Cultural and creative ice cream has come out again this year, these 21 are the most worthy of eating!

This summer, the flat ice cream lying in the ice cream assassin (lying in the freezer, when you take them to pay, the high price will stab you with a sword). The price of ice cream doubles, we are deprived of the most simple ice cream freedom.

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Shanghai Wukang Building Cultural Innovation Ice Cream 25 yuan/branch

In the ice cream economy, cultural and creative ice cream is another major controversy. On the one hand, a wonderful cultural and creative ice cream is low -key and subtle compared to sending tourism positioning directly in the circle of friends. On the other hand, as a national tide culture, it is often criticized to be "not delicious, and can only take pictures and punch cards."

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Beijing Yuyuan Tan Cherry Blossom Cream Twent 35 yuan/support

Tracing back to the source of the cultural and creative ice cream, the cherry ice cream in Yuyuantan in Beijing is probably the originator. It was first launched as early as the spring of 2016, but at the time did not set off a lot of water.

The real promoter is in 2019. The Forbidden City uses the glazed beast on the eaves as a prototype. It has a new cultural and creative ice cream, 4 flavors, mango, chocolate, egg milk, matcha, 10 yuan. At that time, the fire was extremely hot, and it was searched for several days.

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Beijing Palace Palace Beast Ice Cream 10 yuan/support

Since 2019, the boom of cultural and creative ice cream has become a wind in the country. Well -known scenic spots such as Yuanmingyuan, Mogao Grottoes, Terracotta Warriors, and Yellow Crane Tower have successively launched the cultural and creative ice cream of the scenic area logo elements to eat the scenery.

At the same time, many domestic museums followed the wind, and sold cultural and creative ice creams, so that all things can be "be ice cream." In order to find the cultural and creative ice cream that is worth punching, we divided into different categories and sorted out 21 models to taste the national characteristic attractions on the tip of the tongue with everyone.

Cultural and creative ice cream is very plastic, and architecture, culture, and stories are the foundation of creativity.

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Shanghai Shikumen Cultural Innovation Ice Cream 15 yuan/support

The major scenic spots have made their own solutions to create their own IPs.

Realistic architecture

The architectural school is the hottest of all cultural and creative ice cream. The compliance with a proportion of proportions and carefully carved the ice cream is lifelike.

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Nanchang Tengwang Pavilion Cultural Innovation Ice Cream 18 yuan/support

Last April, Nanchang Tengwang Pavilion, it launched the first cultural and creative ice product in Nanchang City. It is said that the shape of the ice cream draws on the sketch of Liang Sicheng's plan to rebuild the Nanchang Tengwang Pavilion. Seven floors) showed the "three famous buildings in Jiangnan" to the fullest.

On the sign of the ice cream, there is also a signature of the famous sentences of "Luo Xia and Lonely Flying, Qiu Shui Long Sky". In addition to the classic milk and strawberry flavors, this year it also has a new flavor of Haiyan Cheese and Mango Xifan Lotus.

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Wuhan Yellow Crane Tower Huang Tao Yogurt flavor/chocolate flavor 15 yuan/support

Picture source: Hubei Daily

The cultural and creative ice cream in Wuhan Yellow Crane Tower, Mr. Zhu Guangquan, the famous CCTV, has personally recommended it. It can be called the beautiful sculpture of the ice cream world. The building's ice cream has a fine texture and realistic shape. Even the tiles and eaves above are repeated. The flavors of chocolate and yogurt yellow peach correspond to the yellow crane tower during the day and night, respectively.

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Guangzhou tower ice cream 20 yuan/support

The Guangzhou Tower Xiaoman Cultural Creative Ice Cream, which was brushed on the social platform, was also perfectly engraved. But in terms of styling alone, the overall looks a bit pocket, and some tourists report that they have finished two or three.

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Shanghai Yuyuan Baohua Building Cultural and Creative Ice Cream 18 yuan/support

Magic capital's net red cultural and creative ice cream also came out, and the iconic ancient building of Yuyuan Garden turned into strawberry ice cream.

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Shanghai Yuyuan Jiuqu Bridge Culture and Creative Ice Cream 18 yuan/support

The famous attraction of the Huxinting Pavilion Jiuqu Bridge, the warm and white appearance of the ice cream is engraved with the nineteen eighteen bends. The taste is the most classic milk flavor.

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Shanghai Wukang Building Cultural Innovation Ice Cream 25 yuan/branch

Built in 1924, the sea -faction cultural landmark building, Wukang Building, the cultural and creative ice cream launched last year, which we think is the most film. If you look closely, you can also see the air conditioner, the floor steel window, and the balcony door. Each detail is very good. Remember that you must stand at the sharp angle of the classic Wukang Building, which is very filming.

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Shanghai Wukang Building Cultural Innovation Ice Cream 25 yuan/branch

We also tasted the taste, which corresponds to the hawthorn flavor of the brick infrared wall of the Wukang Building. It is sweet and sour, and the taste is refreshing. Haiyan cheese's milk flavor cheese flavor is sufficient and not sweet.

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Shanghai Shikumen Cultural Innovation Ice Cream 15 yuan/support

In July of this year, Shanghai's local brand Guangming launched the "Cha Lang Drink" series of cultural and creative ice cream. In terms of styling, the most distinctive Shikumen architectural element in old Shanghai is a familiar Haipai culture.

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Milk osmanthus flavor

The two composite flavors of strawberry cheese and milk osmanthus flavor have been sought after by many young people. We love milk osmanthus flavor, and the leisurely sugar -stained osmanthus fragrance and milk are complementary. Even if it has not yet reached the osmanthus season, the sweetness is unbearable.

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Shenyang Palace Palace De Shi co -branded ice cream loose chocolate flavor 15 yuan/support

In our hearts, the cultural and creative ice cream in the Shenyang Palace not only has a highly restored style and exquisite carving, but the taste is almost an innovative ceiling. The flavor of Zhizhi grapes and white peaches oolong flavor is almost the same as the milk tea shop. There is also a flavored flavor of meatberries. You can really taste strawberry granules in one bite. ▲

Shenyang Palace Palace De Shi co -branded ice cream light beef milk ice cream 15 yuan/support

This one is the best in the cultural and creative ice cream in Shenyang Forbidden City, light beef milk flavor milk ice cream. It is so surprising that it is a rare whole milk fat ice cream. It has a high milk and fat content, and the taste is smooth. After eating, it is full of a sweet milk flavor in the mouth.

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Dunhuang Mogao Grottoes Cultural and Creative Ice Cream 15 yuan/support

The Dunhuang Mogao Grotto Scenic Area also printed nine -color deer on the ice cream stick. This method encourages tourists to finish eating ice cream and take the ice cream stick as a bookmark.

Colorful flower school

In addition to the realistic architecture, flower categories are the representative of cultural and creative ice cream. Beijing is the city that can make flowers and creative ice creams the most.

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Beijing Yuanmingyuan lotus ice cream 15 yuan/support

Summer appreciation is a great time. In 2019, Yuanmingyuan resurrected and blossomed in order to celebrate the unearthed ancient lotus seeds, and launched the lotus -shaped ice cream by the trend. One of them was created by "resurrected" ancient lotus. There are also some articles in the taste, and the taste of happy fruit and Rumi.

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Beijing Jingshan Park Peony Ice Cream 15 yuan/support

Picture source: Beijing Jingshan Park

In addition to the elegant shape and taste, the peony ice cream in Jingshan Park also really developed the peony flavor. The unique fragrance of flowers gives more levels of ice cream.

In May of each year, in the theme park of the Kunming Smurium, the sapuloma is in full bloom, attracting a large number of tourists to check in. Cultural and creative ice cream with the shape inspired by the shape of the blue flower flower, three small flowers are surrounded by a string of sapuloma, which is also beautiful. It has 3 flavors: grapes, blueberries, milk.

However, it belongs to the seasonal limited product, which is only sold in the blue flower glory (May-June).

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Wuxi 花 花 cherry ice cream 20 yuan/support

The cherry ice cream of Wuxi Mattau is engraved with 3D three -dimensional cherry blossoms, cherry blossom viewing buildings, Changchun Bridge and other special elements. There are also cherry blossom viewing maps on the wooden stick that can be taken home.

History Cultural Relics School

In addition to the shape and taste, some cultural and creative ice creams have incorporated the cultural connotation and cultural relics of the scenic spot.

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Beijing Capital Museum Bo Ji and their cultural and creative ice cream 15 yuan/support

The treasure of the town hall of the Capital Museum -known as one of the "China's most beautiful bronze", it is also used as a prototype to make ice cream. There are two flavors, matcha and chocolate.

The complicated decorations on the bronze wares are still perfectly engraved on the ice cream. And the taste is not vague, mellow and rich, it is worth trying.

The residual snow cream of the broken bridge of the West Lake is designed according to the ten scenery of the West Lake. This seemingly ghost -seeking broken bridge residual snow actually disassembles the two ice cream and assembled together. Xu Xian and Bai Niangzi can meet. "Love spreads between the broken bridge and the sweetness spreads between the teeth." The two made a pair of purchases, which can also reduce 5 yuan.

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Wuxi Lingshan Great Buddha Buddha Hand Cultural Innovation Ice Cream 18 yuan/branch

Wuxi Lingshan Great Buddha's bergamot and lotus cream, white and fat, with the word "blessing" in the middle, as if they can get blessings after eating.

During the May 1st period of last year, Sanxingdui, Sichuan, launched two cultural and creative ice cream with two bronze masks unearthed from Sanxingdui sacrifice pit, named "bronze flavor" and "unearthed flavor".

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Sichuan Sanxingdui cultural and creative ice cream 15 yuan/support

Picture source: Sanxingdui Museum Cultural and Creative

Corresponding to "bronze" and "unearthed" are matcha flavors and chocolate flavors. At that time, this "baby head" ice cream was welcomed by tourists. As soon as May Day was new, more than a thousand roots were snatched and light.

Some scenic spots also added blind box playing on the ice cream stick. On June 1 this year, the new "Koi version" cultural and creative ice cream was made in the Jinan Spring Scenic Spot in Jinan, Shandong. Ruyi, lotus and other images. After the tourists have finished eating, they can also see the words "趵 趵", "趵 趵", "趵 趵 游" and so on on the ice cream rod.

From the birth of 1.0, the 2.0 hundred flowers to 3.0 seeking breakthroughs, the once -popular cultural and creative ice cream, where is the way out?

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宫 X Shenyang Forbidden City Cultural Innovation Ice Cream

Due to the impact of the epidemic, the decline in the flow of scenic spots, the depletion of design inspiration and the increasingly fierce competition, the overall sales of cultural and creative ice cream this year showed a decreased trend. The person in charge of a scenic spot told us that in addition to the upgrading of styles and increased tastes, they are seeking a new way out -whether they can enter other offline channels.

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Shenyang Palace Palace De family co -branded ice cream white peach oolong and Zhizhi grapes 15 yuan/support

In April last year, the old brand of the northeast ice cream brand De Shi first tried the water, and launched three national tide -style ice cream with the Shenyang Palace Museum.

However, the sales of local convenience stores are not satisfactory. The first is because the cultural and creative ice cream has a strong scene of punching cards. Once it is out of the scenic area, it loses the essential nature of punch in. In addition, compared with the Northeast Ice Corps with an average price of 1 yuan, the price of cultural and creative ice cream is high, resulting in almost no one in ordinary businessmen.

The price of more than a hundred cultural and creative ice cream was combed. We found that the price of most cultural and creative ice cream was concentrated between 15 and 25 yuan, and the highest unit price was not more than 35 yuan.However, the shape of the cultural and creative ice cream is complicated. At present, it still relies on manual modeling to make, and the overall production cost is high.High manpower and costs are also the biggest problems that cultural and creative ice cream needs to overcome.

The essence of cultural and creative is "literary", which is more focused on "innovation".At the same time as the styling is novel, cultural and creative ice cream also needs to inherit local culture and integrate history instead of following the trend.Of course, as an ice cream, delicious is still the foundation.

Friends engaged in the cultural industry tell us that the idea of cultural and creative ice cream may be applied to other cultural and creative souvenirs such as chocolate and biscuits in the future. It is no longer limited to a single ice cream, which is more convenient to save.

The upsurge of cultural and creative ice cream is still continuing. You have all the cultural and creative ice creams. Welcome to share it in the comments area.

Responsible editor: Hattie

Edit: JUDY

Photography: VC, Zhong Zhong

Part of the picture comes from the Internet

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