Non -heritage | New crown epidemic cannot be trapped in Weifang non -heritage to come out

At the beginning of the Spring Festival, Weifang Kite, Yangjiabu wooden version of the New Year painting, high -secret hand -cut paper, Niejiazhuang clay sculpture and other wonderful appearances appeared in Laos, South Korea and Japan, so that the people of the three countries intuitively felt the charm of Weifang's intangible cultural heritage. The epitome of the construction capacity building. Under the epidemic, Weifang City focuses on non -heritage elements such as kites and New Year's paintings, innovative cultural activities, and flexibly use various new media methods to continue to carry out cultural exchanges and external communication activities to achieve positive results. The international, comprehensive, and multi -level communication and interaction allows the world to feel Weifang's profound cultural heritage. In order to continue to enhance the cooperation and exchanges of cities with international cities, the bridge of friendship is also expanded. Large and influence is getting stronger and stronger.

"Flying Peace, Weifang -Kite Capital to the World" Anti -Heritage Exhibition is welcomed by Japan and South Korea.

Intangible cultural heritage is an important part of Chinese excellent traditional culture. Weifang is the "Capital of World Handicrafts and Folk Art", the first national Qilu culture (Weifang) ecological reserve in Jiangbei, with 2 representatives of human intangible cultural heritage, 17 national intangible cultural heritage projects, and non -heritage projects Bright, lively inheritance, and frequent exchanges. In order to enhance the understanding of China's non -heritage in Japan and South Korea and help the establishment of the "East Asian Capital", Weifang City held "Feiyang Peace, Weifang -Weifang- on February 28, 2022 and March 4, 2022 in South Korea and Japan. Kite's capital goes to the world "Shandong Weifang Non -Heritage Exhibition.

The event was held online and offline through the new media platforms, field exhibition halls, and other online and offline. At the "Flying Peace, Weifang -Kite Capital of the World" held in South Korea on February 28, the Weifang African Heritage Exhibition in Shandong, the Chinese Ambassador to South Korea Xing Haiming, Weifang Mayor Liu Yun, the Chairman of the National Trust and South Korea of ​​the Korean Cultural Heritage The Honorary President of the Museum Association Kim Zonggui, the chairman of the South Korean Art Association, Li Guangye, and Yan Zaiquan, the honorary chairman of the Korean Civil Painting Association, sent a congratulatory word for the exhibition. At the non -heritage exhibition of "Feiyang Peace, Weifang -Kite Capital in the World" held on March 4th, the mayor of Weifang City, Liu Yun, the Mayor of Japan, Nikko Municipal Mayor Ten Out, and the Mayor of the Eight City City of Chiba Prefecture, Japan Beicun New Division sent a video blessing for the exhibition.

The theme of the non -heritage exhibition is "Flying Dream, Feiyang Peace, Feiyang Friendship", displaying more than 100 folk art products such as Weifang Kite, Yangjiabu Wooden New Year Painting, Gao Mi Hand -cutting, Niejiazhuang clay sculpture, high -secret cloth tiger and pillow, etc. It shows the unique charm of Weifang's intangible cultural heritage, and shows the concept of Weifang inherited the tradition, flying peace, and the city's character that is open and tolerant.

"Civilization is colorful due to communication, and civilization is rich in mutual learning." Weifang non -heritage handicrafts spread the excellent traditional culture of China, so that the Japanese and Korean people can better understand Weifang's non -heritage, perceive Chinese culture, and use deep and rich intangible culture The bond between China, Japan, and South Korea's friendly exchanges, the zither of the friendly and peaceful friendship, also injects new impetus into cultural exchanges and economic and trade exchanges after the epidemic, and has made new contributions to regional and world peace, stability and development. The unique charm of the "candidate city of East Asian Cultural Capital.

Kite's capital of non -heritage of kites appeared in 2022 Laos Happy Spring Festival and middle -aged and old cultural tourism promotion Week ✦

In order to promote the construction of the “Belt and Road” and accelerate the pace of “going out” in Weifang, Weifang City actively promoted the “kite capital” to the world. On February 15, 2022, the 2022 Laos Happy Spring Festival and Chinese Lao Cultural Tourism Promotion Week, which was co -sponsored by the Ministry of Culture and Tourism, and Laos News and Culture Tourism. Minister of Chinese Culture and Tourism Hu Heping attended and delivered a video speech online. As one of the highlights of this cultural promotion week, Weifang City brought the "kite capital" major non -heritage treasure projects. Let Laos compatriots feel the eternal humanities of Weifang and the magnificent landscape, experience the talents of various non -heritage skills of Weifang, and deeply feel the charm of Chinese culture.

At the opening ceremony of the event, Liu Yun, mayor of Weifang City, delivered a speech. The Weifang Culture and Tourism Bureau and Laos Leyou International Tourism Co., Ltd. signed the "China Laos Kite Cultural Exchange Project Strategic Agreement". In 2022, the two sides will promote cultural exchanges centered on kite culture and carry out cooperation in tourism promotion, non -heritage display, food, business and other projects.

At this exhibition, at the time of the Renyin Tiger, the beautiful wishes and peace vision of the people of Weifang were conveyed to the people of Laos. While showing the beauty of Weifang folk art to the people of Laos, they expressed their wishes to defeat the epidemic and create a better future. It played a positive role in spreading the traditional culture of the Chinese nation and strengthening friendly exchanges with Laos. Weifang will also take this non -heritage exhibition as an opportunity to further promote more deeper and extensive exchanges and cooperation between the two parties in various fields, promote the work of all sectors of the society and the elderly, continue to activate cultural exchanges, consolidate cultural consensus, promote people's hearts to communicate with each other. , Together with the new future of Chinese and old relations.

Cultural urban brand construction and Chinese traditional cultural communication capacity construction seminar successfully held ✦

"The relationship between the country lies in the blindness of the people, and the people of the people lies in their hearts." The exchanges and cooperation between Weifang and Laos, South Korea, and Japan have both government promotion and folk interaction. The advantages of humanistic exchanges have gradually transformed into international communication advantages, showing a variety of color The situation of all flowers. In order to better promote the cultural exchanges between Weifang and the international international, further enhance the international influence of Weifang's city, accelerate the construction of Weifang's cultural urban brand, promote the creative development of outstanding traditional culture of China, and enhance the external communication capabilities of Chinese excellent traditional culture, 2022 2022 On March 12, 2014, Weifang successfully held a seminar on the construction of cultural urban brands and the construction of traditional Chinese culture communication capabilities. The impact of the epidemic seminar adopts the combination of "online" and "offline" to focus on the "cultural city brand building and communication, the citizen convention of cultural cities, the creative economy of cultural cities, the artistic ecological construction of cultural cities, and the cultural city of cultural cities, and cultural cities. Under the development of urban and rural integration, urban development and planning, urban development and planning, cultural tourism and cultural communication, cultural tourism and digital cities, creative urban cultural networks, urban geography and cultural landscapes, traditional culture and tourism services "and other content discussions.

More than ten experts from cultural tourism from Renmin University of China, Central University for Nationalities, Beijing University of Technology, Beijing United University, Beijing University of Information Technology, Guizhou University How to characterize cultural city brands, how to better inherit and promote regional characteristics, improve the ability of external communication, and put forward a series of valuable opinions of leading, creative, constructive and operable.

The successful holding of the "Cultural and Urban Brand Construction and the Construction Seminar for the Construction of Traditional Culture Communication Capability" is to comprehensively improve the quality of urban cultural quality in Weifang, actively strive to create the "East Asian Cultural Capital", and make every effort to create a distinctive cultural city brand. At the forefront of the "two innovations" of culture, it has accumulated important forces and laid the theoretical foundation.

The trend of the times is mighty. Standing on the stage of the new era, Weifang, who is "Dao Chengqilu, Lianhai Lianhai", will be more ambitious and hard -working with a more "confidence, hard work, and responsibility" spirit, open, tolerance and vitality. Accelerate the creation of the "East Asian Cultural Capital", take traditional culture as the link, and cultural exchanges as the media, so that the cultural exchanges between China and foreign countries can learn more and more deeper. Cooperation, better with the power of culture, the road of laying the people's hearts and win -win cooperation, and strive to tell the world to the world, spread the sound of Weifang, and add Weifang wisdom to the creation of credible, cute and respectable Chinese images. ; In order to build a sense of affection for the community of human destiny, it is difficult for the people to overcome the people of the world, creating a good time, and contributing Weifang's power to the future.

Responsible editor: Jia Tingyi

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