Volkswagen was forcibly pushed for advertisements and directly blocked the navigation map?Intersection

"Will more intelligent new energy vehicles appear more advertisements like smartphones?"

This question that makes many netizens doubt has become a real thing ...

According to media reports, a Volkswagen ID.6 electric vehicle owner suddenly found that the large screen that was originally displayed in navigation information during driving, and jumped out of a "car purchase advertisement"!

Picture source: upstream news

This is a bit outrageous!

Some netizens said:

For 10,000 steps, the manufacturer's implant/push advertisement in the car, but how much does it mean to push when people driving navigation?

If the car owner drove, who was the responsibility because of the distraction of advertising caused by a traffic accident?

Volkswagen ID.6 Crozz

Picture source: Volkswagen official website

In response to these questions, Volkswagen customer service also responded to the media.

When replying to [New Laire], Volkswagen Customer Service said:

The content of the push activity is to buy a reward policy for relatives and friends carried out to the public, so that the owner will know the reward policy. If the owner is unwilling to receive the relevant information, we will no longer push the relevant information to the owner.

When replying [Upstream News], Volkswagen Customer Service said:

It is indeed a pop -up advertisement for the "car buying car to buy a car" pushed by the manufacturer. If there is an event, there will be pop -up advertisements, but the frequency cannot be mastered.

One said, this reply, somewhat a little bit in the cloud.

In fact, the country has clearly stipulated the issue of "how to play" and "when" the pop -up advertisement is.

Just two days later, on September 30th, the National Internet Information Office, the Ministry of Industry and Information Technology, and the State Administration of Market Supervision and Administration jointly issued the "Regulations on the Management of Internet Popular Window Information Push Service" will officially begin implementation. It clearly states that those who provide Internet pop -up window information push services must be complied with the following requirements:

The illegal and bad information stipulated in the "Regulations on the Ecological Governance of the Internet Information Contents" must not be pushed, especially for malicious speculation entertainment gossip, gossip privacy, luxury showing wealth, ugly and ugly, and other violations of public order and custom content. Push related old news in one topic;

Ensure the user's rights and interests, clearly inform the user of the specific form, content frequency, cancellation channels, etc. of the pop -up information push service of the pop -up window information push service, etc., and fully consider the user experience, scientific planning push frequency, and shall not be unreasonable to push ordinary users and member users. , Do not interfere with or affect the user's closure of the pop -up window, the pop -up information should significantly indicate the identity of the pop -up information push service provider;

If the pop -up window pushes the advertising information, it should be recognizable, significantly indicates the "advertising" and closed signs to ensure that the pop -up advertisement is closed.

In addition, the Internet pop -up window information push service provider should consciously accept social supervision, set up convenient complaint report entrances, and timely handle public complaint reports on pop -up information push services.

Picture source: Internet information China

All in all, the "Thunder Area" pushed by the news has been written clearly in the "Regulations".

I hope that the manufacturers can also have nothing to change. At least the next time you push the advertisement, don't do anything about "advertising blocking navigation" ...

- END -