2022 Beijing mid -axis cultural heritage inheritance and innovation contest start

On June 11, the "Beijing Bank Cup" Beijing Central Cultural Heritage Heritage Heritage Heritage Heritage and Innovation Contest 2021 Awards and 2022 Competition's launching ceremony was held in Beijing in the form of live broadcasts.

At the launching ceremony, online guests jointly wrote a variety of "middle" characters and the public written by the public during the preheating phase, gathered into a "10,000 people in the axis" digital collections. This is also the second commemorative digital collection issued by the Beijing Middle Axis Application and Protection Office after the "Digital Rain Swallow". Along with the rising of the word "Zhong", the Swift Flying led everyone to fly over the central axis of Beijing, marking the 2022 Beijing mid -axis cultural heritage inheritance and innovation contest again.

This contest is led by the Propaganda Department of the Beijing Municipal Party Committee. The Beijing Municipal Bureau of Cultural Relics and the Beijing Central Axis Application and Protection Office jointly sponsored. The contest awards and launching ceremonies were used for the first time. Moderator and President of the Palace Museum, Shan Yixiang, Dean of the Beijing Dongcheng Cultural Development Research Institute, Chen Mingjie, director of the Beijing Municipal Bureau of Cultural Heritage and Director of the Beijing Middle Axis Application and Protection Office, around The four topics of growth "and" the story of the middle axis "and" the future of the central axis can be expected ". Through online and offline interactive interviews, the awards, the results display of the 2021 contest, the release of the 2022 contest plan, the time of starting, and the guest message.

Shan Xiangxiang pointed out that the central axis of Beijing is the root and soul of urban culture, so the inheritance and growth of the central axis is of great significance. He put forward three ideas of inheritance of cultural heritage: First, strengthen the overall protection of the historical urban area of ​​Beijing, place the central axis in the historical chain, and carry out active and overall developmental protection from points and face. Second, cultural protection should move towards cultural heritage protection, let the inheritance displayed on the vast land live, and let the middle axis culture live, and can truly become part of our cultural life. Third, the protection of heritage is not the patent of government departments, but the cause of the joint participation of hundreds of millions of people. You can tell the story of Beijing's central axis in the form of competitions, variety shows, and innovative activities, and retain the root and root and root of the city's culture. soul.

It is reported that since the establishment of the "Beijing Bank Cup" 2021 Beijing mid -axis cultural heritage inheritance and innovation contest, the competition has achieved preliminary results in attracting the public's participation, building a cultural project integration platform, and spreading the central axis cultural heritage. There were 35433 registration works in the first competition. The contestants came from 18 provinces and cities across the country, and finally determined 167 outstanding demonstration projects.

According to Fan Bao, Deputy Director of the Beijing Municipal Bureau of Cultural Relics and the full -time deputy director of the Beijing Middle Axis Application Heritage Protection Office, this year's competition has set up the "Cultural Consumption Scenario New Commerce Solutions", "Beijing Middle Axis Application Ambassador and Volunteer Selection" ‘Mid -axis Perspective’ Imagram Collection "" Middle Axis Creative "Cultural and Creative Products and New Year Painting/Illustration/Poster Selection", "'Digital Cultural and Creative" Creative Works Selection ", and make every effort to create a" inheritance protection protection Cultural heritage and innovation contests with richer cultural connotation, more diverse design innovation, and more powerful scientific and technological support ".

After the start of this competition to mid -September, it will be carried out in accordance with the five stages of registration, review, preliminary round, rematch, and finals. The contest will publish a collection of scholarships through the official website, the official WeChat public account and Weibo.

Edit: Xiao Weibo

Review: Zhang Shuo

Final trial: Li Wenchang

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