Let traditional culture "live" online literature and ancient saying IP is an important carrier

Wen Xiaojuan, a reporter from Henan Daily Client

On September 18th, the "Gongwang Museum × Reading Group Network Literature National Wind Works Seminar" was held at the Gongwangfu Museum of Culture and Tourism. On the same day, the Gongwangfu Museum and Reading Group announced a strategic cooperation to jointly launch the "Gongwangfu Museum × Reading Group China Excellent Traditional Culture Promotion Plan". The guests conducted a warm discussion and dialogue on topics such as "online literature is an important carrier for inheritance and promotion of traditional culture" and "adaptation of ancient words IP into film and television".

Network literature is an important carrier of inheritance and promotion of traditional culture

Yang Chen, vice president and editor -in -chief of Reading Group, believes that on the one hand, most writers grew up in the influence of traditional Chinese culture, so their creations and their inspiration will have the mark of traditional culture. On the other hand, on the other hand, Excellent traditional culture is naturally moving, so naturally it has become an important material for writers, with strong vitality. As writer Liu Xiabao said that in his creation, he had the idea of ​​integrating the interesting traits of the webmons with antique cultural relics, and used the story to increase the interest of cultural relics and increase the thickness of the story.

Because of this, online literature is widely welcomed by readers at home and abroad. Tang Qiao, deputy director of the Internet Literature Research Office of the Institute of Literature of the Chinese Academy of Social Sciences, believes that readers not only see the mysterious ancient and old -fashioned themes such as fantasy, fairy heroes, but also the ancient sayings. Oriental narrative and chivalry spirit, you can also feel the charm of traditional Chinese culture such as solar terms, painting, music, tea ceremony, Chinese medicine, sculpture, gardens, clothing, and food. The breath and the era of personal struggle and the feelings of the country.

Talking about how online literature shows traditional culture, Wang Xiang, a researcher at the Chinese Academy of Writing, said that he can interpret it from three levels. Flowers described the ancient textile industry's traditional skills in "My Family Aya". Secondly, the online literature itself is the combination of traditional cultural spirit and the innovation of the times. The works of historical theme writers such as 孑 and 2, grenades are afraid of water, and a large number of fairy heroes and fantasy theme works contain the expression of the spirit of Chinese traditional culture. Third, the traditional cultural elements are placed in the framework of modern civilization for re -creation, so that traditional culture "lives".

Sun Ning, deputy director of the Gongwang Museum, said that the Chinese culture is profound, long, long, and profound. It is a rich treasure for literary creation. Online literature is a bridge connecting traditional and modern. The traditional culture is activated through narrative language, so that more young people discover that traditional culture is in daily life. At the same time, Gongwang Mansion itself is a living cultural space. There are not only cultural relics and collections that everyone can know, but also the characters and stories flowing from ancient times to the present, as well as the traditional skills and folk culture contained in it. I hope to provide more creative inspiration and creative elements for online literature writers, and create more outstanding works in the future.

Is the ancient saying IP adaptation into film and television?

As the chief producer of hot dramas such as "The World" and "Genius Basic Law", Ma Hao, vice president of reading film and television, said that there has been a saying in the industry that the ancient saying IP is very easy to explode. Each summer file is the place of various platforms. "The land must be." She also summarized three characteristics: first, the old saying is the story of dreaming; second, the love, loyalty, and justice of traditional values ​​are constant. Third, there will be more and more non -heritage elements in film and television works, such as Jiang Ning woven in "Resessing", Shu Jin in "Tiansheng Long Song".

From the perspective of the writer, leisurely, no matter when, the romance works will be sold well. Because love is the best thing in everyone's minds, it will be passed on forever. But with the changes of the times, the expression of love will be different. Just as the current romance works are no longer stubborn, especially the recent ancient sayings, many of them are talking about women's growth, women's lives, and self -improvement of women.

Cong Zhichen, an associate professor at Peking University, agrees with this. He believes that with the improvement of the comprehensive national strength, the public's requirements for the cultural attributes of the work have also risen. At the same time, the old -fashioned novels will have a sense of dreamness and distance, and because of the inextricable refraction relationship with reality, it is loved by everyone. Just as modern people are confused and anxious in modern times, they can't help but go back to the traditional thinking to find the solution and spiritual comfort in the traditional thinking. This is also the reason why the ancient novels and film and television dramas are particularly welcomed.

How to find a key that can activate excellent traditional culture? Sun Dongning, director of the comprehensive business department of the Gongwangfu Museum and research librarian, said that intangible cultural heritage is very rich, while online literature and film and television creation, whether it is narrative space, cultural space, and living status, there must always be an intangible cultural heritage. Or to absorb nutrients in traditional culture. Through the way of spreading online literature, it is like the form of transmission of Tang poetry and Song Ci Yuanqu that year, allowing more people to appreciate the charm of intangible cultural heritage.

- END -