Traditional pastry "Play" new pattern Haiyan Housewives becomes a non -genetic inheritor, with a million annual income

Author:Zhejiang Daily Time:2022.08.07

Zhejiang News Client Reporter Ji Baya Correspondent Xia Xianwei Zheng Jie,

Recently, in the north of Wanghai Street, Haiyan County, dozens of children sieved powder and pinched into groups, making small square ruler cakes with mini molds. Their "master" is Wang Xiaoli, a famous "ruler cake west" in Haiyan County.

Rice, white sugar, red sugar, red beans ... These simple raw materials are an important role in the life of Wang Xiaoli, the inheritance of non -heritage cake production skills in Haiyan County.

The picture shows Wang Xiaoli in the store

Wang Xiaoli, 34, is from Sichuan. He is a 2018 student in Haiyan College, Zhejiang. After coming to life in Zhejiang, she had been an online quality inspector in the factory, and she also worked as a housewife after a child. After contacting ruler cakes, this beautiful sea salt daughter -in -law opened a new life: entrepreneur, Haiyan non -remaining ruler cake inheritors, rural revitalization practices ... she wanted to bring one ruler cake to a wider world.

The ruler cakes are traditional cakes of sea salt. They are a traditional pastry that local people must eat during the New Year and wedding events. It is also called "red cake" because it adds brown sugar water. Wang Xiaoli's mother -in -law is a good master of making ruler cakes. After Wang Xiaoli followed her mother -in -law to learn this craft, she germinated the idea of ​​entrepreneurship for food.

In order to make the traditional food burst into new vitality, Wang Xiaoli decided to change the shape and taste of the ruler cake, making it more popular with young people. After all kinds of attempts, she thought of her practical experience in the local agricultural base when she opened up the Haiyan Institute in Zhejiang Haiyan College. "I try to add the taste of grapes, peach, tomatoes, and purple potatoes to the ruler cakes. It is very popular with a bright and unique taste, and it is very popular."

Wang Xiaoli innovated various ruler cakes

In addition, Wang Xiaoli also asked the professional carpenter to engrave all kinds of ruler cake templates, develop fresh meat and radish -flavored ruler cakes for customers who cannot eat sweets, and so on.

Today, the "Taste Simpling Pastry Room" opened by the Wang Xiaoli family has become the net red shop of Haiyan, with a annual income of one million.

With the popularity of the product's popularity, Wang Xiaoli also won many results that she never dared to think about: such as as a representative of Jiaxing City to participate in the Zhejiang Women's Federation Kitchen Mother Competition and won the Best Popularity Award, Top Ten "Wells Cloud Maker" in Haiyan County, Haiyan County , Non -Heritage Project Rule Cake Production Technologist County -level inheritor, Zhejiang Open University's title of "Help Rural Revitalization Practice Model" and so on. In her taste of phase cake rooms, a whole wall was filled with various types of prizes and trophy.

Today, in addition to making money by entrepreneurship, Wang Xiaoli is still pondering another thing: expanding the popularity and influence of sea salt ruler cakes. As the inheritor of the traditional Haiyan pastry "ruler cakes", Wang Xiaoli successfully applied for the production skills of Haiyan County in 2020, so that more people to understand and taste the traditional pastry of Haiyan have become her wish.

Wang Xiaoli said that the ruler cakes were originally single shape and taste. In order to promote it, she borrowed the style and meaning of the pastry all over the country, and made a step -by -step high -rise ruler cake, the Dingsheng cake of the college entrance examination, and the college matches after the college entrance examination. Li's champion cake and gold list title cake. In addition, she also went to various villages and communities to do experience activities, and wanted more young people and even children to know ruler cakes.

Today, because of the production of ruler cakes, the quality of life has been greatly improved. "My future plan is to open branches or franchise stores in various places nearby. The store not only retail ruler cakes, but also training ruler cake production skills to create employment opportunities for more people!" Wang Xiaoli said.

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