The "2022 E -commerce anchor Contest" finals, Pingtan debuted!

Author:Pingtan, China Time:2022.07.04

On July 3, the "2022 E -commerce anchor Contest" finals officially launched in Shishi, Quanzhou. The contest was chaired by the hosts of Hunan Satellite TV, Phoenix Satellite TV, Fujian Radio Film and Television, and Pingtan Rong Media Center. It also attracted the "positive energy" of the business and innovative "positive energy" to participate in the Langtai compatriots.

This contest was guided by the Ministry of Commerce and Information Technology of the Ministry of Commerce. The Fujian Provincial Department of Commerce, Fujian Province Internet Information Office, Fujian Radio and Television Bureau, and Fujian Broadcasting Film and Television Group were co -sponsored to build "beauty, Li, Home, Township" The four major theme circuits, "2022 National Online New Year Festival", "Fourth Double Win -Fine Online Shopping Festival", "Quanfu Tesco · Fujian Business Travel", "Thousands of Enterprises Hundred Days Huifu" Tightly linked, for regional characteristics and key employment groups, organize different styles of "circuit" with different styles and characteristics, promote the global good goods with excellent prices, share the "world boutique" with the Chinese people, share "China in China" with the world brand".

At the finals

2022 E -commerce Anchor Contest Finals Master Marco

The contest has the advantage of Pingtan's geographical location, especially the "2022 e -commerce anchor contest · Cross -Strait (Pingtan) zone" in the local area. In the competition, specially established an exclusive offline accompanying running camp, and vigorously attracted Taiwanese anchors to actively participate in live broadcasts. The e -commerce industry has gathered nearly a thousand Taiwanese anchors to participate. After the screening of the judges, the division selected the "positive energy" young Taiwanese compatriots such as anchor Ale (Qiu Qingling), such as anchor Ale (Qiu Qingling). The opportunity of "creation" injects new vitality into cross -border e -commerce.

The anchor of the two sides of the strait (Pingtan) area Ale competition screen

Create a full -link ecosystem

Create a live broadcast of Jucai depression

The contest is centered on Fujian, attracting a total of nearly 5,000 anchors in Hubei, Hebei, Guangdong, Chongqing, Zhejiang, Hong Kong, Inner Mongolia, Cross -Strait (Pingtan), and other eight competition regions. Continue to climb.

Resource release time display

The contest creates a live broadcast e -link ecosystem. A total of 394 preferred merchants 3093 specialty products joined the "Fujian Radio and Television MCN Cloud Selection Center Platform" to help enterprises transform and upgrade, open up new live broadcasts, and realize the brand's clever circle. In the competition, we joined hands with the national eight competitions and the 10th city of Fujian Province. "Goods and fields" resource aggregation, build a gathering depression.

Resource release time display

The competition supports "Five Blessings and Four Seas, Gravity -20122 Live E -commerce Resources Docking Meeting", and guide social resources to participate extensively and build a "live broadcast industry dialogue platform". Realize the full resource chain dialogue and docking of live e -commerce, analyze the prominent problems of the current live e -commerce industry, study the solution and countermeasures, and draw a total of sustainable development blueprints.

2022 China (Shishi) Live E -commerce Resources Docking Meeting

2022 China (Shishi) Live E -commerce Resources Docking Meeting

The on -site promoting the MCN institutions, high -quality supply chain representatives, and university alliances signed a strategic agreement to promote the complementary advantages of cross -provincial live broadcast e -commerce companies, mutual benefit and win -win.

Select layers and set benchmarks

The competition includes four stages: marine election, grabbing, semi -final and national finals. According to the schedule, the newcomer group and the top 50 players who broke through and promoted to the semi -finals were launched in the semi -finals. Shishi.

Top 10 players in the country

Top 10 players in the country

The finals are divided into two links: team matching and breakout. The players show their ability and show their style. After the two rounds of wonderful competitions, the National Crown of the country was released -the champion rushed to the sea and son, the runner -up Liu Jing, and the third army Wan Tao.

Champions to catch the sea father and son, runner -up Liu Jing, third army Wan Tao

Helping the disability has "temperature"

There is "strength" with posts

The competition is guided by "employment priority" and added exclusive tracks to empower e -commerce to help disabled people and college student groups go out of the "innovation" new path. The nation's first -the contest specially opened the public welfare "Sunshine Circuit", delivered to the door, taught and trained, "paved the road" for the flexible employment of the disabled, and promoted the employment and entrepreneurship of the disabled. Expand the new format of employment in the disabled and shape the new model of e -commerce to help disability.

Take the platform and promote employment -the competition actively gives full play to the advantages of the platform, and specially opens the "newcomer track" to promote training to create "use" e -commerce new talents to expand new channels for college students. The contest has attracted hundreds of college students to participate, and for college students, high -quality and full employment accurate help and rescue difficulties.

Xiong Ziyuan, anchor Xiong Ziyuan, anchor of the newcomer track

"2022 e -commerce anchor contest" strong empowerment, promote consumption, revitalize the industry, use the full chain resources, explore innovative e -commerce talent training models, build an independent employment and entrepreneurial platform for "real guns and real bombs" Communication, helping "good things through all over the world, Fujian goods reached five continents", helping Fujian becomes an optional centers for online goods and a live broadcast e -commerce industry.

A total of nearly 2 billion yuan in live broadcast and cargo transaction volume was achieved, of which nearly 1 billion yuan in the Fujian area live broadcast and cargo. The number of people on the spot of the finals exceeded 6.63 million, of which the jitter praised over 1.32 million, the FJTV new media gathering video number viewing number exceeded 3.07 million, and the number of Haili TV viewers exceeded 750,000.

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