The total sales exceeded 4 billion yuan!"6 · 18" Baoan Car Purchase Festival was successfully ended
Author:Olympic News Time:2022.06.22
A few days ago, the "June 18" Baoan car purchase festival ended successfully. Multiple subsidies for the state, provincial, municipal, and districts are superimposed, and the maximum of 82,600 yuan of car purchase subsidies attract citizens' attention; the new decentralized exhibition model allows the majority of Shenzhen Baoan citizens to watch the car show and enjoy discounts at the "door of the house".
"I am a rational passion consumption." Li Xiaoming, a citizen of Xixiang Street, pleases a new car and enjoyed tens of thousands of yuan of car purchase subsidies. He admits that there is a car purchase plan at home, but he has not been sure to buy a car purchase time. "I see that the purchase of a car purchase subsidy is so large. If you want to miss it, you should not miss it, and you can place an order to buy it."
The "6 · 18" Baoan Car Purchase Festival has attracted many citizens to watch the car at the 4S shop and negotiate the intention of car purchase with the sales consultant.
The flow of people in the store increases
Some merchants have increased by nearly 3 times
During the "6 · 18" Baoan Car Purchase Festival, the reporter visited the area to sell stores in the area and found that the car watching the car was endless. Car salesperson generally reflected "really tired and happy."
"The highest passenger flow may be more than doubled on weekdays." A salesperson revealed to reporters that many consumers were very refreshing and went straight to the theme during the purchase of the car purchase festival. ","
In the Gusheng 4S store in Yixiang, BYD, Tang, Han, Qin and other models of the new energy sequence are well -favored. "New energy vehicle purchase of car purchase subsidies, and the policy guidance is very obvious." A salesperson in the store told reporters with a smile, "Our new models happen to be listed on June 18, and consumers have urged us to hurry up and hurry up to put on the spot. The seal comes over and sells, caught up with this wave of buying a bonus. "
According to Fan Jiajun, the market manager of GAC Trumpchi Songxing Store, sales increased by more than 20 % during the purchase of car purchase festival. A person in charge of Baoan Daxing Mercedes -Benz Marketing Department revealed that the sales volume increased by nearly three times during the purchase of the car festival.
Novel running model
The citizen expressed peace of mind
Due to the weather, this car purchase festival transferred from outdoor to the room, bringing a refreshing car purchase experience to the general public.
"Outdoor exhibition scenes are more spectacular, but now the weather is very hot, and the outdoor exhibition experience is not good." On June 19, in the Benz Daxing Mercedes 4S shop on the streets of Xixiang Street, Mr. Chen, citizen, took the family to watch the car with peace of mind. The temperature in the store is appropriate, and there are beverages and drinking water. "The process of watching the car is also the process of leisure and relaxation of the family."
"Because of the dynamic changes in the prevention and control situation of the epidemic, we are not very willing to go to a dense place." On June 18th, in the Gulu 4S shop in Yixiang, BYD Jinhuan, Mr. Xia admitted to reporters that "4S shops strictly executed it strictly Code scanning, temperature measurement and other epidemic prevention and control procedures, we are very assured of entering the store. "
"To be honest, we care more than the form of the exhibition." Mr. Xia chose his favorite car in BYD and enjoyed the subsidy of nearly 30,000 yuan.
A citizen is watching the interior of the car.
Subsidy application is hot
Relevant departments promise to be distributed in place at the fastest speed
The "6 · 18" Baoan Car Purchase Festival burst into the car consumer market. The reason is that in addition to the exclusive offers such as cash red envelopes, consumer gift packages, vouchers, and physical prizes prepared by major dealers, it is also more attractive to consumers. The series of cars launched by Baoan District promoted consumption favorable policies, unprecedented strength, strong subsidy hard core, and discount "boxing to meat", which attracted potential consumers of car purchases and could not help but call friends to go to various dealer stores on weekends.
In April of this year, Baoan issued the first round of cars to promote consumption plan, and took out 100 million yuan to subsidize citizens to buy cars. According to the plan, from April 25th to July 25th, personal consumers who purchase new cars in the car dealer in Baoan District can enjoy the minimum subsidy of 05,500 yuan per unit, the highest subsidy (including raffle) 46,600 yuan Promotion. Once the plan was announced, there was a wave of boom in the Baoan Automobile Consumption Market. For a time, Baoan's major cars came through the sales shopkeeper.
The lottery is hot.
More than that, in order to further release consumption potential, on June 16, Baoan District launched the second round of car to promote consumption favorable policies. Personal consumers who buy cars in Baoan through the "new replacement of old" and complete registration in Shenzhen will receive rewards ranging from 1500 yuan to 5,000 yuan per car. This award can also be enjoyed with the first round of automobile promotion subsidy policies in the first round of the national, provincial, cities, and Baoan District.
A number of favorable policies have been superimposed. In recent months, the atmosphere of Baoan Automobile's consumer market has risen, consumers have been happy to buy, and dealers sell comfortably. According to statistics, since the first round of car promoting consumption plan came into effect, Baoan's total sales of various car dealers exceeded 4 billion yuan within 58 days, and the average daily sales of each enterprise reached 1.54 times before the event. According to the relevant person in charge of the Industrial and Information Technology Bureau (Commercial Bureau) of Baoan District, the subsidies for the promotion of consumption in Baoan District will be hot. It will strengthen cooperation with relevant departments to ensure that consumers will pay the subsidy into the bag at the fastest speed. Essence
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