In yellow material!Xiangtan Polytechnic "Youth Dream Chasing Team" research "jar vegetable" enterprise

On June 27th, the "Youth Dream Founding Team" of the Summer Practice Team of the School of Business of Xiangtan Institute of Technology walked into Huangcai Town, Ningxiang Township with deep historical meaning. The local industrial transformation and upgrading suggestion.

Understand local characteristic industries

Under the leadership of the Party Branch of Shilongdong Village, the students came to the Tang spicy production base of Huangcai Town's characteristic industry to understand the operation of the entire industrial chain from the product production, packaging to transportation.

Along with the implementation and promotion of rural revitalization strategies, Tang Spicyzi is developing in the direction of ecologicalization and promoting the transformation and upgrading of traditional industries. Jiang Biao, the person in charge of the operation of Tang Hotzi Industry Line, introduced that Tang Spicyzi is currently developing small bottles suitable for daily family life and express transportation.

Actively provide suggestions and suggestions

In the afternoon of the same day, the students came to the Runwun production base of Huangcai Town. Under the leadership of the head of the enterprise, the students visited the entire production process of Junzhun products.

The general manager of the altar Run base Xu Zhenxing introduced that the altar dishes originated in ancient times and were a traditional method for making pickles. The moisture of the altar mainly produces white pepper, dried bean horn and dried vegetables. The jar is sour and refreshing. It has the functions of digestion, appetizing, and heat. Xu Zhenxing said that the moisturizing of the altar is the differentiation of the product, which attracts consumers with low -salt health as the characteristics of the product, which is in line with the current market demand changes.

In response to the status quo and problems facing the altar, students have proposed suggestions for creating special product packaging design, realizing brand -oriented operations, and reaching contact with customers through the terminal market.

In this survey, the "Youth Dream Chasing Team" not only gained knowledge, but also contributed a meager force to the practice of rural revitalization. Next, all members will continue to learn, diligent in practice, and welcome the 20th National Congress of the Communist Party of China with excellent results.

(Correspondent: Gong Ying Tang Yan)

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