Digital public welfare wakes up 8,000 digital collections in the ancient city of the Song Dynasty in the Song Dynasty.

The digital reduction, re -engraving, and chain of the ancient city of the Millennium Song Dynasty, which helped remote villages, is a new issue that Gexin County and his friends are studying.

Gexin County is a special commissioner of the rural rejuvenation of Alibaba Public Welfare to Julu, Hebei. In February this year, he came to Julu to digitize the countryside around "industry, talent, technology", promote agricultural products, enhance county brands, cultivate training E -commerce talents ...

When he learned that Julu Songcheng was the best site of the Song Dynasty county, but after the local lack of effective protection and promotion, he found Ali's little friends and thought of a cool idea together- "Give cultural relics to cultural relics together-" Give cultural relics "On the chain", upload the content of photos, sounds, text, video, etc. to the blockchain, and make it a unique and irreplaceable digital collection.

Giant Deer Song Dynasty Cultural Relics Digital Collection

After several months of hard work, these millennium cultural relics digital collections will be launched on the "95 Charity Week" on Taobao 88VIP on September 8th. The first phase of the Song porcelain collection is launched in the first phase. For exchanges, the income generated will be donated to the cultural relics of the giant deer.

Dilem's Old Deer Old Town

Giant Deer, this county in the middle of Xingtai, Hebei also has a living stone of Chinese culture. In 207 BC, Xiang Yu led 50,000 Chu Army to fight with 400,000 Qin Army. The history was called the "Battle of the Giant Deer". The city has since been included in the history book. In 1918, the local drought, the people excavated themselves to rescue themselves, and an unexpected emergence of the Song Dynasty, who was drowned in the Song Dynasty in the 19810s of the underground.

According to reports, in the Song Dynasty more than a thousand years ago, the Yellow River's dyke was instantly drowned. The local architectural shape, street layout, various utensils of production and life, and even life scenes were sealed. The underground of Mi Shen was not destroyed by the war of later generations and the reconstruction of the city. Julu was considered to preserve the best sites in the Song Dynasty.

Data Map of Julu Ancient City Site

In 1982, the giant deer was listed as the second batch of key cultural relics protection units in Hebei Province. Over the years, the government has basically followed the "not engaged in big demolition and construction". The main urban area has still maintained the pattern of the Ming and Qing dynasties.

But on the other hand, the protective work of the giant deer has always been in trouble.

Zhao Huaobo, president of the Julu Songcheng Culture Research Association, said that the funding for the government is only enough to maintain basic needs such as exploration, repair and maintenance, but this millennium ancient city lacks effective publicity and operations, and its attractiveness is increasing. Therefore, how to make Julu have the influence of literary legacy such as Dunhuang Mogao Grottoes and Leshan Great Buddhas, not only the local dilemma, but also the issue of thinking about the rural special agent Gexin County.

Guard the beauty of the distance

In the giant deer, Gexin County can often feel the moment when you meet history.

Wandering on the road, you may pick up a piece of pieces of cultural relics; on weekends, he will go to the museum to listen to the story of this thousand -year -old city, "there is a feeling that lives in history." Gexin County still remembers that he first listened to it for the first time. There is also a feeling of an ancient city under the underground of Julu, "incredible."

It coincides with the Alibaba design team is planning to "guard the good" public welfare project. Prior to this, they visited 21 underdeveloped areas with the rural revitalization project, named the county brand and packaging of the local area, and named it "looking for the beauty of the distance."

During the period, Huang He, the head of Alibaba's senior design expert and member design team, thought that in addition to designing brands for rural areas, he can also use digitally to restore, engraved and protect history and culture, and "protect the beauty of the distance."

"The first stop in the distance" is the giant deer.

Soon, Gexin County and the Yellow River found Taobao 88VIP to operate the second Wei Wei Wei to discuss how to use the business public welfare forces, which can not only collect users, but also provide certain financial support for the protection of Wen legacy. In the end, they decided to exchange these digital collections with membership points on 88VIP -each redeeming one, and the 88VIP donated 10 yuan to Julu Culture protection.

In fact, how to choose the most important task in front of them is the most important task in front of them.

Ali designer checked information at the Giant Deer Museum

From the perspective of the Yellow River, "exquisite, collective value, and easy to evoke user resonance" is a characteristic that digital collections must meet. Soon, Gexin County took the Yellow River team to the local cultural bureau and museum. From the perspective of re -engraving difficulties, in line with historical facts, and easy to evoke user resonance, dozens of cultural relics were screened. Catch digital collections.

But the difficulty of this process is tantamount to archeology. For example, restore and re -engraved one of the cultural relics white ground black -fried dragon -patterned plum bottle -white ground black -picking flower dragon pattern plum bottle. It was unearthed in 1918. The plum bottle uses the black and clear flower decorative technique of the white ground of the Congzhou kiln, which is the most exquisite species in the decorative techniques of Congzhou Kiln. The bottle body of the plum bottle occupies the main part, but because the official drawings currently announced the only sides of the dragon, not the whole picture, "It is difficult for us to imagine what it turned in the past." Yellow River said.

In order to re -engraving the dragon at 360 degrees, Ali designers tried their best to combine the historical records of Song porcelain and the folks to find it many times before they were able to spy the whole picture of the dragon and make up for the details of the dragon pattern.

Each word of the bottle also emphasizes history. For example, restore white glaze and black flower porcelain. This cultural relic was made in the porcelain of the first year of Song Huizong Grand View. According to the existing photos, the design team found that the genuine jar was printed with five words such as "Grand View of the first year X", but because of the incomplete photos, no one could determine. The team of Gexin County and the Yellow River went through the historical data again. Compared with the experts of the museum, it was determined that it was a "creation", "because the products of that era were made '." Huanghe recalled. "It is necessary to use the caution and keenness of historians to do this." Gexin County sighed.

Digitalized ways to protect rural cultural relics

In fact, in the process of building a giant deer digital collection, grief and helplessness in Gexin County also emerged.

In the museum, he listened to the commentary to say a period of past: in 1918, after the city of Jululu was launched, the local cultural relics trafficking activities were rampant. Local farmers, antique vendors, vendors, local officials, and foreign officials have a dream of wealth. They dug out all the utensils. In just two years, tens of thousands of cultural relics were sold to foreigners and cultural relics, including the exhibited this time Four collections are still wandering overseas. The ancient city of Julu has since been so many holes.

He chewed this story repeatedly, "Chinese things are collected in museums in other countries. This is the most regrettable thing." Therefore, when decided to go online, 4 digital collections were decided, Gexin County continued to consult the information for a moment, immerse in work.

This is also the thoughts of the Yellow River's Ali designers. He lamented: "China has a culture that has precipitated for thousands of years, but in the hearts of young people, many cultures and folk customs are endowned." Therefore, how to let them disappear, before, before, before, before, before they disappear, before, before they disappear, before, before, before they disappear, how to disappear, before, before, before, before they disappear, before, before, before they disappear, before, before, before they disappear, before, before they disappeared, before they disappeared. The life of saving culture is the knot as a designer. Today, with the increasingly popular digital collections, this digital method relieves his anxiety.

It is reported that on September 8, these four digital collections will land on Taobao 88VIP platform. In the future, the 88VIP platform will also be launched one after another other Alibaba public welfare key to help the county's digital culture collections, such as Qinghai Qingxiu, Guizhou Leishan Miao Non -Heritage Culture, etc.

From the perspective of young people in Gexin County, Yellow River, and Wei Wei, this is a long process, but this "from 0 to 1" steps to the protection of public welfare and digital cultural relics. "Everyone's participation is the big public welfare."

(Overview of the news Yanzhao Metropolis Daily reporter Li Chunwei)

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