Gongwangfu Museum and Reading Group reached strategic cooperation

On September 18, the signing ceremony of the strategic cooperation agreement between the Ministry of Culture and Tourism Gongwangfu Museum and the Reading Group was held in Beijing. The two parties jointly launched the three -year plan for the promotion of excellent traditional Chinese culture. Rao Quan, a member of the party group and deputy minister of the Ministry of Culture and Tourism, attended and delivered a speech.

Rao Quan and Gongwangfu Museum and Reading Group's responsible comrades jointly launched the promotion plan of the excellent traditional culture of China. Rao Quan said that the excellent traditional culture of China is the cultural root of the Chinese nation, and the intangible cultural heritage is an important part of the excellent traditional culture of China. It plays an important role in inheriting the Chinese civilization, connecting national emotions, and maintaining the unity of the country. It is hoped that the Gongwang Museum and Reading Group to actively explore the path of non -heritage integration into modern life through this strategic cooperation, reflect the contemporary value of non -heritage, and allow the excellent traditional culture of China to continue in the new era. Inheritance, blooming is more charming.

Feng Nailin, the curator of the Gongwang Museum and Cheng Wu, CEO of Reading Group, witnessed the signing ceremony. According to the strategic cooperation agreement, the two parties will be based on the historical and cultural resources and non -heritage display platforms of the Gongwang Museum. Wind works seminar, launching online literature creation contests, developing entities and electronic cultural and creative products with traditional cultural characteristics, integrate traditional culture represented by non -heritage into the digital cultural industry, explore Chinese excellent traditional culture in cross -border integration The effective path of "younger, digital, and IP".

At the ceremony, a number of online writers were awarded the "Viewed Ambassador to See" and paired with non -genetic inheritors to jointly promote the transmission of online carriers represented by non -heritage. Relevant departments of the Ministry of Culture and Tourism, the responsible comrades of the Gongwangfu Museum, Reading Group, and representatives of non -genetic inheritors and writers attended the ceremony. (Author: Cultural Tourism; Editor: Song Yuqiu)

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