New forces of Pu'er Tea Industry

Author:Pu'er Daily Time:2022.09.05

In the article "The more" younger "Pu'er Tea", this view is explained: Pu'er tea, an ancient and traditional industry, seems to be in innovation, young, and fashionable in everyone's concepts, but from the actual situation Judging from the situation, the Pu'er tea market in the past 10 years, regardless of the packaging design, product form, research and development innovation, or the aesthetics, utensils and other aspects of tea art space, it has shown young and energetic elements. Vitality. Pu'er tea is undoubtedly the "life" is younger.

We found that more and more freshmen tea people bring their unique ideas and ideas, emerging from the industry, starting a journey of entrepreneurship, or a journey of innovation in Pu'er tea products ... They are young, brave, and brave. The heads have always made new ideas. They have a new way of thinking and the execution of physical strength. The joining of these new forces in Pu'er tea industry allows a group of vitality of the Pu'er Tea Industry practitioners in the Pu'er tea industry.

Although they are young and may not have enough experience in their career, they have product thinking and develop products from the perspective of the commercial market. They can "resonate the same frequency" with young people to understand what the main consumer groups like and what they need.

They also have strong cross -border capabilities that can learn from and introduce the advantages of other industries to help the transformation and upgrading of the traditional model of Pu'er tea industry.

The use of various social tools to spread and use the latest data tools to analyze the status quo and adjust the direction is also their good.

They also have the pursuit of beauty, and have an artistic perspective, giving Pu'er tea more cultural elements. Of course, they also have the toughness of stepping on soil, hard work, and persistence. They walked Chashan, visited the village, and treated Pu'er tea with enthusiasm and tenacity.

It is believed that in the future, these new forces of Pu'er tea industry will gradually become the backbone of the Pu'er tea industry.

(Source: Pu'er Daily "Pu'er" magazine editor: Ruan Linjia)

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