Comment: To "Teacher Net Red Teacher" even more "Teacher Red Teacher"

[News essay] "Teacher Internet Red Teacher", even "Teacher Essence"

Online learning has become an important way for many people to get knowledge, and some online teaching teachers have attracted public attention. A few days ago, media publications discussed why some online celebrities can hold the "traffic password" that attracts young people. The article states that those who really bring spiritual power to people who really bring spiritual power often are often people who know and be full of warmth, and have true talents.

One by one to break the limited online learning platform, meet the needs of modern people's convenient learning, attract many young people to stop, and also create opportunities for the emergence of the "Internet Red Teacher". On the Internet, there are many teachers who talk about literary lessons and poetry appreciation. There are also many teachers who talk about social psychology, family emotions, and scientific popularization. Cultural phenomenon? Innovation of expression is an important reason.

Unlike traditional lectures, online teaching is generally not binding on the "diligence" of the audience. It must try to attract traffic, attract attention, and leave the audience. Many teachers on the Internet platform pay more attention to fresh and pleasant descriptions, vivid and interesting expressions, and more talks with the audience from the perspective of a visual perspective, and strive to enter their soul world. They often have "cure effects". It turns out that the analysis of the simplifiedness, the expression of humorous and funny, and the fullness of the Internet can largely increase the "user stickiness" and impress the audience.

It is also necessary to see that the expression method is just a form, and the high -quality content itself that moves and retains people. Dai Jianye, known as "Professor of Internet Red", known as "You understand", has a bite of "Mandarin Mandarin", but has harvested countless fans. The reason is that in addition to the humorous and funny way of lectures, the most fundamental thing is that he has won the love of the audience for his true, unknown, and unique insights of classical poetry. Touched young people. Wang Pin, an academician of the 85 -year -old Chinese Academy of Sciences, has a popular science popularization. In just a few months, it sucks millions of powder. The fundamental reason is that he has sufficient scientific gold content that he has explained in a simple explanation. thing".

There are many interesting teachers on the Internet, but there are not many interesting and sincere teachers. In recent years, there are a lot of "Internet celebrities", but there are not many real "red". Regardless of whether offline or online, the popular competition of excellent teachers, the final competition is not the form of coincidence in the form of lectures, but the wonderful curriculum content itself; it is not a moment of publicity, but long -term knowledge output; not staged people to build creation Instead, it is a long -term accumulation of true talents and the charm of the people in the bones. "Internet celebrity" itself is not a derogatory term. It has become a "Internet celebrity teacher" at least showing that they have a certain ability to suck powder and have been appreciated by many scholars. However, compared with the "popular" of the aquarium, the "long red" of the year is more meaningful.

How the "Internet Red Teacher" becomes a "teacher", which is related to the law of communication and audience preferences, and even some accidental factors. But the courses are interesting, available and sincere is obviously a common requirement.那些上课前跳舞、在讲台上搔首弄姿的“网红老师”为什么“火不过三天”，因为毫无内涵可言；为什么一些“网红老师”一夜爆红，却逐渐偃旗息鼓，因为知识积累不够、 There are no "splendid rivers" in the abdomen; why are those senior scholars who really get the way all the way, because they are learning high as a teacher and a model. Listen carefully.

For a society, there are some "net red teachers", which can only be regarded as a cultural phenomenon. And a group of "long red teachers", constantly spreading new knowledge and new ideas to people, moisturizing people's hearts, promoting people to learning, and urging people in the invisible classroom is the luck of society.

(Author: Li Sihui, a researcher at Huazhong University of Science and Technology, Huazhong University of Science and Technology, Hubei Provincial Socialist Theoretical System Research Center)

【Edit: Chen Wentao】

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