The digital collection platform has exceeded 500, and it is falling into the "pseudo -stock competition" strange circle

Huaxia Times (chinatimes.net.cn) reporter Wang Yongfei Ran East Beijing report

In 2022, the digital collection track ushered in explosive growth, and many Internet factories, listed companies, and state -owned platforms entered the bureau. As of June 15, 2022, according to incomplete statistics, the number of domestic digital collection platforms has exceeded 500. What is in sharp contrast is that in February 2022, there were more than 100 domestic digital collection platforms.

However, digital collections are not refined, and they are seriously homogeneous. The strategies of marketing with the secondary market are prevailed, and the digital collection industry has been dragged into the strange circle of "pseudo -stock competition" and urgently needs to be supervised.

In the "2022 Firefire Yuan Cosmic Digital Collection Summit" held on June 14, a number of industry experts contributed to the strange and sustainable development of digital collections to break through the "pseudo -stock competition" and emphasize the use of blockchain technology To strengthen the digitalization of cultural culture, we must first strengthen guidance and supervision from the corporate end, and focus on empowering the real economy.

Falling into the "pseudo -stock competition" strange circle

At the early stage, the digital collection platform has grown brutal growth and chaos at the same time, reducing the collection threshold, the quality of the collectors brought by the entry of the speculators, and even the platform for the secondary market for false chain and trading. It is foreseeable that once the specific regulatory measures for the digital collection industry will be implemented in the future, the digital collection industry will face a large area of ​​reshuffle.

How can the digital collection industry break through the "pseudo -stock competition" strange circle and sustainable development? How can digital collection supervision and compliance boots be on the ground? Become a problem that the digital collection industry urgently needs to be solved.

Wu Junjie, a digital economy researcher at the Harbin Institute of Technology (Shenzhen) Blockchain Development Research Institute, believes that the development of digital collections should pay attention to the platform, data, and property rights. Platform compliance should pay attention to the qualifications and qualifications, and the required qualifications must be taken together; data compliance shall effectively fulfill the management responsibilities of data security and data quality in accordance with the provisions of the data security law.

"Regarding the compliance of intellectual property rights, the Hangzhou Internet Court in the first domestic NFT case believes that the digital collection platform needs to bear high anterior review obligations, and the digital collection business suggests strict pre -review mechanism. At the same time, a report mechanism must be established . "Wu Junjie introduced.

“数字藏品想要突破'假性存量竞争'的怪圈、良性可持续发展，首先在企业端加强引导与监督，重点进行实体经济赋能；在用户端，首先在行业内部形成加强消费者保护与The consensus of investor protection, build a aggregate navigation community, strengthen the communication between users and users, users and enterprises. "Zhang Xiangning, founder of China Wanwang, chairman of Hyperchain Super Blockchain, and founding partner of Qingyi Investment," pseudo -stock competition "It means that market education is blocked, new users flowing into the channel is blocked, and a large number of new user groups are limited. The industry can only compete in the existing pattern.

At the enterprise, at this Fire Summit, a digital collection empowering the real economic solution provider "Digital Tibetan Cloud" was released. Zhang Xiangning announced that "Digital Tibetan Cloud" will take out 100 million yuan to provide technical supply in the field of free digital collections for 1,000 physical enterprises to help physical companies cross Web2 and Web3 gaps.

On the user side, users' co -creation digital collections aggregate navigation community "House of Tibetan" and "Viewing Fire Culture Digital Industry Think Tank". The author of the co -sponsor of the Tibetan Cloud jointly sponsored, the founder of Huoxun Finance, and the author of CITIC Publishing House "Digital Engine" Long Dian said: "The House of Tibetan Tibetan will form a media service matrix of the digital collection industry. Categories such as rating, rankings, etc., help solve the low sources of the user end of the digital collection industry, the quality of the source of the user end, the prevalence of hype, the low resolution ability of the user, and other pain points, and generate the diversified, high -quality, and multi -use scenarios of digital collections on the user side Advanced demand, forcing the B -end to make structural adjustments to promote the emergence of digital collections 'good coins to expel inferior coins' effects. "

Discover the cultural value of digital collections

"Just like the camel in the desert, always know the direction of the water source. Some pioneers have already smelled the arrival of the new stage of the Internet. Digital collections, Web3 and Yuan Universe will support the next ten years of the Internet industry." Hyperchain Super Shi Xingguo, the founder of the blockchain, the former chief engineer of the Internet Laboratory of the Institute of Software of the Chinese Academy of Sciences, and the National Science and Technology Progress Award winner.

Blockchain technology has added new credit dimensions to the Internet. New business models and new business forms will continue to emerge. Digital collection is a specific embodiment of the new business form. On May 22, 2022, the "Opinions on Promoting the Implementation of the National Cultural Digitalization Strategy" issued by the General Office of the Central Committee of the Communist Party of China and the General Office of the State Council played a great role in the development of the digital collection industry. The period is coming, and the inflection point is ushered in.

For the secondary market of digital collections, Xiao Yan, a senior partner of Beijing Dacheng Law Firm, emphasized that digital culture, digital transactions and NFT secondary markets are not the same thing. It must not take the Opinions on Promoting the Implementation of the National Cultural Digitalization Strategy as an important legal basis, let alone do the corresponding digital collection secondary market. Judging from the current legal situation, the opening of the secondary market in the digital collection actually has certain legal flaws and legal obstacles.

"Whether it is a digital collection or the NFT under the international perspective, it brings a suitable application scenario to the entire blockchain industry, which forms a break -up effect. In the future, it can be used into various industries. This is the greatest value of digital collections IP. I hope to look at digital collections with a long -term mentality instead of short -term speculation. "China Mobile Communications Federation of Yuan Cosmic Industry Committee Executive Director and Fire Education Education Principal Yu Jianing called for. He Yifan, executive director of the BSN Development Alliance and CEO of Beijing Jujube Technology, also pointed out that in the process of technology, infrastructure, application or regulations, the digital collection industry is still exploring. The final development direction of the collection should be digital commodities. It must have the use of the use of the product attributes, and it must be implemented in the blockchain environment.

Give full excavation of the cultural value of digital collections. Digital collections need to be financially melted as much as possible, and must not make digital collections synonymous with illegal fund -raising tools and money laundering tools for gray and black industries. New engine.

Editor -in -chief: Meng Junlian Editor: Ran Xuedong

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