Yuan Story | Youth Shouteller

Shenzhen girl Luo Wen Jing stayed in Yingying, and became the inheritor of the traditional Chinese folk art "shadow shadow"

In the early summer of 2022, the phoenix branches in Shenzhen were brilliant.

In the afternoon of the "June 1st" Children's Day, in the classroom of the Party Mass Service Center of the Dapeng New District Dapeng Office of Dapeng New District, Luo Wenjing opened the new team's "East Hero Liu Heizi" picture book, while telling the children about this. The story of the anti -Japanese hero, while teaching everyone to color and assemble Liu Heizai's shadow image, and then organize everyone to perform storytelling and experience the physical interactive game of AR technology and shadow ...

Luo Wenjing, born in Dapeng, Shenzhen, has a lot of labels: returnee, post -90s entrepreneur, non -genetic inheritance worker, digital shadow exploor ... 4 years ago, after graduating from graduate from the University of Arts in London, Luo Wenjing, he chose to inherit non -heritage heritage. The road of "shadow" cultural and creative, from the city of Dapeng, who has a history of more than 600 years, has become a youth "guardian" in Shenzhen.

Entrepreneurship has been less than four years old, and the epidemic has accounted for three years. Under the epidemic, what is the story of her digital "Shadow Play" entrepreneurship?

Bi Zai's work "Shadow Museum"

Time returned 4 years ago, it was also in early summer.

At a student graduation design work exhibition at a student graduation design work at the London University of the United Kingdom (hereinafter referred to as Lunyi), the BBC reporter Gentry was attracted by a spatial design of the Shadow Museum. In this boat -shaped museum, there are various "shadow" characters in China, telling ancient and magical stories ... Gentry, who had participated in rural construction in Yunnan, China as an architect, likes traditional Chinese culture. He found the author of the "Shadow Museum" and Luo Wenjing, an international student from Shenzhen, China. The two had a happy exchange on the topic of China's "shadow" art and became WeChat friends.

The shadow opera began in the Western Han Dynasty. It is a unique artistic variety of Chinese folk arts and crafts and opera. In 2011, it was included in the "Human Intangible Cultural Heritage Representative List" by UNESCO. Luo Wenjing's work "Shadow Museum" is based on the city of Dapeng, and the traditional Chinese shadow art elements are used as the design language.

Luo Wenjing grew up in Dapeng since she was a child. This ancient city was founded in the twenty -seventh year of Ming Hongwu (1394). It was one of the most complete Ming Dynasty military cities in the southeast coast of my country. Dapeng's city has the reputation of Shenzhen's "root of culture", and Shenzhen is called "Pengcheng".

In 2017, he graduated from the Central Academy of Fine Arts, and Luo Wenjing went to the London University of the United Kingdom to study in a graduate student in space design. That year, under the guidance of "Dapeng Shadow" non -genetic inheritor Cai Jinzhu, she began to contact this ancient Chinese traditional folk art. "Shadow" art like a beam of "light" through time and space, shining in front of her eyes. In the suitcase of studying in Lunyi, she stuffed into a large roll of cowhide to create "shadow shadow" ...

Regarding Luo Wenjing's work, foreign mentors said that "I don't understand", but I was very curious. "In the graduation design works, bring the traditional Chinese" Shadow Shadow "art to Lunyi and Britain, so that more people pay attention to the magic of traditional Chinese culture. No matter how much the tutor gave the work, I think the results are all the results are all successful."

▲ Luo Wenjing: We hope that the beauty and experience of the design of the "shadow" art can enter the home of ordinary people.

▲ The story of the anti -Japanese hero Liu Heizai.

"Shadow Box"

As a native Shenzhen girl, Luo Wenjing has a DNA who is born and dare to fight. After graduating from Lunyi graduate student, she decided to return to Shenzhen to do "shadow shadow" artistic and cultural and creative with two other doctors of art.

From the majors of digital media in science to the space design major selected by graduate students, the excellent professional background and literacy have made Luo Wenjing see the unique charm of the "shadow" art. The light transmittability of the material and the three -dimensional sense of space can bring the possibility of N imagination to the artistic creation of the sky. She wants to "activate" the ancient traditional shadow art through modern digital AR technology.

Hand -painting, drawing, stereotypes, coloring, assembly, script, singing ... this is the creative process of traditional "shadow play". The creative process of the number "shadow" is more complicated: In addition to completing the traditional process, the three -dimensional three -dimensional character model must be converted into a two -dimensional plane. - Draft, computer bonding, limb movement, rendering, programming, scene tone, lens language ... 5 minutes of images, 5 people and two months, only the team's first cultural and creative product- "Digital Interaction Shadow Drama ".

On May 19, 2019, at the 15th China (Shenzhen) International Cultural Industry Expo Fair, Luo Wenjing brought this AR digital "shadow shadow" product for the first time. This is a "shadow" story about golden monkeys and giant pandas. When the audience stands in front of the big screen, the sensor can capture its movements and participate in the story through its own body language. Seeing the golden monkeys and giant pandas on the big screen, follow yourself, or scratch their heads, or wave their hands, or jump up ... Everyone thinks that this "shadow play" is particularly fresh and fun.

This is Shenzhen! From the perspective of the audience's love, the first show of the team's AR number "shadow" is successful. However, as a new entrepreneurial company, this product that invested over 200,000 yuan was "failed" because it could not solve the problem of market realization of "who will pay". Dream is full and realistic. Soon, two doctoral partners chose to "exit", and Luo Wenjing became the only "boss" who left.

The seemingly failed "Digital Interactive Shadow Drama" was later "rescued" by Luo Wenjing, who was "unwilling" and turned into a "shadow box". This "box" that can change magic has merged the shadow installation, color drawing, script interpretation, and popular science propaganda to become a strong interactive cultural creative product. After continuously launched the story of "Qi Qi Forest", "East Heroes Liu Heizi" and "Cantonese Opera Shadow White Snake Biography", "Shadow Box" became the main product of entering the kindergarten and community inheritance of shadow dramas. Today, tens of thousands of people have learned and exposed to this ancient folk art in the "shadow box".

When Luo Wenjing's team stepped step by step in Shenzhen, and began to explorate and attempt the number "shadow", the "5.18 International Museum Day" in 2019 was funded by the National Art Fund and the China Academy of Fine Arts undertaken the "Shadow Digital Museum" The official launch, digital art is bringing "non -heritage" into a new era.

▲ Luo Wenjing's shadow drama "Fishermen Marry".

Shadow movie "South Australian Fishermen Marry"

"Hello everyone, my island matchmaker Aron Po ..." One day at the end of December 2021, in the activity room on the fourth floor of the Sports Center on the fourth floor of the South Australian Office, the shadow drama "South Australian fishermen marry" was starting lively. Aunt Pan and several old partners of the actor "Aron Po" stood behind the white curtain, while manipulating the "hand rod" of the props, while turning into the show, the matchmaker, bride, groom ... Singing, sometimes thinking, exquisitely reproduce the scene of the fishermen of South Australia at the sea ...

This is the report of the "Shadow Class" of the "Shadow Class" of the South Australian Office of Changqing University in 2021. The South Australian office, which has always attached great importance to the "non -heritage" cultural inheritance work, has a number of provincial and municipal "non -heritage" projects such as "fishermen marrying" and "dancing grass dragons". In order to make the "non -heritage" inheritance more interesting, the South Australian Office opened a course of "South Australia Fishermen Marry" in an innovative place at Changqing University. As a result, as the new generation of the local "non -heritage", Luo Wenjing became the young teacher of this "shadow class".

The fishermen of South Australia who have been inherited for more than 400 years marry their etiquette and are selected as the Catalog of Intangible Cultural Heritage in Guangdong. And how will the "Dapeng Shadow Play", which is also a provincial non -heritage project, interpret "non -heritage" with "non -heritage"? In March 2021, Luo Wenjing took the creative team to ask Chen Huiqi, a non -heritage project in the "South Australian fishermen marrying", and began to make a course in accordance with the creative process of traditional shadow play.

After understanding the traditional customs of "fishermen marry" in South Australia, Luo Wenjing combined with the folk characteristics of "fishermen marry" to lead the team to use traditional cowhide creation to "embroidery" in details. The oranges and wedding cakes in it, the window flowers on the wedding boat ... By drawing, cutting, hooking, coloring, sewing, and visa, etc., the characters and stories are more vivid.

In October 2021, at the 17th China (Shenzhen) International Cultural Industry Expo Fair, the South Australian Office demonstrated the "non -heritage+non -heritage" cultural meal- "fishermen marry a pro" shadow drama. When the shadow figures with bright colors in the play appeared, they suddenly attracted everyone to watch.

On February 15, 2022, the Lantern Festival of the Year of the Tiger. The video version of "South Australian Fishermen Marry" was officially released. It soon "swipe the screen" in the circle of friends in South Australia, adding a little "solar terms" to this Spring Festival that became silent due to the epidemic.

"The etiquette of fishermen married at sea at that time, such a sense of ritual!" The shadow drama is a folk art played by the older generation. The fishermen's marriage customs have now moved from the sea to the shore, and even the local elderly people are almost forgotten. "Everyone thinks so fresh," Aunt Pan, who played the matchmaker Aron, was very happy. "During this time, the old people of our 'shadow class' have been playing very much. I want to thank Xiao Luo in particular. It is rare to have a local young man who returned from studying abroad and loves to inherit these traditional non -heritage culture ..."

In addition to the "fishermen marry", South Australia also has provincial non -heritage projects such as "Dancing Grass Dragon". These traditional cultural and customs are passed down through the population of the older generation and inherited from physical strength. When the older generation grows old, how to keep and inherit? "This is an urgent and important issue. In the later period, we will also explore technical means such as AR and VR for re -creation." In Luo Wenjing's view, the shadow drama "South Australian fishermen marry" is a project that allows the team to "keep the original heart". Let the team go farther on the road of non -heritage inheritance.

"Fishermen Marry" shadow drama was successful and gave Luo Wenjing confident. She began to create another shadow drama work- "Dong Zong Liu Heizi". Running in the city of Dapeng since he was a child, he grew up listening to the story of the villagers telling the ancient city. In Luo Wenjing's "childhood filter", the ancient city was a treasure, and there was a story that could never be finished. The story of "East Hero" Liu Heizai, when she was in college, she created the comic comic "Liu Heizai". What kind of "shadow" art products should I use to tell the story of Dapeng and Shenzhen? "Then it depends on how much confidence we have!" ▲ Despite the continuous difficulties, Luo Wenjing still firmly believes in the "shadow shadow" cultural and creative road he chose.

The art "turtle" who loves to play "shadow"

This is very risky to use the "unpopular" art such as "shadow play" as a "knocking" of entrepreneurship.

"The more national, the more the world." After studying abroad, Luo Wenjing realized this more deeply. How to use new technologies and contemporary aesthetics to inherit the "shadow" in more suitable business models and create cultural and creative explosive products? From the latest interactive technology "shadow box" to the most traditional shadow drama of "South Australian Fishermen Marry", Luo Wenjing explored in practice.

The polishing of a good digital shadow product actually requires a lot of processes: illustrator pictures, designer knife model carving, AR animation parts also need the work of engineers and animators. Compared with traditional shadow, digital shadow products are more time -consuming and laborious. At a salon event in the Shenzhen Design Week in 2021, she used the "Play" series of products created by the team as a case to analyze her ideas for polishing the product. "Traditional art requires the blood of the times, and the will to be perseverance, because art is not a 'speed food', and there is no way to achieve it quickly in a short time." Luo Wenjing expressed this concept in sharing.

As soon as the salon was over, the audience on the stage kept asking her to stop, showing a great interest in the cultural and creative "Shadow Shadow". At that moment, she suddenly felt that the "shadow" did have "drama".

As a city of creativity, with excellent talent services and entrepreneurial support policies, it is becoming a destination for returnee art talents. Luo Wenjing found that his "shadow" cultural and creative road would not be too lonely.

During the National Day in 2021, three Chinese students from the Master of Art and Culture Management of Melbourne University: Tang Rong in Zhuhai, Liu Xin in Guangzhou, and Sun Yizheng of Wuhan, contact Luo Wenjing's "Playing Ying Ying "The studio, two teams came to Dapeng, Shenzhen twice, and asked Luo Wenjing to guide their shadow drama" Study Abroad ". At the end of October, at a "shadow" community public welfare activity in Dapeng, under her guidance, "Study Abroad" performed on stage for the first time. How to face the "monsters" experience such as language barriers, academic pressure, and epidemic influence, plus Tang Rong and Liu Xin's improvised RAP, amused the audience ...

The video works made by "Study Abroad" were praised by foreign professors. The papers of the three also conducted investigations and discussions on the motivation of Yingying's watching, marketing, and received the highest level of evaluation. This successful case has aroused a wave of "shadow shadow" research heat among Chinese students at the University of Melbourne.

"This is our Chinese culture confidence." Tang Rong and his partners re -recognized the preciousness and scarcity of traditional Chinese culture. "But Chinese traditional culture is noticeable to be attracted to more people. It is inseparable from the commercialization. The art must be connected with the market, so that traditional art can approach the lives of the public." Tang Rong recognized Luo Wenjing's team. "They dare to commercialize traditional arts It has done the popular related matters of the public, such as the "shadow" art derivative products, animation design, enlightenment education, group building activities, etc., so that 'shadow shadow' has become an object and activity around people, with a deep awareness of inheritance. "

▲ The polishing of a good digital shadow product actually requires a lot of processes: illustrators out of pictures, designers' knife model carving, and the AR animation part also requires the work of engineers and animators.

▲ "Shadow Box" entered the kindergarten and the community to inherit the shadow drama. Tens of thousands of people came into contact with and learned this ancient folk art through the "shadow box".

The workshop with Big Gong Temple is neighboring

Entrepreneurship has been less than four years old, and the epidemic has accounted for three years. The predicament of 2022 is obviously more difficult.

On March 2nd, the epidemic in Shenzhen was still stuck. Because the studio in Nanshan Science and Technology Ecological Park, from time to time, employees needed to be isolated from time to time. Luo Wenjing decided to return to Dapeng's "home office".

After walking through a potholes, she was located outside the wall of Dapeng Villa. One person's tall white enclosure separated the old house from the mud road outside, becoming an independent "courtyard". One wall is a local high -end residential community in Dapeng. The workshop sandwiched in the middle of the high -rise building and the mountain village has a rumbling mud header from time to time. In the large living room inside the house, the cowhide of the shadow is stacked, and some semi -finished products are placed on the ground and table at will.

"Don't look at it now a bit chaotic, this is a Feng Shui treasure next to the Bogong Temple. The old banyan tree is a Feng Shui tree ..." Luo Wenjing was very satisfied with the workshop transformed from the old man in the family.

From January to April, Luo Wenjing's studio "zero income". Although some online courses are issued, it is also "a salary of water."

"There is no penny in the public ledger, and the salary of employees can only be owed first." During that time, based on the "belief" of Shenzhen and himself, Luo Wenjing was not anxious about insomnia. "Fortunately, there are two in hand. The project is estimated that it can be flattened. "But she also made a" worst "plan: if she supports it for a while, if not, I will get a period of time to" work "for a period of time. "There is no way, you must fight when you are young, and you have to accept all kinds of possibilities, such as‘ three poverty, five more richer ’..." As a "businessman", Luo Wenjing was very sober.

▲ In July, in July, the non -heritage research camps ushered in the first batch of children who laid the summer vacation.

"She will go to the place she wants to go"

Entering the summer of 2022, everything is better.

First of all, the team was invited to start participating in the adaptation of the shadow drama of the overseas Chinese stories of Shahe Street, Nanshan District; then, a investor was interested in Luo Wenjing's entrepreneurial project and wanted to provide a venue of 2,000 square meters of Liuxian Cultural Park. The room is stationed; and the non -heritage research camp located in the Dapeng Dongshan community has also begun to prepare ...

"Entrepreneurship is a delayed satisfaction. In order to achieve its own goals, we approach it step by step. Now we are just in the" guerrilla war "," Luo Wenjing said with a smile that he was "surrounding the city from the countryside". If It is not affected by the epidemic. I hope that next year, the team will be able to go to another step, in a mature form. "I just want to take the team along a certain pace and not be invaded. Otherwise, I am really afraid of missing life."

Luo Wenjing, born in May, was stubborn and determined. In her opinion, the feelings of the country's country are not contradictory with the "love money" of Shenzhen girls. Despite the continuous difficulties, she still believes in the "shadow" cultural and creative road she chose.

In July, in July, the non -heritage research camp ushered in the first batch of children who laid the summer vacation. Luo Wenjing was busy and happy. ... "

Walking the narrow door, see the microman. In recent years, the state's advocacy of "let Chinese traditional culture infiltrate the soul" and the emphasis on the aesthetic education of primary and secondary school students have released the signal of "to the future" of culture and art. The vision of Shenzhen to create a fashion creative capital gave her a "reassinual pill". "We want the beauty of the design of the" shadow 'art and the fun of experience to enter the home of ordinary people. "

Mother Yuan Yingming said that this older daughter who was independent, dared to think, and dared to do was relieved. "Entrepreneurship cannot be smooth sailing. Usually we can only help her a little, such as whether she has money to eat and cheer for the car ..." said, Yuan Yingming laughed. "She will go to the place she wants to go, just like she said that she was going to be admitted to Yangmei and going to the University of London to study abroad."

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Coordinating: Ma Jiyuan

Reporter: Chen Bixia Peng Dan

Drawing: Tan Yaxin

Edit: Ye Hui

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