How can this indoor positioning enterprise in Chengdu be a drafting enterprise for industry standards for more than 3 years?丨 Little Giant's Secret

Cover reporter Liu Xuqiang

In early June, in the Chengdu Intelligent Information Industry Park, Chengdu Si Xizhi New Technology Co., Ltd. (hereinafter referred to as "Four Phase Technology") development team was staring at the screen and hurriedly rushing the 3D visual model of a chemical plant. In the production workshop upstairs of the development department, thousands of modules were completed as soon as they were completed, and they kept sending them to manufacturing factories across the country.

Four -phase technology, established in 2019 and focusing on indoor positioning technology, has become the leading company in the country's market share. In addition, the company was invited by the Ministry of Industry and Information Technology's Electronic Standards Research Institute to be drafted and led by high -precision positioning standards. The reason behind this is that the company explored the standardization of software and hardware on cross -industry. It only needs to make a small amount of customization to achieve business transfer between different fields.

Relying on replicable cross -bank standardization schemes

The company's annual compound growth rate exceeds 80%, and the market share is among the forefront of the country

In recent years, thanks to big data and intelligent development, indoor positioning technology has extended huge market opportunities. The well -known market research company Idtechex pointed out that by 2024, the total market size of indoor positioning will exceed $ 10 billion.

It is worth noting that despite the broad market prospects, the growth rate of the entire industry has slowed down in recent years. Taking the most watched UWB (ultra-bandwidth) indoor positioning technology as an example, according to the IoT Media Research Report, from 2017 to 2019, the scale of the technology market has remained doubled an annual increase. From 2019 to 2021, the compound annual growth rate dropped to about 16%. In addition to the impact of the epidemic, the degree of industry standardization is not enough to limit the overall development speed.

The company's chairman Yang Weihang shared at the industry summit

At the same time, Four -phase Technology has grown into a well -deserved leading enterprise. The company's market share ranks among the forefront of the country. Since its establishment in 2019, the compound annual growth rate has exceeded 80%, which is much higher than the growth rate of the industry's market size.

The reason is that on the one hand, technical strength is the company's confidence. According to Yang Wehang, the chairman of the Four -phase Science and Technology, the core R & D team of the Four -phase Science and Technology mainly comes from Chengdu University of Electronic Science and Technology. The team has accumulated more than 10 years of professional field experience, more than 100 intellectual property rights, and more than 1,800 industry application cases.

On the other hand, they dare to take the lead in trying to "do subtraction", that is, to control the proportion of differentiated content in various industries, and make the product plan more standardized.

Four -phase Technology Co., Ltd.

"The biggest difficulty of the indoor positioning commercialization today is not the discovery and invention of business logic and technology, but to find the scene and application space of technology landing." Yang Wehang said. To this end, he led the team to the typical application scenarios such as coal mines and chemical factories as soon as he was free to study the specific details of the market. During the process, he found that different customers have different accuracy, power consumption, capacity, and cost requirements for positioning scenes. If the plan should be replicated quickly, a whole set of standardized technical architecture must be drawn away.

"We learn from the Internet ideas, explore the standardization scheme of cross -industry software and hardware, and control the customized differences in various industries within 20%. Based on this, we only need to make a small amount of customization to realize the strategic direction transfer." Yang Weihang introduced.

Industry observation

Enterprises join hands and improve technical standards to cultivate a 100 billion -level market

According to the IoT Media Research Report, a digital positioning project of a chemical plant is behind the deployment of thousands of base stations and labels, and the income of millions of yuan. There are thousands of chemical plants with digital positioning demand in China. It can be seen that indoor positioning technology has a wide range of commercial values.

To what extent does this industry develop?

Workers in the production workshop are working

From the perspective of the Internet of Things industry, according to the "Three -Year Action Plan for the Construction of the New Institute of IoT in the Ministry of Industry and Information Technology (2021-2023)" issued by the eight departments of the Ministry of Industry and Information Technology in 2021, the scale For 100 million yuan, there are about 423,300 related companies in the Internet of Things.

Specifically, in the field of indoor positioning, Yang Weihang believes that the potential market size is also 100 billion yuan. "After market verification in recent years, the industry has passed the exploration period, and it will enter a period of rapid development." Yang Weihang said. But standardization is the first "hard bone" that the enterprise wants to slap before the rapid development. As a leading company in the industry, Four Phase Technology also felt the "hard bone" of "hard bones". "For example, customers find us. Because our technical route is different from the previous service providers, the old system cannot be used, and it is necessary to repeat this part of development." Yang Wehang said.

Indoor positioning system schematic diagram

Fortunately, in the field, head strength has also been organized, trying to break this restriction condition and jointly promote market standardization.

Yang Weihang revealed that since this year, several head companies that have completed technical reserves are no longer restricted to the mutual competition of technical routes. Instead, they work together to cooperate and communicate with each other. The market size improves. Among them, the Sixiang Technology participated in the formulation of various standards for indoor positioning of the Electronic Standards Research Institute of the Ministry of Industry and Information Technology, and served as drafting and leading enterprises of high -precision positioning standards. "Each company has its own field of goodness. What we have to do is to refine in their familiar fields to promote the development of the industry." Yang Wehang said.

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