Tencent's Phantom Nuclear announced that the sales of the digital collection market should cool down?

Reporter Li Bingbing

On August 16, Tencent Phantom Nuclear, a domestic digital collection head platform, announced that digital collection will be stopped from that day. All users who have purchased digital collections through their platforms can choose to continue to hold or initiate a refund application.

The industry generally believes that the suspension of digital collections of Tencent Phantom will cause the industry to cool down sharply, and the market "virtual fire" is expected to return to calm.

Users can choose to apply for refund

According to the data, the magic nucleus is a digital collection platform owned by Tencent PCG (platform and content business group), which was officially launched in August 2021. Phantom nuclear is not only one of the earliest platforms for digital collections in China, but also a digital collection platform that is not open to the market and prohibit the hype of secondary transactions in the market.

Tencent insiders revealed to the "Securities Daily" reporter: "Digital collections of fantasy nuclear discontinuations are mainly based on the company's focus on focusing on core strategies, and in the future, they will focus more pragmatic in the future."

According to the reporter's understanding, the fantasy nuclear prohibits digital collections from trading in the secondary market, and users only have the right to "collect and share and display". The fantasy nuclear team has previously stated that the transfer of digital collections among users will not open, and resolutely resist illegal acts related to virtual currency.

"Securities Daily" reporter noticed that so far, the Phantom APP can still be used normally, and all collections on the platform are in a state of "over" or "sold".

The reporter learned that the digital collections sold in the recent issue of the Fantasy APP are "Lang Shining's Chinese Seal:" Special Exhibition of "Stanches of Birds", including 10 digital paintings, on July 8th 15: 00-18: 00 -time release, but the series of works are currently showing "ending."

Regarding Tencent Phantom nuclear announcement of the suspension of digital collections, there are two focus issues that the outside world is most concerned about: First, how to clear the digital collections in their hands? The second is whether the phantom nuclear team is facing layoffs?

For the clearance of digital collections held by users, the solution given by Tencent's magic nucleus is: All users who have purchased digital collections through their platforms can choose to continue to hold or initiate a refund application. If the user chooses to continue holding, including the digital collections that have been received by the event for free, it can still be accessed and used normally.

Tencent's fantasy nuclear user Zhang Cheng (pseudonym) told the "Securities Daily" reporter, "In the way of refunding the original price, some users have made some users look forward to the subsequent plans to make a profit through digital collections to make a profit."

In addition, the above -mentioned insiders of Tencent revealed to the Securities Daily reporter that "this phantom nuclear adjustment does not involve team personnel tailoring."

博通咨询金融业资深分析师王蓬博对《证券日报》记者分析称，“腾讯幻核停售数字藏品，可能更多是从合规经营方面考虑的。对于数字藏品相关交易行为，中国互联网金融协会、 The China Banking Association and the China Securities Industry Association jointly issued an initiative on preventing NFT -related financial risks on April 13 this year to resolutely curb NFT's financial melt and securitization. The taste is very strong. "

Market virtual fire is returning to calm

In the current digital collection industry, in addition to Tencent Phantom Nuclear and Ali Whale Detectors, Internet giants such as Baidu, Jingdong, and Netease have also launched digital collections. In addition, a group of emerging digital collection startups are also emerging. Tencent's fantasy nuclear suspension of digital collections, the cooling effect is obvious.

"At present, the virtual fire of the digital collection market is gradually returning to calm. Tencent Phantom nuclear officials will suspend sales of digital collections, which will speed up the digital collection market." In an interview with the Securities Daily reporter, Panhe Lin said that, from the perspective of industry development, although the digital collection market has some players, it is far from the degree of popularity. Now digital collections have been slow. Secondly, from the perspective of Tencent's business development, the value driven by the magic nuclear is too small, and there is still a certain risk of compliance. This may be the core reason for the Digital collection of Tencent Phantom nuclear. "

The "Securities Daily" reporter's participation of the relevant platform users' participation in digital collections found that Panhelin's statement can get a certain evidence in the data. For example, the "Twelve Zodiac Digital Painting Tickets" issued by Tencent Phantom in February was 56,000 participants; the "Shandong Ship Digital Collection" issued in March reached 150,000; Five Garden Digital Special Exhibition ", the number of participants fell to 35,000; the" Lang Shining's Chinese Seal: "Special Exhibition of the Branches from the Birds" was released in July, and the number of participants was only 28,000.

In addition, financial risks related to NFT have gradually attracted the attention and attention of regulatory levels. In February of this year, the Banking Insurance Regulatory Commission issued the "Risk Tips on Preventing illegal fund -raising in the name of" Yuan Universe "; in April, the China Internet Finance Association, the China Banking Association, and the China Securities Industry Association jointly issued the" About NFT -related financial risks "Initiative"; in June, under the leadership of the China Cultural Industry Association, nearly 30 institutions jointly launched the "Development of the Digital Collection Industry Self -Discipline Development initiative" in Beijing that they opposed secondary transactions and market hype, adhered to real -name systems, and improved the threshold for industry access.

Where is the digital collection market?

"Digital collections still have many uncertain risks at the regulatory level. For example, the originality of digital collections is not guaranteed. Although NFT can ensure that digital assets cannot be copied, it does not mean that art is original artwork.The issue of rights. "Panhe Lin believes that the future of digital collections will develop prospects, mainly focusing on combining digital collections to consolidate intellectual property rights and prevent copying.However, if the digital collection industry wants to develop a healthy development, it needs to make the necessary institutional improvement at the level of the rule of law."The value of digital collections does not match its current market heat, and lacks continuous profitability. In addition, the regulatory environment of the digital collection market is getting stricter and stricter, and there is a greater uncertainty risk in related businesses.After stopping, there will be no other digital collection platforms to follow up. "Wang Pengbo said.

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