Talk to the provincial tea industry experts -Xiangcha to seize the business opportunity of Wanli Tea Ceremony
Author:Hunan Daily Time:2022.09.16
Hunan Daily All Media Reporter Zhang Shangwu Hu Panpan
Since ancient times, Xianghei Tea has continuously supplied the frontier. Xianghei Tea is mainly produced in Anhua. The world's first thousand two tea, China's first black brick tea and the first piece of brick tea are born. Anhua black tea has always been the mainstream product of Wanli Tea Ceremony.
(Zhongcha Hunan Anhua First Tea Factory is filled with Qian Two Tea and Two Two Tea. Tian Chao Liu Ganggui Photo)
In the new era, how can Anhua Black Tea seize the business opportunities of Wanli Tea Ceremony? How does Hunan Tea accelerate the pace of development? Recently, the reporter interviewed the tea industry experts in the province.
Xiao Weiqun, deputy chairman of the Anhua County CPPCC and deputy team leader of the county tea brigade leadership group, introduced that Anhua County, located in the central area of 28 degrees north latitude. Tea has fate. As early as the Tang Dynasty, Anhua Black Tea has become a tribute.
(Yongtaifu Old Tea Factory. Photo by Shen Xiang)
Xiao Weiqun said that Anhua is an important node of Wanli Tea Ceremony. In the county, there are tea culture relics such as Du Zijian Ancient Road, Anhua Fengyu Bridge, Ancient Tea Factory, Meishan Traditional Village Ancient Tea Garden, and Ancient Tea Markets on both Straits of Zijiang. Black tea and Wanli tea ceremony are closely linked.
(In the first tea factory in Anhua, Hunan, China, preserved the early building complex of Anhua Tea Factory. Tian Chao Liu Ganggui)
How to seize the business opportunities of thousands of miles and accelerate the pace of open development? Peng Peng, executive vice president of the Hunan Black Tea Chamber of Commerce, said in an interview with reporters that the new round of Anhua Black Tea has developed rapidly from 2007 to 2022. The county's tea garden has developed from 100,000 acres to At 360,000 mu, the annual processing volume of tea increased from 10,000 tons to 85,000 tons, and the annual comprehensive output value increased from 600 million yuan to 23 billion yuan.
(Peng, executive vice president of Hunan Black Tea Chamber of Commerce)
Wanli tea ceremony application has brought great opportunities to the development of my country's tea industry. In the past, Jin Shang sold tea to Russia. It was a year and a half. Now, this process can be completed in three or four days. In the new era, how to achieve the revival of the tea industry? Peng proposed that it is necessary to educate the "tea industry tree", and to integrate and interact in industrial development in politics, production, learning, research, and business, and jointly promote industrial optimization and development.
(At the time of picking tea. Photo by Zeng Lixia)
The traditional product of Anhua Black Tea is three bricks, three -pointed and one flower roll. It uses traditional tight pressure technology. Black tea is not easy to decompose. In addition, brewing requires special tools, so in addition to those who like tea, most people buy a limited amount of purchases. Essence In recent years, the Anhua County Party Committee and the County Government have implemented the "six -entry" project to promote Anhua black tea into catering, institutions, schools, scenic spots, communities, and transportation hubs. Peng took the class to seize the business opportunities of Wanli tea ceremony. Tea production and circulation enterprises should vigorously innovate, develop a convenient and fast new tea drink, and implement industrialized reproduction and processing of traditional brick tea products. Consumption habits are packed and fixed. Anhua Black Tea ushered in a new growth point, and accelerated the creation of hundreds of billions of industrial clusters for tea brigades.
Author: Zhang Shangwu, Hu Panpan, Tian Chao
Editor: Lu Wei
Source: Hunan Daily · New Hunan Client
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