Lintong District organized a sweet peach picking activity of "science and technology, e -commerce to help enterprises"

In order to give full play to the role of e -commerce to help the sales of agricultural special products, drive the masses to increase their income and become rich, and promote urban and rural consumption, on July 1, the sweet peach picking activity of "Science and Technology and E -commerce to help enterprises" in Lintong District, Xi'an Takamura launches.

At the picking event site, the red peach was covered with branches, and the red peaches were filled with green peaches were full of tenderness, and the aroma of Taoyuan was overflowing, attracting many participants to pick and buy. It is understood that this picking activity will continue from July 1 to July 9.

In recent years, Zerokou Street has actively guided the masses to develop economic crops such as peach, cherries, and apples according to local conditions, reducing soil and soil loss around the Linghe Reservoir, protecting the water quality of the reservoir, and forming a sweet peach industry of more than 3,000 acres. Tao became the "rich fruit" for local villagers.

"This sweet peach picking activity is a platform built by Lintong District for the development of the market for special agriculture. It is also a stage for showing the results of the revitalization of the zero mouth. Bridge, the link between the friendship, the open platform, the emergence of the rich people's industry, let more friends enter the zero mouth, understand the zero mouth, and invest in zero. " The streets will continue to focus on high -quality agricultural products of the characteristic forest and fruit industry, continue to increase the publicity of agricultural product brands, increase marketing efforts, and make the masses' pockets and live up.

It is understood that Lintong District is an agricultural area with rich types of agricultural special products: sweet melon, cherry in spring; sweet peach, grapes, sweet potatoes in summer; pomegranate in autumn; winter fire crystal persimmons, soil honey, etc. In recent years, the development of e -commerce in Lintong District has played a great role in the integration of industrial integration in the region. The rise of live broadcasts has opened up a convenient channel for selling agricultural special products.

"I hope that all e -commerce colleagues and new farmers will use the new agricultural tools in their hands to give play to the role of e -commerce companies to take the lead in live broadcasts to expand the sales of agricultural special products in the region and contribute to the power of our e -commerce people to the industry integration and rural revitalization. . "Sun Jianjian, director of Lintong District Science and Technology Bureau, introduced that Lintong District will continue to take farmers' income as the core, market -oriented, and rely on e -commerce companies to promote the complementary online and offline resources of agricultural special products. +Agricultural Tourism "model, unswervingly promotes the" one production integration, two production strengths, and three production excellence ", lengthen the rural tourism industry chain, enhance the popularity and reputation of forest fruit in the region, drive the people to increase their income, and help rural revitalization. (Author: Wang Jiajun Li Ning)

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