Industry | Urban Cultural Life Complex National Group Standard Release

A few days ago, the 20th China Scientist Forum was held in Beijing. At the opening ceremony, the "CCPIT-CSC-CCSC- JH2021178 Urban Cultural Life Complex Content Construction Specifications "" CCPIT-CSC-JH2021179 Code for Construction of the Code of Construction of Urban Cultural Life Complex "" "" " Chen Gui, chairman of the Chinese Scientist Forum, Yao Yao, Secretary -General of the China Trade Council and Business Industry Committee, Cao Yanxia, ​​Dean of Huayi Qiming Dongfang Nuan City Research Institute, and Luan Hongyan, Secretary -General of the Chinese Academy of Sciences, launched the group standard. The development process of the body has opened up a professional development for the work of urban cultural and living complexes in various places, and promotes the high, fine, special, and sharp construction of urban cultural life complexes.

According to reports, in recent years, urban cultural life complexes to build urban super IPs, through the long history and bright humanities of the city, shape the urban cultural complexes centered on the cultural connotation of the city, and gradually become the culture of various cities. The highlight of Huimin Project. Urban cultural life complexes have become the "new urban living room, new city public cultural service Huimin Center, new city family one -stop beautiful life complex, new city cultural tourism, new city leisure vacation, new city drama film and television performing arts , New City Cultural Landmarks "New City Scenery with a variety of functions. In recent years, the construction of urban cultural and living complexes has been comprehensively emerging and has multiple functions, namely urban spirit promotion, citizens' leisure experience, historical non -genetic inheritance, luminous economic leadership, urban historical education, film and television drama holy land, cultural tourism detonation, industry full of industries Chain gathering. As a cultural benefit project of "urban culture+", the cultural landmarks are emphasized by culture, and the industry has driven the prosperity of the city. It has become a "main and guest sharing" city business card for the people of the city and the foreign tourist population. The upgrade of the work, the tourist attraction, the upgrade of the entertainment theater, the upgrade of commercial complexes, and the upgrade of the citizen leisure center. For a long time, the research and research of the content research and whole process construction specifications of urban cultural and living complexes have been lacking. They have not conducted systematic and standardized standardization and standardization specifications. This time, the national group standards were jointly initiated and promulgated by the China Trade Council and Business Industry Committee, the China Standardization Working Committee Service Trade Branch, and the establishment of the leading team of Huayi Qiming City Cultural Industry Culture Cluster, which was established and promulgated by the famous urban cultural life complex of China It can be described as the right time.

According to the secretary of the China Trade Council Business Industry Committee, Yao Yao, the convener of the ISO Online Tourism International Standardization Working Group, and the International Standardization Working Group of the ISO Exhibition Conference, introduced pre -research work since September 2021, conducting internal and external research, conducting internal and external research, and conducting internal and external surveys. Collect and sort out basic materials. At the end of October 2021, the China Trade Council and Business Industry Committee established items. In early November 2021 -the drafting group from January 2022 formed a preliminary manuscript. The first working meeting of the working group was held from February to March. The work launch meeting was held on April 2nd, from the China Trade Council, Huayi Qiming's Oriental Warm City Cultural Industry Cluster, Tsinghua University National Image Communication Research Center, China Cultural Management Association, National Tourism Standardization Committee, China Yellow River Economic and Cultural Research Association and other industry organizations Experts from scientific research institutions and standardized technical committees attended the meeting. Participating experts discussed the standardized content, compliance, integrity, and in -depth discussions with international standards and international standards and advanced standards at home and abroad. Four seminars were held from April to June 2022, and published various means such as official websites and other means from July to August. At the same time, it is for relevant member units, associations, scientific research institutions, universities, and enterprises to conduct solid opinions, and held an expert review meeting in early August. The introduction of the national group standards fully reflects the principles of "openness and transparency, coordination, scientific norms, and advanced applications". The launch of this standard helps to promote cultural empowerment cities, realize the integration of cultural, tourism, leisure, business, and performing arts, and then share the results of the construction of urban cultural and living complexes in the society.

The Chairman of the Expert Committee of Huayi Huayi, the Director of the Director of the Central Cultural Committee of the China Cultural Management Association, the deputy director of the Central Cultural Committee of the Democratic League, the director of the expert committee of the standard research group of the urban cultural life complex, and the chairman of Huayi Huayi Qiming Dongfang Nuan City Cultural Industry Cluster Strategy Committee, said, " The people's longing for a better life, the rapid development of the urban economic belt has led to the rapid development of Huayi Qiming's Dongfang warm urban cultural industrial cluster and its urban cultural life complexes. Huayi Qiming's Dongfang warm urban cultural industry cluster has been committed to creating a beautiful life complex of Huayi Brothers Star theater with the positioning of "Urban People's Park and a Better Life Resort" for many years. , Performing Arts, educating urban cultural and living complexes, once widely welcomed by both the motherland. There are many projects such as Hohhot, Inner Mongolia, Jincheng, Shanxi, Sichuan Deyang, and Linxia, ​​Gansu. Huayi Qiming East has thoroughly implemented the spirit of the "Fourteen Five -Year Plan" and "2035 Vision goals" prosperous and developed cultural undertakings and cultural industries to improve the spirit of national cultural soft power and accelerate the development of new cultural formats and cultural consumption models. This time, the Trade Branch of the China Standardization Working Committee and the China Trade Promotional Promotional Promotional Industry Branch launched the two national group standards, "Code for the Construction of Urban Cultural Life Complex" and "Code for the whole process of urban cultural life complexes". The creation and management of trademark brands, content innovation, and planning research and development and incubation are standardized, so as to clarify the requirements of the content construction of urban cultural and living complexes, and aims to truly meet the needs of "content -based" in the new era. At the same time, the whole process of urban cultural and living complexes is standardized, and comprehensive top -level design (all), planning strategy (regulations), planning, design research and development, creative (strategy) product construction (construction), preparation opening organization (planning), comprehensive operations, comprehensive operations Organization (camp) conducted six -step professional research. The launch of the national standards helps investors, builders, participants, participants and consumers in urban cultural and living complexes in harmony and orderly development. It helps to provide guidance for industry standardization and large -scale development. Zhu Shanzhong, a member of the Expert Committee of the National Standard Drafting Commission and the UN World Tourism Organization Global Ambassador to the World Tourism Organization, said that the development of world tourism has undergone tremendous changes in recent years. New domestic tourism trends and development directions are also changing. The Huayi Brothers Penal Penal A better life complex shows the new trend of Chinese tourism from a group tour to leisure and holiday tourism. At the same time, the demand for cultural tourism and leisure on cultural tourism and leisure on holidays every night is solved by local residents. The land just needs and the longing for a better life. The development of the nationwide nationwide promulgation is the direction of the development of more urban cultural life complexes.

Sun Ruofeng, director of the National Tourism Standardization Working Committee, director of the National Tourism Standardization Working Committee, and the former Director of the Department of Science and Technology Education of the Ministry of Culture and Tourism, said that China has ushered in a new era of cultural development. The representative works of urban culture, leisure, business, and performing arts complexes are cultural products that meet the needs of this era. It organically combines the culture of various cities with the new needs of the cultural consumption of the general public today, and it is easy to use the art forms such as film and television, drama, music, and exhibitions. Not only deepen the inheritance and promotion of China's excellent culture. And the use of high -precision new technologies, new equipment, and new concepts at home and abroad has created a new artistic path for people's culture to serve the people. This time, the two major norms initiated and promulgated by the China Trade Council and the China Standardization Working Committee have laid a good foundation for the development of urban cultural life complexes.

Zhang Jianzhong, a member of the Drafting Group, members of the Ministry of Culture and Tourism, and the former Director of the Policy and Regulations Department of the National Tourism Administration, pointed out that the launch of the two major cities' cultural and living composite specifications will comprehensively promote my country's urban cultural and living complex. Development will play a guiding role and will play a huge empowerment role in promoting the shared development of cultural tourism and guests in various cities in my country.

Responsible editor: Hao Gongzi

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