Good product Shandong, hand -made!
Author:Anqiu Rong Media Time:2022.09.23
In half a month, two new business cards appeared in Shandong. One is "Heroy Shandong, Hao Pin Shandong", which comes on the Mid -Autumn Festival. Through the spread and promotion of the CCTV platform, it will allow the country and global to perceive the "good" of Shandong -good people produce good products. The other is "Shandong Hand". The 3rd China International Cultural Tourism Expo was held at the same time as the first Chinese traditional craft conference. The two major venues were set up unprecedented, and the "Shandong Hand -made" reinforcement appeared.
"There are friends from afar," it is not fun. "Chongli Shangbin and enthusiastic hospitality have always been to treat guests with good products, and" Shandong Hand -made "is undoubtedly the most regional characteristics and traditional charm. The cultural tourism expo opened on September 15 was a centralized display of the "Shandong Hand -made" promotion project at the beginning of the year, but also demonstrated the full sincerity of the Shandong "Liangjiadi" hospitality.
Shandong Intangible Cultural Heritage and traditional process resources are rich in resources. It has 8 "Human Non -Heritage Representative List" projects, 186 national lists, and 1,073 provincial lists, and 1,2758 county -level lists, ranking among the forefront of the country. For the "babies" passed down by these ancestors, Shandong proposed to protect the "Shandong Handao" brand in the provincial government's work report in this year's work report, and the "Shandong Hand -made" was issued at the beginning of the year. "Engineering Implementation Plan", promoted the whole area and comprehensively.
During the Cultural Tourism Expo, the Shandong Shouzhuo Exhibition Experience Center officially opened the door. In this inch of gold in Quancheng Road Business District, to create a display experience center that can be seen, playable, purchased, and experienced, we can see the importance of "hand -made".
Expo China Hand -made, shared the cultural travel event, at the 11 offline exhibition areas of the Cultural Tourism Expo and the 11 offline exhibition areas of the Shandong International Convention and Exhibition Center, there are 7 major exhibition areas tailor -made for hand -made industries: Chinese hand -made, hand -made along yellow, The canal of the canal, the international hand -made, Shandong hand -made, Shandong hand -made rural rejuvenation, and the collection of Chinese hand. These exhibition areas can be regarded as the stage of staged achievements of Shandong's in -depth excavation of traditional advantages and deep cultivation of humanities from all angles.
For the province's efforts, to promote "Shandong Hand -made" to form new kinetic energy. The Heze Exhibition Hall located in the Shandong International Convention and Exhibition Center, with "Peony Flowers" as the design theme, combines peony elements and traditional craftsmanship, has 11 projects including Cao County Hanfu and Juye Gongbi Painting. Feel the peony culture with deep heritage and splendid color.
The theme of the Canal culture in Linqing focused on displaying intangible cultural heritage and traditional craft projects such as Linqing Gong brick and Jimei sauce, and launched a cultural and creative brand of "Shandong Hand -made Linqing Shangli". Lei Qijun, deputy secretary and mayor of the Linqing Municipal Party Committee, said that the holding of the Cultural Tourism Expo has established high -end platforms for displaying local traditional crafts and cultural and creative products in various places.
"Linqing hand -made three and wax print cloths, with bright colors, high wearing comfort, and has a high reputation in the African market. This time, the Sanhe wax printing cheongsam we brought by the Tanzania international students bought several. "Sanhe Textile Group Co., Ltd. marketer Li Hongda introduced that the waxy fabric and innovation products developed by the local scenic spots in Linqing are also booming.
Hand -made is the art of life, and every "Shandong Hand -made" contains ingenuity. In the Linyi Exhibition Hall, Xu Haixia from Mengyin County skillfully made pancakes into colorful "flowers world", which not only made the audience full of eyes and full of mouth, but also appeared on multiple "hot search lists". Xu Haixia said that because the pancakes contain less moisture, and a bunch of pancakes will not deteriorate for two or three years. Now some enterprises will be ordered by the annual meetings and young people's wedding banquets. Essence
As soon as hot water is hot, you can remove oil porcelain with oil, clocks that can connect smart home appliances, charged porcelain called tiger and humidifier ... Many designers from post -90s and post -00s. "Hand -made revitalizing related industrial chains, bringing 'real gold and silver' to practitioners, injecting new kinetic energy into the cultural and creative industry, and also attracted more young people." Du Chun, deputy secretary -general of the Shandong Cultural and Creative Design Industry Association They have held four consecutive "Taishan Design Cups" cultural and creative design contests, excavated creative works, and helped them connect with investors and sales channels. The award -winning work of the first competition Harvin Dinosaur toy has received hundreds of millions of yuan and exported a lot of overseas.
On September 19, the current Cultural Tourism Expo will usher in the last day. However, online trading platforms, project platforms, live broadcast platforms, service platforms, and publicity platforms "never end", Shandong Hand -made Exhibition Experience Center will also operate normalize. Online and offline, from "good customers" to "good products" and "hand -made", Shandong's "good" is constantly being seen.
Source: Net News Shandong
Edit: Ju Jin'e
Duty teacher: Wang Xin
Review: Li Jianjiang
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