Impression of Jinan · Spring World Following Celebration and Fifth Mid -Autumn Festival Monthly Ceremony

The prosperous world is close to the people, and the prosperous golden gold is paved. On the evening of September 10, one of the activities of the East Asian Cultural Capital, the fifth Mid -Autumn Festival worship, and the "National Night Economic Demonstration Street" licensed ceremony was successfully held in the impression Jinan • Spring World. The event was jointly guided by the China Urban Commercial Outlet Construction Management Federation, Shandong Provincial Department of Commerce, Shandong Pedestrian Street Alliance, Jinan Business Bureau, Jinan Cultural and Tourism Bureau, Huaiyin District People's Government, Jinan Daily Newspaper Group, Jinan City Construction Hosted by the Group, Huaiyin District Commercial Bureau of Jinan City, Huaiyin District Cultural and Tourism Bureau of Jinan City, Jinan City Construction Group Wanrong Real Estate Co., Ltd., Jinan Quan World Business Management Co., Ltd., Shandong Shunwang Media Co., Ltd., Jinan Radio and Television Station Cultural and Tourism Sports Channel host.

This activity is a display of important achievements in the economic construction of Quancheng Ye, and at the same time, the beginning of the new and vitality of soft power vitality in the two sections of Golden Autumn. At the ceremony, the "National Night Economic Demonstration Street" licensed ceremony was held.

This event is another innovative presentation of the Jinan • Quanxuan World Brand Cultural Festival, and it is also an important part of the 10th Jinan International Spring Festival. Based on the experience of the first four sessions of the Mid -Autumn Festival, the Mid -Autumn Festival worshiping the moon, with the theme of "Shengshi Songs and Busty Gold", and continued to create a new new ideas for the worship of the monthly ceremony, cultural tourism performing arts, national style interaction and other combinations Carrier.

Culture standing streets, continuously creating Mid -Autumn Festival brand activities

Become the nation's night economic demonstration street, what did the impression of Jinan • Quanxuan do? Continue to set up the street with cultural themes, gather people with consumption experience, continue to innovate, find traffic passwords, continuously maintain prosperity, and get out of an operation of the integration and development of business and travelers. New mode.

From the annual Mid -Autumn Festival worship, you can see the continuous and prosperous mysteries of the neighborhood. This year's Mid -Autumn Festival worshiping the month, while showing traditional folk customs such as the moon sacrifice, the moon appreciation, the moon worship, and the moon, through the combined display of song and dance performances, stage atmosphere, national wind interaction and other forms, use multiple forms to spread the excellent traditional Chinese culture. Let traditional cultural innovation exhibitions and exhibitions go deep into the hearts of tourists. Participate in it, you can get a leisure and pleasure experience.

The entire event integrates Qilu culture, Mid -Autumn Festival culture, and national style culture. Through exquisite interpretation, the theme block understands and uses the understanding and use of excellent traditional culture. Entering the light of the night, it is suspected to be Tiangong. The first part of the Mid -Autumn Festival worshiping the moon was preheated with a traditional "Dragon Lion Congratulations Mid -Autumn Festival" and adopted the "cinnabar finishing touch" method to officially launch "Impression of Jinan · Quan World Night to enjoy good time 4.0".

The new atmosphere is created, and the Emperor Tangsheng City of the Tang Dynasty was rebuilt, allowing tourists to dream of returning to the Tang Dynasty. The surrounding cigarettes are rich, the lights are full, and the song is played. Tourists walk among them to enjoy the scene of harmony, wealth, and joy.

In the beautiful wishes of the "Slow of Sound" in the chanting of the poetry chanting, in the poetic chanting singing, "Qingquan Stone flows, the lotus lamps ask for blessings", create a colorful view of the neighborhood. The song "Poetry and Poems" is full of five thousand years of history; the song and dance "Night Banquet" and "Guanghan Palace" interpret China's most traditional folklore; "Township and Township" uses musical instruments and folk songs to resonate with the hometown.

After many years of continuous accumulation and efforts, the impression of the popularity of Jinan · Quanye Mid -Autumn Festival Mid -Autumn Festival, the popularity of the Mid -Autumn Festival, and the increasing reputation, which has become a Mid -Autumn Festival brand event with unique spring city.

Slimally fusion, "enjoy good time at night" to drive the city's night economy

"There are different themes every year, keeping pace with the times every year, novel display forms, and prominent cultural themes. Our family has come here for many years to watch performing arts. Impression Jinan is a fertile soil for children to accept cultural influence." Women said that.

As a "Jinan Weier, International Fan'er" nationwide in the country's well -known business travel Wenbong District, which combines history and modern, traditional and fashion, experience and interaction. In the construction area carrier of 280,000 square meters, the old Jinan traditional architecture and folk customs are concentrated. New tourism formats such as culture, representative intangible cultural heritage, and urban waterfront style.

"Night Economy" is an important part of the urban economy, and it is also a kind of urban soft power. It is one of the important indicators to measure urban prosperity, comfort and convenience of life. The night economy is a mirror of the continuous development of China's economic and social development, which can drive consumer growth and help the high -quality development of the Yellow River Basin. In recent years, Jinan has attached great importance to the development of the night economic development, regarding the night economy as a new engine to activate the consumer market, new momentum of urban development, and new ways to meet the needs of a better life.

Impression of Jinan · Spring World has continuously improved consumption energy levels, released market potential, and created high -quality cities at night consumption environment. The neighborhood continues to attach importance to the cultivation of high -quality night economic formats and new scenarios, innovate the promotion of "night tour", and promote industrial integration through night economic development, and build a new engine to promote consumption upgrade. The block creates the city's first "Youth Friendly Street", helping the "East Asian Cultural Capital" business and tourism exchanges and cooperation, organizing the Jinan New Youth Festival, Quancheng Beer Culture Festival, Mid -Autumn Festival worship, the most beautiful lantern festival, the Lantern Festival music club, etc. The series of colorful brand activities and special projects really made Quancheng "bright" at night, let the business district's popularity "gather", and "fire" at night.

Impression Jinan · Quan World has continuously integrated development in business, culture, and tourism, and continuously enhances the new model and new model of the prosperous night economy. Catering, accommodation, culture, tourism, weddings, theater performing arts, cultural and educational training, wine restaurant tea house, etc. The current number of merchants is nearly 300, with a daily acceptance of 70,000 tourists. New integration stimulates new ideas, create a new atmosphere, and promote night economic development. The passenger flow of the neighborhood rose from more than 5 million in 2019 to more than 18 million in 2021, and the passenger flow in the first half of 2022 reached 7.47 million.

Cultural tourism integration, innovative operations out of the "final south shortcut"

In recent years, the impression of Jinan · Quan World has won market recognition and gained various honors through its own innovative operations.

On December 17, 2020, Impression Jinan · Quan World was awarded the National AAA Scenic Area. Go out of the new development model of the district scenic area. Since then, the integrated development of cultural tourism and merchants has become more and more practical. Pilot, Shandong Overseas Chinese International Cultural Exchange Base and other honors. The pavilion of the Waxing Museum, the Folk Art Museum, the Er'an Cultural Park, the non -genetic practice base, the people's supply and marketing cooperatives, the Qu Shanyihai Museum and other museums have taken shape.

On July 9 this year, Impression of Jinan · Quanxuan World District, relying on its own advantages, won innovative works, marketing model development works, tour guides, and told Jingwen edited works in the first Chinese Tourism Scenic Area Creative Competition. Four honors of tourism lines to extend new works.

The continuous integration of cultural tourism integration brand activities has made the impression that Jinan · Quan World has become a veritable "cross -border" block.

In the future, the neighborhood will continue to innovate and develop, creative operations, and strive to create a high -quality cultural tourism experience for citizens and tourists to continue to bring citizens and tourists. Song Guanghua, secretary of the Party Branch and Chairman of Jinan City Construction Group Wanrong Real Estate Co., Ltd., said that the neighborhood will be established in the next national AAAA -level tourist scenic spot to actively create Jinan's first national walking commercial street to promote Xixing Industrial services and consumption The upgrade of the file is upgraded to enhance the energy level of the Jinan business district.

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