Offline experience hand -made charm online experience literary and artistic boutique Shouguang to build a new platform for "non -relics" exhibition

Qilu.com · Lightning News August 31st News On the 29th, the launch conference of the "Shouguang City Non -Religion Cultural Street" and the "Cuidu Wenboyuan" digital platform was held on Shenguang City Chabo City, Shouguang City Culture Fan Fumin, director of the Tourism Bureau, introduced the construction and operation of non -remaining cultural streets and digital platforms. At the press conference, the first batch of non -heritage workshops, two "five -entry" demonstration sites, and 3 provincial non -heritage projects were also awarded the launch of 10 Shouguang. The opening of the online and offline platforms of Shouguang City's non -relics, marking the officially put into operation by Shouguang City's full -effort to build a new platform for exchanges and transactions. You can also take the mobile phone to scan the QR code into the wonderful "literary space" and experience a huge cultural and art feast.

In order to further accelerate the "two innovations" of excellent traditional culture and better meet the people's personalized, quality, and convenient cultural consumption needs, Shouguang City fully provincial and Weifang City's deployment requirements on the "Shandong Hand -made" project fully fully fulfill Give full play to the advantages of Shouguang's cultural resources, carried out the third traditional craft creative design contest, launched the "Good Pin Shandong · Shouguang Hand -made" centralized publicity and promotion selection activities, and opened a special column on the integration media platform. , Agricultural products, including 3 areas, have concentratedly carried out hand -made famous publicity and display, and selected hundreds of non -remaining hand -made products.

In order to unblock the sales channels of non -remaining products, Shouguang City planned and constructed a non -relics cultural street with an area of ​​more than 5,000 square meters, and guided all types of non -relics to integrate intensive, large -scale and industrial development. At present, Cultural Street has gathered more than 20 non -relics such as old rough cloth weaving, paper -cutting, straw, woodcarving, nuclear carvings, ceramics, and Hanfu. , Concentrate to display more than 400 hand -made products for sales of more than 30 categories, hold more than 500 live broadcast activities, and achieve sales income of more than 2 million yuan.

According to the deployment requirements of the implementation of digital cultural engineering, Shouguang City actively adapts to the development of the new media, promote the digital development of cultural literature and art, realize online drainage and offline experience, build a new model of integrated exhibitions for hand -made products, focus on development of development, focus on development The "Caidu · Wenbo Garden" applet, integrates literary propaganda, boutique display, art appreciation, exchange transactions, and push paintings, photography, purple sand, paper -cutting, carving, salt art, ceramics, flower art and other art boutiques to the Internet. Set up functional sectors such as "Industry Dynamics", "Literature and Art Class", "Literature and Art Selection", "Cultural Street", "Art Video", and set up 10 major items according to the art category. Each category can achieve online appreciation, interactive exchanges and product transactions. Let various exquisite art and high -level art appreciation services enter the "ordinary people's home".

In addition, Shouguang City has continuously strengthened the promotion and publicity of various non -remaining products, adheres to online and offline synchronization, and promotes more hand -made products on the road of marketization and industrialization. Hanjiamu City Village, History and Culture Center, Cangjie Chinese Character Museum of History and Culture Center, and Cangjie Museum have built five "non -remaining products" sales experience venues. Among them, the two venues of "Shouguang City Non -Relicing Hand -Creation Museum" "Shouguang City Cangjie Chinese Character Museum of Arts Museum of Art Museum" was identified as the first batch of "five -entry" demonstration of "Shandong Handao · Weiyou Shangpin" by Weifang City point. At the same time, at the Cultural Street Live Base, the "Shouguang non -remaining hand -made" Douyin shop was developed, and the normalized online sales and live broadcasts were carried out to promote more non -remaining products into the lives of the people.