Buy rock tea in Mid -Autumn Festival, remember these "keywords", are common tea selling routines

丨 This article is original by the rock tea class of Xiao Chen tea

丨 First of the People's No.: Xiao Chen Tea

丨 Author: Li Mahua

"1"

Every Mid -Autumn Festival is the peak sales season of rock tea.

Especially gift tea, two major nodes are guarded in the year.

One is Mid -Autumn Festival, and the other is the Spring Festival.

Recently, rock tea roasted tea was busy.

But the busy tea is more busy with tea, gift boxes, and packaging design.

In the live broadcast room, I saw such a scene.

The anchor is introducing a high -end cinnamon.

But after ten minutes of watching, the other party was still introducing the packaging design concept.

From the LOGO pattern, the design of the non -remaining window flower.

From environmental protection materials, how difficult it is to work for gift boxes with handmade ceramics ...

After all, I was about to explain the flavor of the cinnamon.

Passionate audience commented on the scene.

"Yeah, this box is really good -looking. Can the anchor sell me a set of packaging alone and don't tea."

As soon as this statement came out, the anchor almost didn't respond.

For a long time, I said that I would wait for customer service notifications.

From the perspective of twist, the outside beauty is not as good as the inner beauty.

At least in my heart, it is even more proud to get the good praise of the tea than the praise of our packaging and the good praise of the tea.

"2"

Chat with a friend of an e -commerce company in the previous paragraph.

For Mid -Autumn Festival this year, he launched a combination of tea+moon cakes, all of which were customized.

In packaging, it is a one -time.

The cost price of a set of gift box alone will be broken.

And the packaging manufacturer also requires 500 sets to order, which is really difficult to do business this year.

Ah, so expensive?

The cost of packaging alone is so high. Can the guests still accept it?

That friend laughed without saying a word.

"The moon cakes are delicious, the tea is good or delicious, you can put it for the time being."

"At a glance, people can see that this box is very tall, and it is the point."

"Buy back gifts, who will really drink tea?"

If this is the case, in the days near the Mid -Autumn Festival, Twist wants to remind him in particular.

For pragmatic reasons, everyone is still far away from those of the Chinese tea gift boxes.

Buy back the tea you drink, there is no need to buy it like this.

In addition, even if you buy tea, in order to reflect your sincerity, the quality of tea should not be too bad.

If the cost price of the gift box is dozens of, in the end, the price of this gift box tea is not in the early 100 yuan, which is particularly "affordable."

Falling on the tea head, such a low cost budget, it is too difficult to buy rock tea that can be available!

"3"

Rock tea processing is cumbersome, and the craftsmanship.

Therefore, when looking for a selling point, the craftsmanship can be "made a big article".

From picking standards, to making youth, to the characteristics of roasting tea.

It is worth talking about it.

But recently, when I saw a certain promotional advertisement, I saw a place worth playing.

"My dad, my sister, my uncle, and me, all of which are senior tea makers. My family makes tea every year, and I also ask non -master masters to produce."

At first glance, this is not small.

However, this family is all high -end tea artists. Is it true?

What standards to meet can be counted as senior tea makers?

As a result, Call gave Wu Yishan Hu Ge for details.

"Senior tea maker, you can verify or be yourself. If you are self -proclaimed, you can't see it."

That's it, it sounds the so -called high -level tea master title, but so.

In addition, it is worthy of fun that the non -genetic inheritance of Wuyi Rock Tea can be counted with ten fingers.

If they do n’t do their own tea during the spring tea season, they run to other people ’s tea factories as supervisors.

It is not just a barrel of tea, but from morning to night, from making green to roasting, and keeps guarding.

Sleeplessly, don't eat or drink.

Then you have to have at least 100 pairs of eyes to supervise Gu Quan.

I originally thought that the above remarks were enough to make people rolling.

But the end of the advertisement also added a heavy gimmick.

"Home tea, self -produced and self -selling, handmade all the way, only 169 yuan each, now sells N+1 copy, there is not much inventory, and you want to buy it as soon as possible."

The above -mentioned remarks can look for the highlights.

Not to mention, Wuyi Mountain today is difficult to find rock tea with all handmade tea.

It is rare to find "some handmade tea" that can be realized in time and timely hand -shaken green, and the technology that has been shaken by green.

What a talk, such a huge sales volume.

You know, the number of monthly sales in the advertisement is comparable to 10086 ...

The whole process of hand -made tea, but the output is considerable, the monthly sales are amazing, and even the continuous sales for more than half a year. So far, it has not been out of stock.

From a practical point of view, pure handmade things cannot be mass -based.

These obvious loopholes are not credible at first glance!

"4"

Finally, talk about the matching of rock tea.

According to personal ideas, except for Dahongpao, Narcissus and cinnamon are not necessary to mix.

Anyway, the variety of rock tea, mountain field, and craftsmanship are distinctive.

One mountain field and one taste.

One variety and one taste.

One master and one taste.

If you want to match the mix and match, matching Dahongpao is already the best stage to show the mixing kung fu.

There is no need to match the varieties of narcissus, cinnamon and other varieties.

Therefore, when you see the following public publicity, when you match your own cow puds to match the selling point, the tea segment, the twist can't figure it out anyway. Not to mention, on average, the price of "beef" is only a hundred yuan. Whether you can buy a real cowkin pit cinnamon, it is unrealistic about the logic of tea making.

Because the other party claims that its own cow puddy cinnamon is matched with Tianxin rock cinnamon, so its cinnamon drinks the domineering, violent, exciting, and has obvious green grass flavor of the tea.

And slow, stop first.

I don't know where to start with the above words.

First of all, "beef" is "beef". Whenever there are other mountain fields, the ingredients are not pure, and you can no longer take the banner of "pure cattle pits".

Secondly, Niubukeng cinnamon is already the top of cinnamon, and it is not necessary to match.

Drinking rock tea, the fragrance, water, and charm of the "beef" itself are good, and they will only draw a snake.

Again, it is still the old saying, regardless of the heavenly rock cinnamon, or Niuba pit cinnamon. Positive rock cinnamon should not be bitter to drink.

Good rock tea is not expensive to stimulate violent, but pay attention to rock bone flowers.

The bitter taste is too strong, but the quality is not high.

Finally, the grassy flavor cannot represent the atmosphere of the mountain field in Niurangkeng.

No matter what you think, the word "green grass flavor" of the flutter cannot summarize the overall flavor of the cinnamon cinnamon!

"5"

Finally, disclose a small egg.

The paragraph mentioned above, mixed with the advertisement of Tianxin rock cinnamon and cow pilling cinnamon. Twist was seen half a month ago.

At that time, we just started trying this year's light fire version of the twelve golden crickets.

On the Internet, the new publicity on the new tea of ​​2022 Niubukeng Cinnamon and Huiyuan Old Crusher Crusher Crusher.

This is too early!

Combining this year's roasted tea situation, shortly after the spring tea season, May and June will be a long standby rainy season.

After the hair tea was made, it rained for several days, the air humidity was heavy, and it was difficult to roast tea.

Therefore, this year's light fire varieties, including light fire tongue, light fire yellow Guanyin, etc., the listing time is slightly later than in previous years.

What about it, the core of the core of the beef and Huiyuan old bush?

For this reason, it is true or not to go to a new Niuheng pit cinnamon in less than September. You can also know the answer.

The Mid -Autumn Festival is getting closer.

But for the new on Fire Rock Tea, it is still the old saying, good tea is not afraid of late!

It is not easy to create. If you think this article is helpful to you, please like it.

Follow [Xiao Chen Tea], learn more about white tea, rock tea!

Chen Chen, the aunt Chen of Xiao Chen, the columnist, the original innovative media of the tea industry "Xiao Chen Tea" the main pen, and has published the Bai Tea monograph "White Tea Taste". From 2016 to 2020, more than 4,000 original articles have been written.

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