Empower the revitalization of the countryside with cultural and creative power

China Economic Net, Beijing, July 14 (Reporter Cheng Qi) From June 30th to July 12th, the Organizing Committee of the Third University Student Design Exhibition of the Zijin Award and the Xuanhan Cultural Creative Development Promotion Association (White Ma Huatian Building) The "rural symbiotic and social design work camp" hosted by the Xuanhan Innovation Practice Base (Huatian International Village Vacas Camp) was held at Peking University, Baima Town, Xuanhan County, Sichuan Province. Based on the field survey data, the event is based on the Bailima Hua Field Rural Aesthetic Space Exhibition to create an exclusive design plan to form a public space for the public space of the Baimahua Field Building Club International Venture Camp, so that the cultural and creative forces can empower the rural revitalization.

The work camp is guided by the Peking University Cultural Industry Research Institute, and invited experts and scholars from well -known universities such as Peking University, Tsinghua University, Renmin University of China, and Sichuan Academy of Fine Arts, as well as design professionals such as contemporary artists, curators, and other design. Academic committees covering extensive disciplines and multiple areas. The academic committee is mainly responsible for grasping the academic direction of the work camp, evaluating the design results of students, etc., to ensure the professionalism and authority of the work camp.

The working camp is carried out by online lectures and offline practice. A total of 21 young students from famous universities such as Peking University, Central Academy of Fine Arts, Beijing Institute of Technology, Central Music School, and Shenzhen University participated in it. Xiang Yong, Dean and Professor, Wang Tianxiang, Executive Deputy Dean and Professor of the Academy of Arts and Rural Research of Sichuan Academy of Fine Arts, Chen Guodong, founder of Anonymous Building Club, and the executive secretary of the executive secretary of the Chinese Cultural Industry Association Rural Cultural and Creative Branch Huang Binbin Yao Xiaogang, an architectural designer of the Huotian International Village Capital Camp, shared his practical experience and research experience in the field of rural innovation through the online theme lectures, and provided a wide range of case reference and clear work ideas for the students of the work camp.

During the event, the students of the working camp carried out a 7 -day rural art practice around the Baimahua Field Rural Aesthetic Space Exhibition in the Baimahua Field Rural Aesthetic Space Exhibition in Baicheng Village, Baima Town, Dazhou City, Sichuan Province. Students are divided into 5 groups, using "local examinations" as practical methods, conducting field tests through field observation method, tracking observation method, semi -structured interview method, etc., and The tutors of the academic committee reported on the research results and design ideas online, and shared the creative imagination and artistic thinking obtained in the village's style of collecting style. After that, each group set out from their unique focus on local creation.

Starting from the real needs of the villagers, the students of the work camp use the cultural and creative thinking of creative management, art empowerment, and aesthetics of life. After getting precious cultural and creative works, the further transformation of rural landscape space has been achieved, helping the local rural cultural revitalization.

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