Transform the car knowledge into a personal experience.

Recently, on the 4th floor of the first professional car museum in China, the Shanghai Automobile Museum, a fantasy "time and space shuttle" opened the door. Shanghai Automobile Museum's theme parent -child interactive space -Magic Motown Motu, starting a new chapter of adventure and car visual narrative for all parent -child families.

As this year's Shanghai Automobile Museum Huanxin and upgrade project, since the opening, it has been popular with the public, and has experienced the audience in the museum to continue to rise. The Shanghai Automobile Museum is re -plasticized and educated with the Motu scene, creating a "city" that stimulates children's nature and guides growth, providing new scenes and immersive experience models for the expression of car popularization.

Create exclusive car -themed parent -child interactive space

Moodu, located on the fourth floor of the museum, covers an area of ​​1,200 square meters. It is based on the main line of the story of the "car warrior shuttled through time and space, reappearing the underground car city", including 7 theme spaces, 38 immersive car interactive experience projects, 2- The 10 -year -old group is carefully built.

Space design continues the museum's consistent pioneering industrial aesthetic concept, introduces the space system of simulated cities, creates a number of dynamic statics to play the route. The scene area, the clever theme space fusion makes the play more free and casual. Mapu has added many new projects that reflect the development of technology and automobiles. Taking the knowledge of automotive knowledge such as power, control and body structure, combined with interesting interactive devices, let children fully perceive the charm of car and their importance to travel and transportation in happiness. Essence

At the same time, there are new U-Turn cafes on the same floor to provide audiences with nap places and catering services to enhance the overall visits. All the designed museum brands that are designed to create Shanghai car-themed parent-child interaction space.

Lead more immersive museum experience

What is the internal structure of the car? What impact does gasoline and electrical energy have on the environment? Mapu tried to break the original knowledge communication method, integrated different car knowledge into different interactive scenarios in Modu space, answered the confusion in children's hearts, and made a new attempt to explore the sprouts of car technology exploration.

The entire Motu Interactive Space is divided into 7 interactive theme scenes such as the launch center, the car dream factory, the speed speed track, the power ocean, the cale valley, the town of Otopia, and the suburbs of the small forest, combined with multimedia interaction, handmade DIY, DIY, and DIY, and DIY. A variety of forms such as gaming interactive devices, simulation racing, and virtual characters correspond to multiple knowledge points such as car manufacturing, racing motion, engine principles, automotive parts, and automotive culture. firsthand experience.

Children are looking for courage and passion in the "Speed ​​Carrera", experienced a variety of life and perception of social functions in the simulation city "Aito Town", and transformed into a drop of gasoline in the large combination of power. The mystery of the car engine, as well as driver training camps, car dream factories, RV camping, etc. These projects are projected into diversified creative interactions in children's expression to meet the needs of parent -child groups at all ages and redefine the interests of museums.

The Shanghai Automobile Museum has been exploring and creating more attractive museum education activities, actively promotes the innovative transformation of museum research, and has formed a complete science main line centered on automotive history, automotive humanities, and automotive technology in automotive science education.

Today, the museum upgrades the interactive space of Mapu, and has completely constructed a three -dimensional car technology experience scene composed of parent -child space, popular science class, theme exhibition, campus activity, and picture book reading. The effect of content design and the silent education of moisturizing things has won more and more recognition and participation in the public, making the museum truly the "second classroom" of children, which stimulate children's interest in the automotive and automotive industry. Future development reserves new forces.

Author: Zhang Xiaoming

Edit: Su Zhan

Editor in charge: He Yi

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