Volvo: Create a future experience with extreme security as the core
Author:China News Weekly Time:2022.08.31
Hope to define "safe" again
Whether it is a challenging environment in recent years, or the automotive industry, which has been in the transition period, it has made this era a little more uncertain. "Maybe no moment is like today, making us feel so important." The emotion of the Senior Vice President of Volvo Automobile Group, President and CEO of Volvo Automobile Asia Pacific, at the Chengdu Auto Show scene Essence
At the moment of the development of new energy vehicles, the topic of safety has repeatedly aroused widespread attention and discussion, and frequently see the safety issues of related systems such as batteries, autonomous driving, and other related systems. Make more tests and doubts. As the first traditional car brand to announce comprehensive electrification, Volvo has been a benchmark for the safety of the automotive industry in the past 95 years. After clarifying the development direction of "ALLIN electrification", Volvo hoped to define "safety" again during a new development period and lead the development of automobiles to "safe".
At this Chengdu Auto Show, Volvo Motors showed their determination to the world. Participating in the pure electric lineup, this can be said to be "the only one" in traditional luxury brands. At the same time, Volvo also brought a new pure electric concept car -CONCEPT Recharge. For Volvo cars, electrification is not only a transformation of the power system, but also represents a new trend of automobile design. The Concept Recharge concept car of this Chinese first show is not only the preview of Volvo cars for the next generation of models, but also shows the people -oriented design design. The concept and Volvo's future development direction in security, sustainability and personalization.
Define the new security of the era of electrification
The tide of electrification is sweeping the entire automotive market. In the first seven months of this year, the cumulative sales of domestic new energy vehicles reached 2.733 million, an increase of 121.5%year -on -year. The penetration rate of the new energy vehicle market in July this year has reached 26.4%, an increase of 10 percentage points from July 16.6%in July 2021. With the rapid development of new energy vehicles, intelligence and networking have become more and more popular. According to the "2022 Smart Motor OTA Industry Research Report" released by Susi, the overall installation rate of Chinese passenger cars OTA has increased significantly. Now nearly half of the new car on the listing car has OTA functions.
When the energy of the car changes from fuel to electricity, when the car's system changes from closed to open, the safety issues in the new period have become increasingly prominent, which has repeatedly caused consumers' discussion and industry reflection. In this regard, Volvo, who has always pursued "determined security" in the history of nearly a century, has a new thinking about the safety of cars in the new era. "Safety has different definitions in each era," Yuan Xiaolin said in an interview. "With the progress of society, with the development of science and technology, security is not weakened in the pure electric era, but even more important." Is the vehicle system stable? The impact of infrastructure such as networks on smart products? While obtaining data from the intelligent connected system, whether the privacy of users can be protected, etc., has brought new propositions to the safety of cars in the new era.
In the face of new problems of car safety in the new era, how does Volvo answer? Through the contents of the press conference of this auto show, we can summarize the following key points: the central computing architecture, the most cutting -edge hardware, the self -developed autonomous driving, and the safety redundant car control system. On the next generation of Volvo, it will be equipped with the "World Tree" central computing structure. In the future, functions such as autonomous driving, smart cockpit, and BMS systems will be rooted on this architecture. This central computing architecture will be the core of Volvo's next -generation models. Its naming is also derived from Nordic, just like Volvo's classic "Thunder Hammer" headlights. In Nordic mythology, the world tree linked the nine worlds, the origin and carrier of all things in the universe. Volvo's "World Tree" central computing architecture allows the functions of its next -generation models to be organically combined, and through autonomous learning, this big tree can continue to "grow".
As the hottest topic in the industry, it is also the key to Volvo's "zero collision" vision. In terms of autonomous driving technology, Volvo has chosen a technical route for lidar+multi -sensor fusion. Lidar is the most critical sensory hardware of autonomous driving. Volvo's next -generation models will be equipped with Luminar manufacturing under the condition that the 250 -meter detection distance of 250 meters long detection distance will be manufactured by Luminar. One of the laser radar. Volvo Motors is one of the earliest auto companies to develop autonomous driving development and has 10 years of experience in smart driving algorithms. In order to firmly hold the core of the safety technology of the next era in his own hands, from the beginning, Volvo has firmly chose the technical path of the full stack of self -developed stack. Essence
In addition, in order to pursue the ultimate safety, Volvo also equipped the car control system in the autonomous driving era to build the last "firewall" for the safety of the car in the autonomous driving era. vehicle. The significance of this system is of great significance. It can not only "pocket" the safety of autonomous driving functions, but also with this system, people's confidence in autonomous driving and full -natures will further improve. improvement. Based on the above set of soft hardware solutions, the unmanned high -supervision high -driving vehicles will be first launched globally on the road of California and allowing regulations to be launched worldwide. As Walvo has been doing in the past 1995, on the road of security, Volvo never copied shortcuts, but to ensure that each step was down -to -earth. "There will be a lot of changes in the future travel. We must understand who we are, what value to bring users and industries and society, and think about this. Even if you choose the road is very difficult, you will have the courage to achieve it." If so. Satisfy all the future travel imagination of users
In the future, when unmanned high autonomous driving becomes a reality, when people pull out from intense and anxious driving, how will our life change in our car? On Concept Recharge, Volvo also showed us their enjoyment of future travel. It fully demonstrates the people -oriented design concept and Volvo's future development direction in sustainable and intelligent.
Volvo CONCEPT Recharge concept car on the booth reflects more possibilities for body design to give body design in the era of electrification. Concept Recharge concept car symbolizes the next -generation models created based on the pure electric platform: the extended body wheelbase, the increased wheel size, the shortened suspension, and the unlimited "large flat layer" space, especially the rear row pure pure The flat floor design makes the rear space greater. Compared with other luxury brands, Volvo's luxury is not derived from the elements of display, but more inclined to the humanistic care brought by the details. Volvo's next -generation models will be equipped with Nordic (polar) wisdom welcoming cabin. In simple terms, this is a set of ritual sense. As the user approaches each step, the vehicle will make different responses. Yuan Xiaolin showed some functions at the auto show at the auto show. When the vehicle perceives you gradually approaching, the logo in front of the car will light up, and Volvo's iconic Thor's hammer will also indicate to the user through a "blinking eye"; when the user walks by the car, the door will be unlocked automatically, and at the same time, it will medium. The control of the big screen is also on; when you enter the car, the unique suspended starry sky decorative board and crystal music atmosphere will light up. This makes cars no longer cold machinery, but like a home that is always waiting for you.
In addition, Volvo CONCEPT Recharge concept car also shows the interior design concept of "Nordic living room". The aesthetic trend of the automotive circle has changed significantly in recent years. In the past, car companies who created luxury by making additional methods seemed to have taken the minimalist style of Nordic in the Nordic in the past two years. The most thorough understanding of the Nordic design kernel. The design service is not technically new, but to pay attention to whether they bring real value to users and the environment. The core of these Scandinavian design concepts is reflected in the Concept Recharge. The theater -style seats that are raised one by one, combined with the exclusive Baohua Weijian audio integrated on the headrest, so that everyone can enjoy the same travel experience. Concept Recharge's side window can projected the ecological and geographical information of the scenery outside the windows, which can be projected on the side window in real time, allowing children to understand the outside world through the window. As the inventor of the rear -style children's seat, Volvo also hides a small egg in the rear seats of the Concept Recharge, which can rise into children's seats with one click, so that children can have adults' vision. What's more attentive is that the trunk designed a exclusive space for pets to solve the pain points of many "shit officers". Aesthetics, technology, warmth and safety ... Under the combination of all kinds, it can be said that Volvo CONCEPT Recharge concept car is truly interpreted, how to make the car cockpit more like a home.
At this press conference, Volvo brought us not only referring to the concept car on the stage, but also announced the information of 4 pure trams in the next 18 months. The times are changing, and Volvo is also changing. But as Yuan Xiaolin said at the press conference: no matter how the times change, the most essential demand for travel is always the same, that is, letting drivers and passengers arrive safely and enjoy every scene of the journey with peace of mind. The car is always for better life services, which is why Volvo always emphasizes extreme safety, health and environmental protection. "Love and life must not be disappointed."
Author: Guo Ling
Edit: Zheng Yu
Operation editor: Xiao Ran
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