In May, domestic smartphone sales continued to continue the downward trend glory, OPPO, vivo to win the first three

With the overall decline in the global smartphone market, the sales of mobile phones in the domestic smartphone market have not been spared, but it is gratifying that although the domestic smartphone market has continued its downward trend in recent years, according to the latest report of Cinno Research, it will be It shows that in the past May, the overall sales volume of the domestic smartphone market has achieved 8.6%of the month -on -month growth, with sales of 19.12 million units, but it is regrettable that it has declined by 19.7%year -on -year, which is the worst since 2015. It is the worst since 2015. Sales in May. Among them, the three brands of Honor, OPPO and Vivo have won the top three of the sales list.

According to the latest report of Cinno Research:

Champion: Honor, sales of 3.2 million units, an increase of 10.5%month -on -month, an increase of 70.9%year -on -year;

Runner -up: OPPO, sales of 3.2 million units, an increase of 10.3%month -on -month, 40.5%year -on -year;

Third army: vivo, sales of 3.1 million units, an increase of 19.9 month -on -month, a year -on -year decrease of 36.9%;

Fourth place: Apple, with a sales volume of 3 million units, an increase of 0.2%month -on -month, a decrease of 10.8%year -on -year;

Fifth place: Xiaomi, sales of 2.7 million units, an increase of 0.4%month -on -month, a year -on -year decrease of 24.2%.

From the perspective of the mobile phone brand ranking TOP5, among the top five brands in domestic smartphone sales in May, only Honor has maintained a year -on -year increase and reached 70.9%year -on -year growth. It is now full of energy. According to analysts, this may also have a lot to do with the decline in sales brought by Huawei's separation of the previous year. The other four brands have experienced a decline in more or less year -on -year sales, and even the decline in Apple has reached 10.8%. This shows that the sales of the smartphone market have declined fiercely.

However, it is not possible to look at the market pessimistic. After all, according to the published data, in May, the domestic mobile phone market sales volume TOP5 mobile phone brands have been improved, and the increase is quite good, especially vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo, in the vivo. Among the five brands, the fastest -growing brand has reached 19.9%. It can be seen that its market recovery speed is still very fast. Among them, the dazzling performance of the Vivo X80 series and S15 series in the market should increase the light to increase the sales of the brand.

In addition, the sales of Honor and OPPO also increased by 10.5%and 10.3%, respectively, which is also relatively obvious. According to analysts, this is likely to gradually improve the domestic epidemic situation in May, and the offline market has been recovered and logistics and distribution have gradually been normalized. Therefore, with the gradual time of the domestic epidemic, the sales of the domestic smartphone market should still increase.

From the perspective of overall data, Honor is definitely the biggest winner, and it has rushed to the number one place in China. However, I do n’t know if the friends have noticed it. According to Cinno Research, in the data of this statistics, OPPO's data does not include Realme. Vivo data does not include IQOO. Xiaomi data contains red. Mi. According to the company's structure, OPPO's shipments do not include Realme is normal. After all, the two have been independent from the beginning, and Xiaomi contains red rice.

But vivo does not include IQOO, it is a bit uncomfortable. After all, since the beginning of Vivo launched the IQOO sub -brand, it has never been said that two brands that are accounted for each other independently. Today, these two brands are still tied together. Even the internal personnel are universal, so the iQoo's data is obviously wrong without calculating the shipment volume of vivo. According to statistics, IQOO's sales in China have sold at least two or three million units a month in China. If this data is added, which brand can exclude the list of lists, it is really not necessarily.

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