The 19th China China Time -honored Boutique Expo opened in Hangzhou

On September 16th, the 19th China Chinese Lailer Expo opened on Hangzhou Lake Bin Pedestrian Street (the first national demonstration pedestrian street), which lasts three days and lasted until September 18.

It is understood that the Expo is directed by the Ministry of Commerce of the People's Republic of China, hosted by the Zhejiang Provincial Department of Commerce and Hangzhou Municipal People's Government, and hosted by Zhejiang Old Enterprise Association.

According to the Ministry of Commerce's "Old -honored Carnival", "2022 International Consumption Season" and the Zhejiang Provincial Department of Commerce "Zheli Consumption • 2022 Golden Autumn Shopping Festival" unified work deployment, promote the in -depth integration of old -fashioned names with excellent traditional festivals and high -quality pedestrian streets to create a game "Brand Culture Communication" and "Digital Marketing Upgrade" two -wheel drive of the Chinese old -fashioned China -Driver, comprehensively promote the high -quality innovation and development of Chinese old -fashioned brands.

The exhibition area of ​​the Expo fully considers Song Yun, the Yangtze River Delta, street view, night view and other elements, reflects the characteristics of the National Chao Street Exhibition and the Night Economic integration, and set up four highlights. Pickup point.

E.g. Guo Chao Consumption Position ("Taste of Old Belt" series), set up a nationwide nation -honored local museum to display the old -fashioned boutiques in various places. Through old -fashioned brands and culture display, product interaction, consumption and experience, creating the old -fashioned Guo Chao Experience Street for consumers , Taste the old -fashioned taste of historical classics and modern fashion.

The Yangtze River Delta integrated section ("City Brand" series) has created the Yangtze River Delta -branded city brand museum, showing the development of the old -fashioned development of the three provinces and one city, protection measures and integration development. Development process.

It is reported that in order to further excavate the potential of the old name and promote the renewal and upgrade of the old name, the 19th China Chinese Time -honored Centennial Brand Summit Forum and the Chunghwa Time -honored Congress will be held at the Dahua Hotel in Hangzhou on the morning of September 17.

The theme of "Song Yun Culture, Guo Chao Consumption" as the theme, invited the old Chinese head, Song Yun culture research experts, and new consumer field experts to participate in the event. Development help. At the meeting, there will also be related awards such as the Outstanding Contribution Award of the Chinese Timely Brand and the Chinese Craftsman of the Chinese Craftsmanship of the Chinese Timely Time, and encourage relevant brands and individuals.

In addition, the main venue of the Chinese Timely Expo Fair will be opened online. It will organize the company to organize companies to participate in the old provinces and cities, and the old -fashioned "National Tide Consumption Festival" will be carried out to create a "non -ending Chinese Chinese old -fashioned boutique Expo".

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