral studio on the campus she was studying.
At first, Ye Shasha set up a stall near the school. Unexpectedly, the turnover was very considerable. Although she often rushed back to the dormitory when she was closed at the dormitory, she said that "it is a very happy thing to be interested into a career." Later, with the support of her roommate, she opened a world on the dormitory balcony, named "daily", and began to slowly enter the state of entrepreneurship. "I think flowers themselves are a kind of daily life. It is not only owned by special festivals. It can become a part of life."
In the early days of entrepreneurship, from the flowers, Baohua, propaganda, and sales, Ye Sasha took it alone. Ye Sasha's flower shop was mainly sold online. She took the order on her WeChat and sent flowers at the agreed time. In order to let more people know her studio, she often actively promotes WeChat and promotes one bedroom. Soon, more and more classmates learned about Ye Sasha's brand, which also accumulated her extensive reputation for her.
In 2021, with the support of the school's entrepreneurial college, Ye Sasha's studio moved to the school and landed in the first daily flower shop in the Zhejiang Cai Dormitory Park. During the initial operation of the flower shop, Ye Shasha encountered difficulties such as funds and the company's standardized operation. To this end, the entrepreneurial college provides her with free office space, helps the college students who apply for the municipal government for entrepreneurial support, assist in registering the company, and regularly set up entrepreneurial courses and lectures. Knowing how much detours I have to take more to make my dream fall. "
Relying on preferential prices and high -quality products, Ye Sasha's flower shop has attracted a large number of loyal customers.
"Recommend my roommate to come to your shop to buy flowers, it really looks good!" "I came to buy a bouquet of flowers today to celebrate my birthday. … This kind of words often appear in the chat between Ye Sansha and customers. Many customers even took the initiative to promote Ye Sasha's flower shop in the WeChat circle of friends. It will definitely be harvested by operating with your heart. Ye Sasha's flower shop online delivery platform rating has remained 5.0 points so far, ranking TOP5 steadily, and has been unanimously recognized by buyers, platforms and even peers.
It is the original intention and feelings to write romance into life
In the process of entrepreneurship, there are always difficulties and difficulties, and it has always been her love that supports her to persist so far. "Flowers represent beauty and romance. I originally wanted to convey a feeling and a daily beauty. This original intention has never changed." Since entrepreneurship, Ye Sansha has always insisted on "writing romance into life into life. , Subtly affect the original intention of the people around you, realize the healing of the soul between people ", and be a station that conveys romance and love.
During her school, Ye Sasha tried to plan an unpaid emergency flower bundle plan. Various flowers were placed in all corners of the campus. Some of them were posted on the lamp pillars and some were placed on the corner. You can take this flower for free when you need flowers. Ye Shasha not only merged the romance of the flower into the campus, but also passed the warmth of the flowers to the hearts of Zhejiang Cai students. During the 2022 freshman military training of the School of Art, more than 200 students from the college received a school -based opening of the daily floral art from Find. Whether it was the opening ceremony or graduation party, Ye Sasha was passing by this warmth and touch in her way.
In addition, many students have anxiety during the epidemic. In order to alleviate the negative emotions of the students, encourage the classmates, and increase the color of everyone's life. Flowers, "The epidemic spread at the time, everyone was in a low mood. When I looked up, I saw these flowers, and I felt that I felt clear in an instant. It seemed to see hope." It was healed, which was exactly what Ye Sasha did this.
When asked about the deepest memory of her memory, Ye Shasha talked that one night, she prepared a holiday flower in the store and was busy until the early morning. At the end, she found that there was still a sanitation worker on the road. I wrapped a bunch of flowers for sanitation workers. Recalling the expression moved by the surprise of the sanitation workers at the time, Ye Sansha recalled: "At that moment, I really felt the warmth brought by you" daily floral art ', making me feel worth it. "In Ye Ye." In Ye Ye Sasa's flower shop is full of love and movement. Some are giving a flower to my mother, some who have carefully selected the bouquet for their friends for their birthdays, and some have achieved good results for themselves to buy flowers ... they come for different reasons, but they have the same heart. Ye Shasha said: "All the stories related to love are the most important and significant stories of my flower shop. Such joy, joy, and romantic story are equally important, large and small, and they cannot be distinguished. Level and importance. "
Combining flowers and photography to create flowers culture IP
It is not easy to run a number of flower shops alone. To this end, Ye Sasha recruits and worked diligently and studying and studying at school, looking for partners with the same interests and hobbies, and provided the students who also love flowers and have time to learn about flowers and operate flower shops. A great platform allows them to enrich the spare -school life while getting paid, and feel the love and warmth brought by flowers to people.
Speaking of the future development plan of the flower shop, Ye Shasha hopes to create a flower cultural IP, so that the quality of consumers' mouth is passed down, covering all universities in Xiasha to create a high -quality flower art brand. "Tradition can also be new. I hope to combine the traditional floral art with other art forms, and continue to innovate with flowers as the medium to create a flower shop that makes people look bright."
The busy flower shop operation did not let Ye Shasha ignore her studies. In professional courses such as Chinese and foreign photography, scenery photography, commercial photography and other professional courses, she has achieved almost full results. 5) Combining academic, career and life just right.
The good professional course foundation also made her the idea of combining flowers and photography. Traditional floral arts are basically cooperating with business and a large number of production. The lack of personalized artistic characteristics in this way. "Our studio is not just a flower shop. I hope to use the professional experts of my partners to photography to derive the photography course from the flower art to give full play to the maximum value of flowers."
The flowers were gifts before, and now flowers are life. Today, flowers have become part of Ye Sashsha's life. "Every moment with flowers is as beautiful as the flower itself, without flowers, my life has lost color." From a balcony to a number of flowers in various schools From interest to life, Ye Shasha used action to pass romance and love, and explained to us the sense of ritual of flowers, and would never be outdated.
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